FactFinder Review

FactFinder is a powerful tool used by thousands of businesses across Europe. The platform delivers numerous benefits, which include:

All-In-One Solution

One thing you like about FactFinder is that it is an all-in-one solution. Its structure delivers unprecedented convenience to the retailers, as it eliminates the problem of having to enlist numerous service providers. Instead, it combines search, personalization, and merchandising capabilities into a single suite. This means that retailers get a host of functions and modules all within a single solution. The functions and modules are interdependent and the more features you use, the better the online experience and performance you get.

Easy to implement and use

FactFinderFactFinder is designed from the ground up to be easy to implement and use. Out of the box, the solution integrates with the underlying systems, including ready-made standard solutions and in-house developments. Designed from a customer-centric perspective, FactFinder allows you to combine all significant eCommerce systems via web components, REST-API and SDKs. The straightforward implementation and integration save time, allowing you to focus on the most critical aspects of running your online shop.

Artificial Intelligence (AI)

In addition, FactFinder is built with AI as its core. This means that the AI is built into the software to enable it to respond effectively to search, click data, and navigation data, thereby streamlining the semantic understanding. In addition, AI technology improves the product display aspects of the software.

Better still, FactFinder comes with a Predictive Basket feature that displays robust machine-learning capabilities. The feature is ideal for retailers in the ever-evolving eCommerce space as it leverages the power of AI to forecast entire shopping lists. It analyzes the customer patterns and delivers highly accurate (about 80% accurate) predictions for frequent-purchase verticals. The end result is an expedient shopping process, which saves the customer time and boosts sales.  

Powerful conversion engine

Another thing that makes FactFinder stand out is the use of innovative technology. In particular, the platform boasts an error-tolerant conversion engine built to streamline the sales journey. The innovative engine enables customers to find the product or service they are looking for even when they make typing errors during the search. This way, the probability of purchases is increased, hence the overall conversion rate. The best part is that FactFinder optimizes results for mobile devices giving mobile users a remarkable shopping experience.

Deliver a personalized experience

Additionally, FactFinder helps you deliver a personalized experience to every customer. The solution monitors the customer’s click and browsing behavior to deliver tailored search results. What is intriguing is that with FactFinder, no additional software is needed to provide personalized experiences. Personalization is built in and runs out of the box once the platform is installed.

Faceted navigation

Furthermore, FactFinder facilitates faceted navigation to help customers pinpoint the product they want. The targeted navigation coupled with dynamic filters ensures that regardless of the number of products in your store, customers are just a few clicks away from the product of choice. The filter navigation refines results by adapting to the customer’s activity in your online shop. Even better, the filters can be displayed as color tiles, price ranges, logo-branded filters, or text.

Increase upselling and cross-selling 

More importantly, FactFinder’s recommendation engine is designed to boost your cross-selling and upselling strategies. The innovative engine identifies the frequent links and displays the most appropriate purchase proposal to the customer. This makes it easy for the customer to find the relevant product to complement the options in the shopping basket. Targeted product recommendations increase customer lifetime value, boost overall revenue, and increase profit margins.

Language interdependence

Finally, FactFinder’s search function leverages a proprietary Worldmacth algorithm. Not to mention, the solution operates one of the most advanced language recognitions that utilize back-end proactive inputs and machine learning to improve results over time. This ensures that, for every search, the error tolerance features are applied and that the results are as accurate as possible.

Moreover, when it comes to a complex scenario, FactFinder implements a lemmatization-based approach within the search core to deliver faster and more accurate results regardless of the linguistics.