Payline Review

Optimize Mobile Shopping Experience

Payline optimizes mobile browsing and shopping experience through the aid of its feature called Lightbox mode or option. When users incorporate Payline into their online store in Lightbox mode, customers will be able to view full screen displays and access a keypad from their mobile phones.

New customers or those who are using new cards can easily enter the card details on the keypad. After the card number is entered, the brand of the card is instantly recognized and displayed by the software. Payline’s mobile technology can also detect input errors as customers enter their card details. Customers are immediately notified of the errors so they don’t need to scroll up to the top of the page and go back to the fields where they made the mistakes.

Boost Sales And Financial Performance

Payline provides features that help online shops boost sales and improve financial performance. For instance, it has an “automatic retry” function by which customers are able to make new attempts when their transactions are rejected. When a payment is rejected, Payline instantly suggests other payment methods that the customer can switch into, without the need of emptying the shopping cart and starting all over again. Users can also give customers an option to place orders with just a single click.

Customized For Kiabi Customers

Using Payline has been a great advantage for Kiabi customers. In fact, the software has helped Kiabi increase its sales as the leading fashion retail brand and online store in France. Payline provides Kiabi customers with the ability to reserve items online and settle the payments in physical stores. This way, users will be able to combine the convenience of online shopping and the benefits of in-store purchases. Also, if there are problems with the orders, such as when there is an issue about the size or color of the item, users can fix it easily.

Identify Your Customers And Stop Fraudsters

The payment solution is also equipped with features that enable online shops to identify and stop fraudsters, without the need to disrupt the activities of their customers. Through the aid of its API and anti-fraud module, they can know their customers better and stop fraudsters immediately.

Payline’s API generates data which helps users identify their customers. With such data, they can understand buying habits as well as dig deeper into how customers place orders. As an example, they will be able to find out what types of items they are purchasing, which product categories these items belong, and what delivery methods are being used. Additionally, they can access other important data such as IP addresses, device fingerprints, card details, and wallets.

With its anti-fraud module, they will be able to receive alerts about fraudulent activities so they can block orders while they are being delivered. Payline also generates rich data analytics reports that can be used to evaluate the effectiveness of fraud rules. In addition, online shops can refine the fraud rules they are implementing by requesting support from Payline’s data mining or fraud mining experts.