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Competera Pricing Platform Review
What is Competera Pricing Platform?
Competera Pricing Platform helps brands and retailers in all retail industries and markets to increase customer trust by setting and maintaining optimal AI-generated price positions. By continuously calculating and re-quantifying billions of possible price combinations, the platform’s deep learning algorithms minimize the enterprise clients’ financial losses, rebounding on average 6% of gross margin. The optimal price recommendations across the entire pricing life cycle from initial, shelf to markdown, and promo price are based on 20+ pricing and non-pricing factors combined with real-time competitive data.
Competera offers three main products: Competitive Data, Pricing Automation, and Price Optimization.
Competitive Data provides high-quality, timely product matches with data scraping that covers any region, language, and currency. The Pricing Automation product provides users with fast and flexible adaptive pricing with defined workflows and transparent cause and effect analysis for every change in price. Price Optimization, meanwhile, offers an elasticity-based price-setting solution driven by demand patterns, product cross-impact, and more than 20 pricing and non-pricing factors.
Depending on an organization’s needs, users can choose to deploy one product, all three, or a combination of two. Platform integration lasts from 2 to 6 weeks depending on the product setup.
Even though Competera’s features and capabilities are highly-advanced, they are all housed in an intuitive and user-friendly interface. Thus, users don’t need to hire extra people or invest in training to use the tools and understand the dashboards and reports. With this high out-of-the-box usability, merchants can easily set their goals, track their results and measure the strategic uplifts in real-time.
As the Competera Pricing Platform is offered in a highly-customizable manner, it is only available in quote-based plans. Lastly, the app integrates with any ERP or any type of business solution used by the retailer. This includes systems like Oracle and SAP.
Show MoreOverview of Competera Pricing Platform Benefits
Benefits gained by retailers using Competera are determined by the product or combination of products that the business is using. Here, however, are the general benefits of adopting the whole pricing intelligence suite.
Up-to-Date Market Data in Real-Time
Real-time data delivery, including competitor pricing, has a quality guarantee rate of 99%. Every data point is secured by the SLA agreement and goes through both manual and automated quality assurance procedures before the information goes live. In this way, retail managers can act swiftly to maintain their competitive positions and their overall profitability.
Reprice Faster, Eliminate Human Mistakes
With powerful automation features, users can reprice at least 50% faster. This is thanks to custom export formats that ensure flawless integration of new prices to existing systems.
Enables Precision Pricing
Competera’s ML algorithms identify cross-product dependencies and demand patterns, taking into account products’ own elasticities, cross-elasticities, cannibalization rates, and up to 20 other pricing and non-pricing factors. This allows the platform to simultaneously set prices for any number of products with surgical precision.
Be Involved and Set Repricing Logic
The platform also helps users set up tailor-made repricing logic of any complexity in order to harmonize pricing across all product groups.
Uplift in Revenue, Higher Margins
Competera’s Price Optimization product gives users access to a unique demand-based search engine for optimal pricing points. On average, users get an 8% uplift in revenue and 6% in margin.
Interpretability and Visibility
Aside from having easily-understandable dashboards, users can get access to interpretability features. These features reveal what’s happening inside the black box of the ML algorithms showing the factors behind every insight and action recommendation.
Show MoreOverview of Competera Pricing Platform Features
- Customizable Scraping
- Data Delivery SLA of 99%
- Assortment and Content Analysis
- Structured Full Catalogs Extraction
- Automated and Manual Matching
- Coverage of Products, Industries, and Regions
- Constant Competition Monitoring
- Price Recommendations
- Self-Service Pricing Configuration
- Preset and Custom Pricing Rules
- Demand-Elasticity-Based Recommendations
- Assortment Segmentation
- Automated Real-Time Batch Repricing
- SKU-Level Price Interpretation
- In-Depth Analysis
- Forecasts
- What-If Scenarios
- Integrations
- Various Data Exports Formats
- Twin Price Optimation (Growth and Protection)
- Role-Based Optimal Workflows
- High-Touch Customer Success Manager
What Problems Will Competera Pricing Platform Solve?
