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Brandfolder Review

Brandfolder
Our score: 8.6 User satisfaction: 90%
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What is Brandfolder?

Brandfolder is a software that describes itself as the world’s most powerfully simple Digital Asset Management (DAM) application. It highlights having an exceptionally user-friendly interface which makes it much easier for users to organize, share and collaborate on files all in one unified hub.

Since it is easy to use and understand, Brandfolder helps companies to be more productive. Clients are able to spend less time integrating, training, and working their way around DAM solutions with Brandfolder’s straightforward yet visually-elegant platform.

Since the software is cloud-based, users are also ensured that their brand assets are safe and can conveniently be retrieved anytime and anywhere. The application is also able to provide in-depth analysis that are useful in brand building.

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Overview of Brandfolder Benefits

An organization is more efficient when it has an uncomplicated and dependable DAM solution. Brandfolder simplifies file management so much that several clients are able to get the entire system up and running throughout the company in as fast as 2 weeks. Asset organization also becomes less stressful with Brandfolder’s multiple uploading capabilities and integrations with leading cloud storage providers. The service also supports a wide array of file types, has accurate metadata features, and can link media from over 300 sources around the internet.

Companies can save time and resources with Brandfolder’s intuitive file management platform. Users can easily find what they are looking for by putting detailed tags and sorting files in themed or categorized “collections.” One can also indicate specific permission levels and perform bulk actions.

When an employee spends less time searching for files, they are able to spend more time working. Brandfolder’s extensive search capacity eliminates the need to tediously go over computer files and cloud storage folders every time you need an asset. Its thorough metadata features present more comprehensive search results.

Businesses can also use Brandfolder to assess and track how good or horribly a product is performing. The application provides in-depth analysis to discover how the assets are being used, who is using them, and so much more. These information can help organizations with regards to marketing and strategy-building.

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Overview of Brandfolder Features

  • Fast on-boarding
  • Bulk uploading
  • Integrations with top cloud storage providers
  • Supports multiple file types
  • Metadata search
  • Links external media from one location
  • Asset tagging
  • Asset resizing and conversion
  • Perform bulk commands – Edit, delete, move, and share – simultaneously
  • Customize asset groups based on themes or categories
  • Secure permission levels (owner, admin, collaborator, guest)
  • Customized asset thumbnails
  • Tagged and pinned search
  • Real-time search results
  • Collections that streamline file sharing with partners, distributors, sales teams, and others
  • Embeds features onto a user’s webpage
  • Multiple link sharing option
  • Public sharing option
  • Track assets performance and usage
  • Activity analysis to identify brand trends and patterns
  • Monitor user activities
  • Create and customize brand assets with Templating
  • Comprehensive integrations
  • Dedicated support team

Brandfolder Position In Our Categories

Keeping in mind companies have distinct business wants, it is only logical they steer clear of paying for an all-in-one, ideal solution. Still, it would be almost impossible to stumble on such application even among popular software systems. The practical step to undertake can be to tabulate the various chief aspects which require deliberation including important features, pricing, skill ability of the users, company size, etc. Then, you should conduct your product research fully. Go over these Brandfolder analyses and scrutinize each of the software programs in your list more closely. Such well-rounded product investigation can make sure you drop poorly fit applications and select the one which meets all the aspects your company requires.

Position of Brandfolder in our main categories:

TOP 50

Brandfolder is one of the top 50 Digital Asset Management Software products

If you are interested in Brandfolder it might also be a good idea to check out other subcategories of Digital Asset Management Software collected in our base of B2B software reviews.

Since each enterprise has specific business requirements, it is sensible for them to abstain from seeking a one-size-fits-all ideal software solution. Needless to say, it would be futile to try to find such an app even among widely used software platforms. The clever thing to do would be to catalog the various essential elements that need consideration such as key features, finances, skill levels of workers, company size etc. Then, you should do your groundwork thoroughly. Read some Brandfolder Digital Asset Management Software reviews and investigate each of the other solutions in your shortlist in detail. Such in-depth research can ensure you weed out ill-fitting applications and zero in on the solution that offers all the aspects you need for business success.

How Much Does Brandfolder Cost?

Brandfolder Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

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What are Brandfolder pricing details?

Brandfolder Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

The vendor offers custom pricing (quote-basis only). Contact the vendor directly for more pricing details and a quote.

User Satisfaction

Positive Social Media Mentions 77
Negative Social Media Mentions 3

We know that when you make a decision to get a Digital Asset Management Software it’s vital not only to see how experts rank it in their reviews, but also to find out if the actual clients and companies that purchased these solutions are actually happy with the product. Because of that need we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Brandfolder reviews across a vast array of social media sites. The information is then displayed in a simple to digest format revealing how many clients had positive and negative experience with Brandfolder. With that information available you should be ready to make an informed buying choice that you won’t regret.

