The marketing platform is simple, but adept

What are the best aspects of this product?

Zoho Campaigns is a competent marketing platform that fulfills all of our professional requirements, and that's a big deal for a company that follows latest automation trends and that knows exactly what to look for. We decided for Zoho Campaigns because it provides 360 degree view on clients, and it integrates well with Zoho CRM (another product we adore!).

What aspects are problematic or could work better?

To be honest, translation is really on the edge of ruining their entire reputation: We are an European-based company and our messages often end up piled with unusual German words, I mean, not what a client would expect from a marketing professional. Plus, we mind that the edition mode doesn't work well unless we're using Chrome to open the program.

What specific problems in your company were solved by this product?

I like it because I am in constant communication with clients without wasting too much time-I mostly sendsend newsletters (they look awesome on every device), but I also use the product to take actions based on client information. It helps me keep an eye on my business, what else could I ask for?

Are you a current user of this product?

Yes