Problem #1: No full market visibility
Solution: Through Competera’s Competitive Data product, users can get high-quality, timely product matches and data scraping, covering any region, currency, or language in a single dashboard. Also, all of this is done in real-time. Moreover, the dashboards and various reporting tools are not just easy to understand but are also in-depth. These include actionable insights like projections, various visualization tools, and data-driven recommendations. Plus, interpretability features are also present to reveal the factors behind Competera’s automated pricing strategy recommendations.
Problem #2: Repricing takes too much effort and human mistakes occur
Solution: The Competera Pricing Platform offers coherent, fast, and flexible automated pricing with defined workflows and a transparent cause & effect analysis of every price change. Also, users can set their reprising logic based on preset or customized rules of any kind of complexity. in this way, users can take advantage of automated data-based recommendations while continuing to be active data-driven decision-makers.
Problem #3: Business growth problems, cannibalization effects, and strategic cash leakages
Solution: Competera offers an elasticity-based price-setting solution. This is based on demand patterns, product cross-impact analysis, and more than 20 pricing and non-pricing factors. While being driven by an AI engine, it provides detailed explanations of its recommendations. Thus, users can not only avoid self-cannibalizing their products and avoid cash leakages but do so with full understanding.
Competera Pricing Platform Position In Our Categories
Because businesses have their own business-related wants, it is wise that they abstain from deciding on an all-in-one, ”best” business application. Needless to say, it would be difficult to discover such application even among popular software products. The best step to undertake should be to spell out the numerous chief aspects that necessitate analysis including major features, price plans, skill competence of the users, business size, etc. Next, you should double down on your product research systematically. Have a look at some of these Competera Pricing Platform evaluations and look over the other applications in your list in detail. Such comprehensive research can make sure you steer clear of unsuitable applications and pay for the system which provides all the features your business requires for optimal results.
Position of Competera Pricing Platform in our main categories:
TOP
100
Competera Pricing Platform is one of the top 100 eCommerce Platforms products
If you are interested in Competera Pricing Platform it may also be beneficial to analyze other subcategories of eCommerce Platforms listed in our base of SaaS software reviews.
Each business is different, and might need a particular type of eCommerce Platforms solution that will be fit for their company size, type of customers and employees and even individual industry they cater to. You should not count on locating a perfect solution that is going to be suitable for each business regardless of their history is. It may be a good idea to read a few Competera Pricing Platform eCommerce Platforms reviews first and even then you should remember what the solution is intended to do for your company and your workers. Do you require a simple and intuitive service with only elementary features? Will you really use the complex functionalities required by experts and large enterprises? Are there any particular features that are especially practical for the industry you work in? If you ask yourself these questions it will be much easier to locate a solid solution that will fit your budget.
How Much Does Competera Pricing Platform Cost?
Competera Pricing Platform Pricing Plans:
Free Trial
Quote-based
Contact vendor
What are Competera Pricing Platform pricing details?
Competera Pricing Platform Pricing Plans:
Free Trial
Quote-based
Contact vendor
Contact Competera Pricing Platform directly for information about pricing and other product details. You can also request a demo to see if the software is a perfect fit for your business.
User Satisfaction
Positive Social Media Mentions
34
Negative Social Media Mentions
0
We realize that when you make a decision to get a eCommerce Platforms it’s vital not only to find out how professionals rank it in their reviews, but also to find out if the actual users and enterprises that use these solutions are genuinely happy with the service. That’s why we’ve devised our behavior-based Customer Satisfaction Algorithm™ that aggregates customer reviews, comments and Competera Pricing Platform reviews across a wide array of social media sites. The information is then displayed in an easy to digest format showing how many users had positive and negative experience with Competera Pricing Platform. With that information at your disposal you will be equipped to make an informed buying decision that you won’t regret.