Video

Technical details

Devices Supported

  • Windows
  • Mac
  • Web-based

Deployment

  • Cloud Hosted

Language Support

  • English

Pricing Model

  • Quote-based

Customer Types

  • Small Business
  • Large Enterprises
  • Medium Business

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

What integrations are available for Brandfolder?

Brandfolder’s public API and various integrations offer numerous options for custom applications.

Integration partners include Adobe Illustrator, Adobe InDesign, Adobe Photoshop Google Apps, Microsoft Active Directory, Salesforce, and more.

Brandfolder User Reviews

Brandfolder average rating:

Average score
5/5 (14 user reviews)
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

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The most favorable review

Candido

PROS: I like that it's so easy to retrieve our files. They're also easy to look for, so it's not time- and space-consuming. I'm able to design more quickly knowing I have a reference for the most updated assets.

CONS: It would be great if we're able to easily determine who has access to specific files on Brandfolder. There are instances when the designers would initially want to limit access to their team before it is finalized.

Reviewed 4 years ago

Read full review >

The least favorable review

Augusta

PROS: I like that Brandfolder is user-friendly and can anticipate what I need. We're able to customize the elements we need on the dashboard as well. Our brand, marketing and creative teams use Brandfolder to their advantage because their work process is more efficient and streamlined. Being able to integrate with Adobe, alongside the templates and unlimited users are a few of my favorites too.

CONS: It might be time to reconsider the collections feature and whether it's still an essential feature for Brandfolder.

Reviewed 5 years ago

Read full review >

More reviews from 14 actual users:

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Latest
  • Latest
  • Most useful
  • Most positive
  • Most negative

DAM solution

Read full review >
Casimir
5/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 22.11.2021 Company Size: More than 100 Employees Industry: Retail

PROS: I like being able to access our heavy graphics files from anywhere. Our image library used to be stored in our server, but the files we work on for graphic design are usually large, so it takes us a long time to access especially when we're working remotely. The integrated extensions for our Adobe Suites software help make access seamless with one or two clicks.

CONS: It would be great if we could make it easier to search for assets, especially for beginners who were not able to attend the tutorial and need to use it right away.

What do you think about this review?

Great Poor

Excellent UI

Read full review >
Candido
5/5

Overall impression

5/5

Customer Support

4/5

Value for Money

5/5

Ease of Use

Published on: 20.11.2021 Company Size: More than 100 Employees Industry: N/A

PROS: I like that it's so easy to retrieve our files. They're also easy to look for, so it's not time- and space-consuming. I'm able to design more quickly knowing I have a reference for the most updated assets.

CONS: It would be great if we're able to easily determine who has access to specific files on Brandfolder. There are instances when the designers would initially want to limit access to their team before it is finalized.

What do you think about this review?

Great Poor
Show More User Reviews (14)

Company essential

Read full review >
Pearline
4/5

Overall impression

4/5

Customer Support

3/5

Value for Money

4/5

Ease of Use

Published on: 27.10.2021 Company Size: More than 100 Employees Industry: N/A

PROS: I like that we have a platform that everyone has access to, for all our digital collateral. It's immersed in our way of working, so it's easy to use and maintain.

CONS: It would be great if Slack integration is a lot more seamless. It's one of the reasons we started using Brandfolder, alongside the other reason that it's also integrated with Salesforce.

What do you think about this review?

Great Poor

Easy-access filing system

Read full review >
Jaylan
5/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 17.08.2021 Company Size: More than 100 Employees Industry: Automotive

PROS: I like keeping everything organized and searchable according to whatever we need, from file type, file name, and so on.

CONS: It would be great to make search filters go a lot smoother.

What do you think about this review?

Great Poor

Well organized

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Yadira
5/5

Overall impression

5/5

Customer Support

4/5

Value for Money

5/5

Ease of Use

Published on: 07.07.2021 Company Size: More than 100 Employees Industry: Retail

PROS: I like that Brandfolder's UI is friendly and clean. We're also able to upload items even when they're in different formats because anyway they'll be converted to our preferred version when we download them. When we create content for the web, this makes it a lot easier for us.

CONS: Sometimes files that are not in its original format take time to process when downloading.

What do you think about this review?

Great Poor

I have great experience with Brandfolder

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Adrienne
4/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 13.06.2021 Company Size: More than 100 Employees Industry: Retail

PROS: It allows us to separate channels which is life saving tool and it offers easy user-flow that is spread across the paltforms. We started using video which is essential for our marketing and social marketing team. I like that the team behind this solution constantly improve the product. We managed to switch our failures into opportunities.

CONS: Sometimes the speed is slow because of the subcategories and sometimes user requests that are sent are not received by the users.

What do you think about this review?

Great Poor

Excellent asset managing tool

Read full review >
Abraham
5/5

Overall impression

5/5

Customer Support

4/5

Value for Money

5/5

Ease of Use

Published on: 26.03.2021 Company Size: 11-50 Employees Industry: N/A

PROS: I like being able to search all our branded assets so easily and see where other assets have similarities and potential for integration. When we do need to distribute these to the teams, it becomes so much easier because everyone can view it from Brandfolder.

