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AdTriba Review

AdTriba
Our score: 8.0 User satisfaction: N/A

What is AdTriba?

AdTriba is a marketing and cross-channel management platform that helps businesses optimize their marketing campaigns by data-driven attribution approach. The software is created to simplify cross-channel marketing by unifying all channels and placing them into a single, centralized dashboard. With AdTriba, marketing decisions are based on reliable data gathered and analyzed by powerful AI, resulting in optimized ad spending and effective marketing campaign results.

AdTriba takes the complexities out of analyzing the whole customer journey, collects and aggregates all cross-channel marketing information, and implements data-driven attribution models to help determine aspects of your marketing efforts that require improvement. Machine learning algorithms help identify and evaluate actual marketing performance, helping you understand how your campaigns are faring and improve their effectiveness.

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Overview of AdTriba Benefits

AdTriba enables you to collect and integrate all your customers’ journeys as well as your marketing contacts, inclusive of converting and non-converting journeys so that you get the whole picture of your cross-channel marketing. The system leverages machine learning algorithms for its attribution modeling approach, helping you see the actual performance of your marketing campaigns.

AdTriba generates cross-channel marketing reports that show which channels and campaigns are bringing in the revenue and which ones are not working. You can also set the system to send you notifications on important events and provide you with suggestions to further optimize your campaigns. Need to know if your marketing efforts will be productive? AdTriba lets you perform various scenarios and what-if analysis prior to launching your campaign.

The software delivers a holistic picture of your customers’ journeys and in-depth analysis on their interactions with your marketing campaigns. This functionality lets you identify several significant points of their journeys and tell you what their motivation is for performing your desired actions and what turns them away.

AdTriba integrates with leading ad marketing and analytics applications and systems, including Facebook Ads, Bing Ads, AdRoll, and Google AdWords to name a few. Installation is a breeze, too. All you have to do is paste a snippet in the code of your website and you’re ready to go.

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Overview of AdTriba Features

  • Analytics / ROI Tracking
  • Channel Management
  • Cross-Channel Marketing Analytics
  • Attribution Marketing
  • TV Attribution
  • Campaign A/B Testing

What Problems Will AdTriba Solve?

Problem 1: You only track the last ad clicked before a conversion happens. It does not define the role played by the steps prior to the last action.

Solution: AdTriba checks and attributes a value to each interaction between the customer and the digital marketing factors. Each step brings the lead closer to a conversion and you know exactly how each step impacted this process.

Problem 2: You run online marketing campaigns with different tools and platform, you lose the overview of your performance.

Solution: AdTriba gathers all your online marketing data in one place. You can see how a Google campaign fares compared to a Facebook campaign.

Problem 3: You spend a lot of money in digital marketing and it’s hard to find out how good the ROI is.

Solution: AdTriba monitors how each ad is clicked and displayed. As such, it tells you which campaigns perform poorly and should be shut down to save money. At the same time, it identifies the star players that bring in many leads and conversions. Focusing on these will increase your ROI.

AdTriba Position In Our Categories

Since businesses have distinctive business-related demands, it is wise that they avoid preferring a one-size-fits-all, ideal business application. Having said that, it would be almost impossible to try to discover such application even among widely used software solutions. The better thing to undertake is to write down the several important factors which require research including crucial features, packages, technical skill ability of the employees, business size, etc. Next, you should follow through the research through and through. Browse through these AdTriba review articles and look over each of the software programs in your shortlist in detail. Such comprehensive product research ascertain you stay away from poorly fit apps and select the system that offers all the function your company requires for success.

Position of AdTriba in our main categories:

TOP 500

AdTriba is one of the top 500 Marketing Software products

It's important to keep in mind that almost no app in the Marketing Software category will be a perfect solution able to match all the goals of all company types, sizes and industries. It may be a good idea to read a few AdTriba Marketing Software reviews first as some solutions can excel just in a very narrow set of applications or be created with a very specific industry in mind. Others might work with an idea of being simple and intuitive and as a result lack complex functionalities welcomed by more experienced users. You can also find solutions that focus on a broad group of customers and give you a rich feature base, however that usually comes at a higher price of such a software. Be certain that you're aware of your needs so that you pick a software that has specifically the elements you look for.

How Much Does AdTriba Cost?

AdTriba Pricing Plans:

Free Trial

Growth

$500/month

Business

$1,000/month

Enterprise

By quote

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What are AdTriba pricing details?

AdTriba Pricing Plans:

Free Trial

Growth

$500/month

Business

$1,000/month

Enterprise

By quote

AdTriba offers three enterprise pricing plans for users to choose from. Give the details a look, and select the best plan for your company:

Growth – $500/month

  • 1 Report
  • Display Impression Tracking
  • 5 Million Page Views

Business – $1,000/month

  • 3 Reports
  • Display Impression Tracking
  • 10 Million Page Views
  • TV Attribution
  • Campaign A/B Testing

Enterprise – By quote

  • Unlimited Reports
  • Display Impression Tracking
  • Over 10 Million Page Views
  • Over $250,000 Monthly Ad Spending
  • TV Attribution
  • Campaign A/B Testing

User Satisfaction

Positive Social Media Mentions 0
Negative Social Media Mentions 0

We are aware that when you make a decision to buy a Marketing Software it’s vital not only to learn how professionals score it in their reviews, but also to find out whether the real users and companies that use this software are genuinely happy with the service. That’s why we’ve devised our behavior-based Customer Satisfaction Algorithm™ that collects customer reviews, comments and AdTriba reviews across a wide range of social media sites. The information is then displayed in a simple to understand way indicating how many clients had positive and negative experience with AdTriba. With that information at hand you will be equipped to make an informed business decision that you won’t regret.

Technical details

Devices Supported

  • Windows
  • Mac
  • Web-based

Deployment

  • Cloud Hosted

Language Support

  • English

Pricing Model

  • Monthly payment
  • Quote-based

Customer Types

  • Small Business
  • Medium Business
  • Freelancers

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

What integrations are available for AdTriba?

AdTriba integrates with the following business systems and applications:

  • Google Analytics
  • Google AdWords
  • Facebook Ads
  • Criteo
  • AdRoll
  • Adjust
  • Bing Ads
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Nestor Gilbert

By Nestor Gilbert

Nestor Gilbert is a senior B2B and SaaS analyst and a core contributor at FinancesOnline for over 5 years. With his experience in software development and extensive knowledge of SaaS management, he writes mostly about emerging B2B technologies and their impact on the current business landscape. However, he also provides in-depth reviews on a wide range of software solutions to help businesses find suitable options for them. Through his work, he aims to help companies develop a more tech-forward approach to their operations and overcome their SaaS-related challenges.

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