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Campaign Management Software

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What is CASA?

CASA is a modern retail marketing and customer engagement software created to help retailers improve their revenues, drive greater consumer loyalty, and grow their business through thorough customer behavior analysis, effective customer segmentation, and personalized marketing campaigns.

Designed to meet the requirements of global retailers, CASA’s innovative approach to retail marketing and customer engagement is proven to greatly speed up customer acquisition rate and enhance customer retention. Users have reported a 7-15% increase of their conversions on campaign runs while enjoying a steady rise in their average bill value by 15-20%.

Helping retailers transition from traditional, old-school methods of retail marketing, CASA enables users to provide customers with better overall experience by engaging them in multiple channels, eliminating drop-offs, and delivering personalized marketing based on customers’ actions, behaviors, tendencies, and history.

Overview of CASA Benefits

Better Customer Experience Through Multiple Channels

CASA allows you to fully utilize to your advantage a vast collection of retail channels to reach and engage both existing and potential customers. Unlike traditional marketing practices, CASA lets you leverage emails, e-commerce, push notifications, text messages, and social media to deliver smooth, seamless, and enjoyable marketing/engagement experience to your target customers, empowering them to take your desired actions and driving both your business and revenue.

Know What Empowers Your Customers

CASA is built with powerful analytics tools that track and documents every customer touchpoint, every retail channel, time of visit, length of visit, and products that they are eyeing among other things. People may be hard to read but when it comes to deciphering your customers’ behaviors and tendencies, CASA sees them as an open book. And with each information CASA captures, the software converts them into insights that you can easily understand and act upon. Simply put, you know what your customers want and CASA gives you the platform to convey personalized messages that you have what they are looking for.

Speed Up Customer Acquisition

CASA brings to your feet multiple retail engagement channels that you can do to reach your customers and implement your marketing strategies. Social media is now a pillar in almost every modern business models and CASA ensures that you use this channel to great effect through Facebook Ad Campaigns. Millions of people are logged on to Facebook every day and a huge chunk of your customer pie are on Facebook. It is imperative that you include Facebook Ad Campaigns in your plans. CASA makes this simple.

Overview of CASA Features

  • Customer Acquisition
  • Customer Activation
  • Customer Retention
  • Customer Conversion
  • Customer Engagement
  • Calendar/Reminder System
  • Email Marketing
  • Facebook Ads
  • Marketing Automation Integration
  • Campaign Performance
  • Multi-Tenant
  • SMS Marketing
  • Web/E-Commerce
  • Push Notification
  • Multiple Retail Channels
  • In-Store Marketing

What Problems Will CASA Solve?

1) Customers perceive their messages and offers as SPAM

CASA eliminates SPAM by ensuring that retailers only send messages and offers that customers would like to receive.

2) Retailers find it difficult to understand the customer’s likes and preferences

CASA helps retailers understand customers by capturing their data across channels. CASA also analyses their previous buying behavior to understand patterns.

3) Customers visit the store but don’t purchase due to the product being out-of-stock

Enter “Endless Aisle” and “Save the sale”-CASA’s solution to the problem of customer drop-offs. CASA helps retailers sell products, that are not even in their store, through our “Endless aisle” a digital catalog

Awards & Quality Certificates


CASA Position In Our Categories

Position of CASA in our main categories:


CASA is one of the top 500 Marketing Softwareproducts


CASA is one of the 500
Marketing Software products

CASA is also listed in the following subcategories:

Campaign Management Software#51
Campaign Management Software#51

It is crucial to keep in mind that almost no service in the Campaign Management Software category will be an ideal solution that can fulfill all the goals of all company types, sizes and industries. It may be a good idea to read a few CASA reviews first as specific services may perform well only in a very narrow set of applications or be created with a really specific type of industry in mind. Others might operate with an idea of being simple and intuitive and as a result lack complicated features welcomed by more experienced users. You can also find services that support a broad group of users and give you a rich feature set, however this usually comes at a more significant cost of such a software. Ensure you're aware of your requirements so that you get a service that provides specifically the elements you look for.

How Much Does CASA Cost?

CASA Pricing Plans:
Free trial
Quote-based Plan
Contact vendor

Contact CASA for information on their basic and enterprise pricing options. You can also sign up for a free trial to see if the software suits your business.

User Satisfaction

We realize that when you make a decision to buy Campaign Management Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and CASA reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with CASA. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.





Technical details

Devices Supported
  • Windows
  • Mac
  • Web-based
Language Support
  • English
Pricing Model
  • Quote-based
Customer Types
  • Small Business
  • Large Enterprises
  • Medium Business
  • Cloud Hosted

What Support Does This Vendor Offer?


What are CASA pricing details?

CASA Pricing Plans:
Free trial
Quote-based Plan
Contact vendor

Contact CASA for information on their basic and enterprise pricing options. You can also sign up for a free trial to see if the software suits your business.

What integrations are available for CASA?

CASA integrates with the following business systems and applications:

  • GoFrugal POS
  • Lasalon POS

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