comScore Review
What is comScore?
comScore is a global analytics company that provides statistical data on customer behavior across multiple verticals. These analytics are provided across a number of different platforms as well. The company offers solutions for audience analytics, activation, advertising analytics, and movies worldwide.
Since its introduction to the market in 1999, comScore has been used by over 3200 media companies, advertisers, corporates, and publishers that included small companies, mid-sized agencies, and large enterprises. The company has created state of the art media measurement tools that help media enterprises monetize their content in a fast and coordinated manner.
Over the time, comScore and acquired a number of companies in multimillion-dollar acquisitions. These acquisitions have enabled comScore to operate in new but relevant markets and verticals.
Show MoreOverview of comScore Benefits
The key benefit of comScore is that it simplifies media measurement and allow its customers to focus on monetization where there is a feasible opportunity. Apart from that, the data collection and reporting are the major arms of comScore. The company offers general users to install one of the three monitoring software including PermissionResearch, OpinionSquare, and VoiceFive Networks and in exchange, it awards them perks like anti-virus licenses, online storage, etc.
The data collection enables companies to act upon various activities depending on the demographic information received from the sample population. According to the company, over two million users are actively part of their data collection process, however, it also adjusts the statistics using various weights to properly represent the population.
comScore has been one of the very first companies to embrace Unified Digital Measurement (UDM) to offer an organic measurement solution for digital audiences. The traditional panel and measurement and census-based measurements are embedded within the system making it a smart and unified product.
comScore has a state of the art campaign management system which has been used by many Fortune500 media companies. The company has deployed a validated Campaign Essentials (vCE) system which enables to track validated impressions.
Show MoreOverview of comScore Features
- Media measurement
- Analytics
- Data collection
- Campaign management
- Demographics reports
- Multi-platform solution
- UDM enabled
- Global application
- Perks for survey subjects
- Validated impressions
- Market research tools
- Advertising tools
- Monetization tools
comScore Position In Our Categories
Because companies have specific business needs, it is rational that they abstain from selecting a one-size-fits-all, ideal solution. Still, it would be futile to discover such a software product even among branded software solutions. The efficient step to do can be to write down the various significant factors which need examination including important features, plans, skill capability of staff, business size, etc. Then, you must do the research fully. Have a look at some comScore evaluations and look into the other software solutions in your shortlist more closely. Such comprehensive research can make sure you keep away from unsuitable apps and buy the system that has all the tools your company requires.
Position of comScore in our main categories:
TOP
100
comScore is one of the top 100 Business Intelligence Software products
If you are considering comScore it may also be sensible to investigate other subcategories of Business Intelligence Software gathered in our database of B2B software reviews.
There are well-liked and widely used systems in each software category. But are they necessarily the best fit for your enterprise’s unique needs? A popular software solution may have thousands of subscribers, but does it offer what you require? For this reason, do not blindly shell out for popular systems. Read at least a few comScore Business Intelligence Software reviews and mull over the aspects that you desire in the software such as the fees, main functionality, available integrations etc. Then, shortlist a few solutions that fit your requirements. Try out the free trials of these platforms, read online opinions, get clarifications from the vendor, and do your research meticulously. This profound research is sure to help you select the best software platform for your company’s unique wants.
How Much Does comScore Cost?
comScore Pricing Plans:
Free Trial
Quote-based Plan
Contact vendor
What are comScore pricing details?
comScore Pricing Plans:
Free Trial
Quote-based Plan
Contact vendor
comScore is priced on quote-basis, meaning that each client receives a special SMB/enterprise pricing package tailored to his needs. Contact the company to obtain more details, and ask for your quote.
User Satisfaction
Positive Social Media Mentions
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Negative Social Media Mentions
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We know that when you make a decision to get a Business Intelligence Software it’s vital not only to see how professionals score it in their reviews, but also to discover whether the real users and businesses that bought these solutions are indeed happy with the service. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that collects customer reviews, comments and comScore reviews across a vast array of social media sites. The information is then displayed in an easy to understand form indicating how many customers had positive and negative experience with comScore. With that information at hand you will be prepared to make an informed buying decision that you won’t regret.
Technical details
Devices Supported
- Windows
- Linux
- Mac
- Web-based
Deployment
- Cloud Hosted
Language Support
- English
Pricing Model
- Quote-based
Customer Types
- Small Business
- Large Enterprises
- Medium Business
What Support Does This Vendor Offer?
- phone
- live support
- training
- tickets
What integrations are available for comScore?
comScore uses analytic APIs to connect to a variety of business systems and applications, including:
- AppNexus
- BrightRoll
- DoubleClick
and many more.
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