Simformer Review

1. Simformer offers perfect platform for conducting contests and competitions in various economics or management related subjects. Participants receive unique chance to launch a successful start-up business, for example, or lead the company out of crisis. Although it all takes place in a virtual world, participants are nevertheless faced with real-world obstacles and challenges such as, tight time and resources constrains, the necessity to cooperate and compete, analyze and take risks.

Simformer platform simulates all current processes and trends happening in retail, manufacturing, trade, service sector, agriculture, mining industry as well as medicine and science.

Educators can create student contests and competitions in business strategy, marketing, finance, HR, logistics, sales to name a few.

Simformer Business Simulation allows for:

• conducting individual and team competitions.
• organizing local and international tournaments.
• providing or combining on-line and on-site formats.
• setting flexible time frames (from 1 day to several months).

By using Simformer Business Simulation, the stress normally present during standardized testing can be replaced with engaging gameplay dynamics. Player assessment and winner selection are fully automated, thus providing maximum objectivity.

2. Goals of Simformer online assessment:

• objective and quick online estimation of practical skills and key professional competencies in order to select right applicant for manager’s position
• objective and rapid assessment of company’s employees’ basic professional competence and potential when planning their training and career advancement
• objective assessment of practical knowledge and skills development dynamics of the companies’ employees and business-schools’ students during their education and training courses.

Simformer Online Assessment is an effective HR tool for distant assessment of managers’ and candidates’ professional competency. Assessment is conducted in the process of realistic online business simulation. User controls business development and typical processes; the system measures and estimates the effectiveness and results of user’s actions in such spheres as: sales; marketing; supply chain management and logistics; human resources management; operational management; strategic management.

Customer of Simformer Online Assessment receives the detailed profile of candidates’ competencies in visual form with detailed analysis of user’s actions in business simulation. It helps to assess quickly his weak and strong points, knowledge and skills in key business competencies. Such form of personnel distant computerized diagnostics in business simulations allows to significantly cut down efforts and cost of primary assessment. It also considerably reduces human subjectivity factor and gives HR manager relevant and objective metrics of each candidate in a suitable for analysis form.

Simformer online assessment is very effective in planning employees’ and students’ training courses, assessment of their progress in competencies development during education.

First of all, Simformer online assessment is designed for companies’ HR-departments that regularly search and select candidates for managerial positions, who train and assess the skills of their employees. It is also useful for business schools oriented at practical management skills development among their students and their progress control.

How does it work?

The basis of Simformer online assessment is a complex realistic online business-simulation (business game). The participant has to go through it and build a virtual business in order to be assessed.

• Customer has possibility to choose the most suitable business-simulation scenario. This scenario can be chosen with focus on a specific industry, certain management functions and assessed skills of a candidate.
• All candidates go through chosen business-simulation online and take a number of managing decisions during the game. The system estimates manager’s effectiveness in controlling the main business processes and compares it with other candidates’ results.
• Based on the candidate’s decisions, actions and results, received during business simulation, the system automatically forms informative and illustrative report which is sent to the Customer.

Benefits of Simformer Online Assessment for HR-departments, educational centers and business schools:

• multi-fold reduction of financial and temporary expenses on candidates’ professional competence assessment in the process of selection
• reliability and objectivity of estimation due to realistic business simulation and human factor mitigation at the primary stage of data collection and analysis
• unlimited number of assessment participants per unit of time
• asssessment is conducted online, the calculation of metrics is carried out automatically, which lets HR managers concentrate on creative work and correct interpretation of candidates’ metrics
• combination of assessment procedure with exciting game in professional simulator allows the candidates to entirely unlock their human potential to the full extent, and for HR manager to educe the most talented employees.

3. Practice-oriented elearning, business skills development

How to make sure that every employee located in various geographical locations, time zones and speaking different languages acquire all the necessary skills and knowledge to meet performance targets?

The only solution is to develop an online system for training, development and assessment, on the basis of Simformer platform.

Simformer offers complex educational solutions, including:

• Simformer Business Simulation (SBS), a realistic business simulation environment
• Powerful LMS
• Ready-made game scenarios
• Consultations provided by the experts on any question regarding the development of corporate training programs as well their integration into companies’ internal systems.

Simformer provides an opportunity to organize the learning process in such a way that employees would be willing to find time and motivation to acquire knowledge and use it effectively. They will be intrigued by the competitive aspect of game dynamics. The team doesn’t just give out medals and trophies, it draws people into a dynamic virtual world that operates according to the laws of a real one.

Training sessions based on SBS allows practicing soft and hard skills online effectively. Ready-made Simformer solutions are directed towards fostering such skills as strategic thinking, teamwork, leadership, delegating, analytical thinking, creativity, stress-resistance, communication, crisis management, systematic approach as well as the abilities to come up with effective decisions within tight time constraints, and think outside the box.

Training and employee assessment sessions are always a rather costly venture for every company with a big number of branch offices. Companies are forced to invest into offsite training sessions and conferences, thus distracting employees form their everyday tasks. Using Simformer will solve these problems – you will be able to save on training and development expenses, and the time spent by the employees on training will not hurt your company’s overall productivity.