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AdTriba Review

AdTriba
Our score: 8.0 User satisfaction: N/A

What is AdTriba?

AdTriba is a marketing and cross-channel management platform that helps businesses optimize their marketing campaigns by data-driven attribution approach. The software is created to simplify cross-channel marketing by unifying all channels and placing them into a single, centralized dashboard. With AdTriba, marketing decisions are based on reliable data gathered and analyzed by powerful AI, resulting in optimized ad spending and effective marketing campaign results.

AdTriba takes the complexities out of analyzing the whole customer journey, collects and aggregates all cross-channel marketing information, and implements data-driven attribution models to help determine aspects of your marketing efforts that require improvement. Machine learning algorithms help identify and evaluate actual marketing performance, helping you understand how your campaigns are faring and improve their effectiveness.

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Overview of AdTriba Benefits

AdTriba enables you to collect and integrate all your customers’ journeys as well as your marketing contacts, inclusive of converting and non-converting journeys so that you get the whole picture of your cross-channel marketing. The system leverages machine learning algorithms for its attribution modeling approach, helping you see the actual performance of your marketing campaigns.

AdTriba generates cross-channel marketing reports that show which channels and campaigns are bringing in the revenue and which ones are not working. You can also set the system to send you notifications on important events and provide you with suggestions to further optimize your campaigns. Need to know if your marketing efforts will be productive? AdTriba lets you perform various scenarios and what-if analysis prior to launching your campaign.

The software delivers a holistic picture of your customers’ journeys and in-depth analysis on their interactions with your marketing campaigns. This functionality lets you identify several significant points of their journeys and tell you what their motivation is for performing your desired actions and what turns them away.

AdTriba integrates with leading ad marketing and analytics applications and systems, including Facebook Ads, Bing Ads, AdRoll, and Google AdWords to name a few. Installation is a breeze, too. All you have to do is paste a snippet in the code of your website and you’re ready to go.

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Overview of AdTriba Features

  • Analytics / ROI Tracking
  • Channel Management
  • Cross-Channel Marketing Analytics
  • Attribution Marketing
  • TV Attribution
  • Campaign A/B Testing

What Problems Will AdTriba Solve?

Problem 1: You only track the last ad clicked before a conversion happens. It does not define the role played by the steps prior to the last action.

Solution: AdTriba checks and attributes a value to each interaction between the customer and the digital marketing factors. Each step brings the lead closer to a conversion and you know exactly how each step impacted this process.

Problem 2: You run online marketing campaigns with different tools and platform, you lose the overview of your performance.

Solution: AdTriba gathers all your online marketing data in one place. You can see how a Google campaign fares compared to a Facebook campaign.

Problem 3: You spend a lot of money in digital marketing and it’s hard to find out how good the ROI is.

Solution: AdTriba monitors how each ad is clicked and displayed. As such, it tells you which campaigns perform poorly and should be shut down to save money. At the same time, it identifies the star players that bring in many leads and conversions. Focusing on these will increase your ROI.

AdTriba Position In Our Categories

Because companies have their own business demands, it is only rational they steer clear of picking an all-encompassing, “perfect” software. At any rate, it is hard to chance on such an app even among widely used software solutions. The practical step to do is to jot down the various significant factors which demand scrutiny like crucial features, price plans, technical skill competence of staff, organizational size, etc. Then, you must follow through the research systematically. Have a look at some AdTriba analyses and explore the other software programs in your list in detail. Such all-encompassing research ascertain you take out poorly fit software solutions and subscribe to the system which meets all the features your business requires to achieve growth.

Position of AdTriba in our main categories:

TOP 500

AdTriba is one of the top 500 Marketing Software products

Each enterprise has its own characteristics, and can call for a specific Marketing Software solution that will be designed for their business size, type of clients and employees and even individual industry they cater to. We advise you don't count on locating a perfect solution that will be suitable for each business no matter what their background is. It may be a good idea to read a few AdTriba Marketing Software reviews first and even then you should pay attention to what the solution is intended to do for your business and your workers. Do you require a simple and straightforward solution with only basic features? Will you really use the advanced tools needed by pros and large enterprises? Are there any specific tools that are especially useful for the industry you work in? If you ask yourself these questions it is going to be much easier to find a trustworthy service that will fit your budget.

How Much Does AdTriba Cost?

AdTriba Pricing Plans:

Free Trial

Growth

$500/month

Business

$1,000/month

Enterprise

By quote

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What are AdTriba pricing details?

AdTriba Pricing Plans:

Free Trial

Growth

$500/month

Business

$1,000/month

Enterprise

By quote

AdTriba offers three enterprise pricing plans for users to choose from. Give the details a look, and select the best plan for your company:

Growth – $500/month

  • 1 Report
  • Display Impression Tracking
  • 5 Million Page Views

Business – $1,000/month

  • 3 Reports
  • Display Impression Tracking
  • 10 Million Page Views
  • TV Attribution
  • Campaign A/B Testing

Enterprise – By quote

  • Unlimited Reports
  • Display Impression Tracking
  • Over 10 Million Page Views
  • Over $250,000 Monthly Ad Spending
  • TV Attribution
  • Campaign A/B Testing

User Satisfaction

Positive Social Media Mentions 0
Negative Social Media Mentions 0

We are aware that when you make a decision to purchase a Marketing Software it’s important not only to see how professionals rank it in their reviews, but also to discover if the actual people and enterprises that use these solutions are genuinely happy with the product. Because of that need we’ve designer our behavior-based Customer Satisfaction Algorithm™ that aggregates customer reviews, comments and AdTriba reviews across a broad range of social media sites. The data is then featured in an easy to understand way revealing how many clients had positive and negative experience with AdTriba. With that information available you should be prepared to make an informed buying choice that you won’t regret.

Technical details

Devices Supported

  • Windows
  • Mac
  • Web-based

Deployment

  • Cloud Hosted

Language Support

  • English

Pricing Model

  • Monthly payment
  • Quote-based

Customer Types

  • Small Business
  • Medium Business
  • Freelancers

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

What integrations are available for AdTriba?

AdTriba integrates with the following business systems and applications:

  • Google Analytics
  • Google AdWords
  • Facebook Ads
  • Criteo
  • AdRoll
  • Adjust
  • Bing Ads
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Nestor Gilbert

By Nestor Gilbert

Nestor Gilbert is a senior B2B and SaaS analyst and a core contributor at FinancesOnline for over 5 years. With his experience in software development and extensive knowledge of SaaS management, he writes mostly about emerging B2B technologies and their impact on the current business landscape. However, he also provides in-depth reviews on a wide range of software solutions to help businesses find suitable options for them. Through his work, he aims to help companies develop a more tech-forward approach to their operations and overcome their SaaS-related challenges.

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