CONS: It would be great if it's made it easier for us to navigate thru the files, especially the beginners since they're using Brandfolder to help improve the management of their branding assets.

What do you think about this review?

Great Poor

This is simple tool and I highly recommend it to everyone

Read full review >
Brenda
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 16.03.2021 Company Size: More than 100 Employees Industry: Non-Profit Organization Management

PROS: Using Brandfolder has never been easier. All you have to do is to send Brandfolder link to your members so they can easily download bios, logos, videos and other materials. I like the layout because is clean and intuitive and it makes the whole process smooth. I always recommend this platform to everyone.

CONS: There are no dislikes about this tool.

What do you think about this review?

Great Poor

This is robust platform and easy to use

Read full review >
Stella
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 05.02.2021 Company Size: More than 100 Employees Industry: Architecture & Planning

PROS: We managed to move all our assets (logos, guidlines, colors and typeface) to this platform and to move photography and other additional digital assets. I like that the collections are useful for access control. We look forward to use the brand monitoring feature so we can track our digital footprint and to update our company’s visual identity.

CONS: I’d like to have link into Brandfolder through documents window something similar to Dropbox so we can better manage our digital assets and users.

What do you think about this review?

Great Poor

User-friendly system

Read full review >
Augusta
4/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 23.01.2021 Company Size: More than 100 Employees Industry: N/A

PROS: I like that Brandfolder is user-friendly and can anticipate what I need. We're able to customize the elements we need on the dashboard as well. Our brand, marketing and creative teams use Brandfolder to their advantage because their work process is more efficient and streamlined. Being able to integrate with Adobe, alongside the templates and unlimited users are a few of my favorites too.

CONS: It might be time to reconsider the collections feature and whether it's still an essential feature for Brandfolder.

What do you think about this review?

Great Poor

Brandfolders changed our branding

Read full review >
Shannon
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 22.03.2018 Company Size: 11-50 Employees Industry: Information Technology and Services

PROS: Brandfolder offers one place for all our facing docs and our marketing team can control our brand efficiently. Also, I like that I don’t have to look around for marketing materials. Brandfolder allows our sales and management team to have easy access so I don’t have to do anything else.

CONS: I’d like to archive old assets instead of deleting them.

What do you think about this review?

Great Poor

Brandfolder is second to none marketing tool

Read full review >
Sophia
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 21.01.2018 Company Size: 11-50 Employees Industry: Food & Beverages

PROS: Brandfolder makes my work easier and all I have to do is to send link to sales team, media, or partners and they have everything they need. It is very important for me and my business to be organized and this platform helps me to achieve this goal.

CONS: There is nothing to dislike about Brandfolder.

What do you think about this review?

Great Poor

This is simple and easy to use solution

Read full review >
Ashley
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 30.12.2017 Company Size: More than 100 Employees Industry: Oil & Energy

PROS: Brandfolder platform is highly configurable and it meets our organization’s needs. The platform is very accommodating. We managed to identify a taxonomy that works well for our business, roll-out and set up was simple. The platform is simple and less complex but it meets all our requirements. Also, I like that I canm upload image assets and to download them in different file format.

CONS: At the beginning, we had some performance issues but the team behind this product is responsive so they quickly solved them. Also, they can improve the usage analytics side. I can’t wait to experience upgrading data centers.

What do you think about this review?

Great Poor

This is great solution for digital asset management

Read full review >
Raquel
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 25.12.2017 Company Size: More than 100 Employees Industry: Wholesale

PROS: I like the visual layout and I like that it has great search feature. It is simple and intuitive solution to use and it presents our assets to our clients. Also, the interface is easy to use and it helps us to avoid accidental deletion of the assets.

CONS: I haven’t met something that I might dislike about this tool.

What do you think about this review?

Great Poor
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Casimir
5/5

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Published on: 22.11.2021 Company Size: More than 100 Employees Industry: Retail

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Candido
5/5

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Published on: 20.11.2021 Company Size: More than 100 Employees Industry: N/A

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Pearline
4/5

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3/5

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4/5

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Published on: 27.10.2021 Company Size: More than 100 Employees Industry: N/A

Easy-access filing system

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Jaylan
5/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

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Published on: 17.08.2021 Company Size: More than 100 Employees Industry: Automotive

Well organized

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Yadira
5/5

Overall impression

5/5

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4/5

Value for Money

5/5

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Published on: 07.07.2021 Company Size: More than 100 Employees Industry: Retail
Nestor Gilbert

By Nestor Gilbert

Nestor Gilbert is a senior B2B and SaaS analyst and a core contributor at FinancesOnline for over 5 years. With his experience in software development and extensive knowledge of SaaS management, he writes mostly about emerging B2B technologies and their impact on the current business landscape. However, he also provides in-depth reviews on a wide range of software solutions to help businesses find suitable options for them. Through his work, he aims to help companies develop a more tech-forward approach to their operations and overcome their SaaS-related challenges.

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