Video
Technical details
Devices Supported
- Windows
- Android
- iPhone/iPad
- Mac
- Web-based
Deployment
- Cloud Hosted
Language Support
- English
Pricing Model
- Quote-based
Customer Types
- Large Enterprises
What Support Does This Vendor Offer?
- phone
- live support
- training
- tickets
What integrations are available for Competera Pricing Platform?
Competera Pricing Platform integrates with any ERP or any type of business software used by their clients. These include popular ones like:
- Oracle
- SAP
Competera Pricing Platform User Reviews
Competera Pricing Platform average rating:
5/5
Overall impression
5/5
Customer Support
5/5
Value for Money
5/5
Ease of Use
Write your own review of this product
ADD A REVIEWThe most favorable review
PROS: The best thing I like in Competitive Data from Competera is a good value for money and the quality of services. I use the product and see the ROI for my business.
CONS: There was one typical for data delivers companies issue with Competera - we could not track the quality of data. But now (that was a good idea) guys added a new feature so I can check the status of data and make correct pricing decisions.
The least favorable review
PROS: I use Competera Brand Intelligence solution in order to protect the minimum advertised price. I received all the required data on the actual retail price. Once a month, I requested the statistics on price violations, and Competera delivered a special report which facilitated working things out with violators.
CONS: They need more functionality when it comes to using this tool for forecasting. Great on customer support.
More reviews from 3 actual users:
Sort by:
Latest
- Latest
- Most useful
- Most positive
- Most negative
Precise competitive data for midsize business
Read full review >
5/5
Overall impression
5/5
Customer Support
3/5
Value for Money
4/5
Ease of Use
Published on: 20.08.2021
Company Size: 1-10 Employees
Industry: Retail
PROS: The best thing I like in Competitive Data from Competera is a good value for money and the quality of services. I use the product and see the ROI for my business.
CONS: There was one typical for data delivers companies issue with Competera - we could not track the quality of data. But now (that was a good idea) guys added a new feature so I can check the status of data and make correct pricing decisions.
Effective price optimization for online retail
Read full review >
5/5
Overall impression
5/5
Customer Support
5/5
Value for Money
5/5
Ease of Use
Published on: 14.03.2021
Company Size: More than 100 Employees
Industry: Retail
PROS: Our company collaborates with Competera from 2016. I am a new user of Competera repricing software. I like that I can rely on quality data to make profitable repricing. I also appreciate that I can set more ambitious goals with the help of pricing software.
CONS: Everything is working great with a product. I think there is one thing where Competera can upgrade. It will be great if I could get the automated notification when the product matchings are completed.
Facilitated work with MAP violators
Read full review >
5/5
Overall impression
5/5
Customer Support
4/5
Value for Money
5/5
Ease of Use
Published on: 23.03.2018
Company Size: 11-50 Employees
Industry: Food Production
PROS: I use Competera Brand Intelligence solution in order to protect the minimum advertised price. I received all the required data on the actual retail price. Once a month, I requested the statistics on price violations, and Competera delivered a special report which facilitated working things out with violators.
CONS: They need more functionality when it comes to using this tool for forecasting. Great on customer support.
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Competera Pricing Platform user reviews
Precise competitive data for midsize business
Read full review >
5/5
Overall impression
5/5
Customer Support
3/5
Value for Money
4/5
Ease of Use
Published on: 20.08.2021
Company Size: 1-10 Employees
Industry: Retail
Effective price optimization for online retail
Read full review >
5/5
Overall impression
5/5
Customer Support
5/5
Value for Money
5/5
Ease of Use
Published on: 14.03.2021
Company Size: More than 100 Employees
Industry: Retail
Facilitated work with MAP violators
Read full review >
5/5
Overall impression
5/5
Customer Support
4/5
Value for Money
5/5
Ease of Use
Published on: 23.03.2018
Company Size: 11-50 Employees
Industry: Food Production
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