Branch Review
What is Branch?
Branch is a mobile linking and marketing platform that helps businesses acquire, involve and measure across multiple platforms, channels and devices through powerful linking and marketing solutions. It plugs in seamlessly into the marketing stack, allowing businesses to boost mobile growth. The Deep Links directly point to the in-app content from different channels and platforms for a better user experience. The platform ensures that users reach the correct page, while it brings fresh users to the appropriate page from install. Attribution and analytics tools capture all customer touch points across different platforms and channels, which eliminates mobile fragmentation and provides better understanding of the customers. Branch also supports seamless integration with popular platforms, including Google AdWords, Braze, Facebook, mixpanel, SendGrid and Amplitude, mparticle and SAILTHRU.
Show MoreOverview of Branch Benefits
Branch offers a variety of mobile linking and marketing solutions that help boost mobile engagement and user experience. The linking platform covers email, referrals, paid advertising, social media, organic search, app banners and desktop to mobile, while solutions include attribution, deep linking, influencer analytics, content analytics and data feed. Email clicks usually results in a poor user experience and low conversion rates. Branch aims to cover this weakness using deep linking and makes it easier to branch deep-linked email. This means that the users are always logged in, which ultimately results in higher conversion rates and a better user experience. Deep linking is also effective for app referral programs and works well for referral tracking, credit balance, reward attribution and more.
Referral rules can be created directly through the dashboard, making it easier to automatically apply rewards and promo codes. Deepviews enable users to effortlessly generate app previews for desktop and mobile (with deep links), ensuring immediate delivery of the right content. Deepviews can also be enabled for desktops, allowing users to view in-app content on their workstations and laptops. Advanced attribution and analytics tools help capture all customer touch-points across multiple platforms and channels. The platform helps convert web traffic into app users through smart banners and targeting. Users can be segmented based on a variety of factors, including app and web visits, app installation and referring source.
Show MoreOverview of Branch Features
- Deep linking
- Attribution and analytics
- Customer touch-point capturing
- Deep-linked emails
- Email-to-app marketing
- Deep-linked referrals
- Paid advertising
- Ad conversion tracking
- Social media Branch links
- Organic search
- Firebase App indexing
- Smart app banners
- AMP support
- Custom audience targeting
- Influencer analytics
- Content analytics
- Data feeds
Branch Position In Our Categories
Because companies have their own business requirements, it is wise they avoid preferring a one-size-fits-all, ”best” software. Be that as it may, it would be almost impossible to try to stumble on such an app even among widely used software products. The clever step to undertake would be to list the various significant aspects which merit investigation such as essential features, budget, skill competence of the users, business size, etc. Then, you must conduct the research to a full extent. Have a look at these Branch evaluations and check out each of the software products in your shortlist in detail. Such detailed research makes sure you keep away from poorly fit software solutions and buy the system that meets all the features your company requires in growing the business.
Position of Branch in our main categories:
TOP
50
Branch is one of the top 50 Application Development Software products
If you are interested in Branch it could also be a good idea to check out other subcategories of Application Development Software listed in our database of SaaS software reviews.
It's important to realize that virtually no app in the Application Development Software category is going to be an ideal solution able to meet all the needs of different company types, sizes and industries. It may be a good idea to read a few Branch Application Development Software reviews first as specific services can dominate only in a really small group of applications or be designed with a really specific industry in mind. Others may work with an idea of being simple and intuitive and consequently lack advanced functions welcomed by more experienced users. There are also apps that support a large group of customers and provide a rich feature base, however this usually comes at a more significant cost of such a solution. Make sure you're aware of your requirements so that you pick a solution that offers exactly the functionalities you look for.
How Much Does Branch Cost?
Branch Pricing Plans:
Free Trial
Quote-based Plan
Contact vendor
What are Branch pricing details?
Branch Pricing Plans:
Free Trial
Quote-based Plan
Contact vendor
Enterprise pricing information is available upon request.
User Satisfaction
Positive Social Media Mentions
219
Negative Social Media Mentions
9
We realize that when you decide to purchase a Application Development Software it’s vital not only to see how experts score it in their reviews, but also to find out whether the actual clients and companies that purchased this software are actually happy with the service. Because of that need we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Branch reviews across a vast array of social media sites. The data is then featured in an easy to understand way revealing how many users had positive and negative experience with Branch. With that information at your disposal you will be prepared to make an informed purchasing decision that you won’t regret.
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Technical details
Devices Supported
- Windows
- Linux
- Mac
- Web-based
Deployment
- Cloud Hosted
Language Support
- English
Pricing Model
- Quote-based
Customer Types
- Large Enterprises
- Medium Business
What Support Does This Vendor Offer?
- phone
- live support
- training
- tickets
What integrations are available for Branch?
Branch integrates with the following business systems and applications:
- Google AdWords
- SAILTHRU
- SendGrid
- Braze
- Mparticle
- Mixpanel
- Amplitude
- AWS
- Blueshift
- ORACLE+Bronto
- Campaign monitor
- EPSILON
- Kahuna
- LEANPLUM
- Mailgun
- Mailjet
- Mandrill
- ORACLE RESPONSYS
- PostUp
- SalesForce Marketing Cloud
- SparkPost
- Zeta
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