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Fixel Review

Fixel
Our score: 8.0 User satisfaction: N/A

What is Fixel?

Fixel is a fully automated segmentation software that uses highly advanced machine-learning algorithms to help users rank and segment their website audience as per the level of their engagement. This segmentation solution is designed to learn and understand how website visitors interact and behave with the user’s website and identify visitors that matter most.

Once Fixel determines and categorizes website visitors, users are provided with the data they need to filter out junk traffic and concentrate on visitors with the best and highest chances to convert and become paying customers, subscribers, etc. The software’s powerful learning engine analyzes dozens of parameters to effectively and quickly discover and separate audience with the highest level of engagement, so you can focus on them and not waste time on visitors who will not likely relate to your content, product, or service, saving you time and effort that you can use on high-quality visitors and leads.

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Overview of Fixel Benefits

Fixel gives you an automated audience segmentation solution that takes the burden manually segmenting your website audience off your hands and automatically categorizes your website traffic based on their levels of engagement and interaction.

With Fixel, you no longer have to spend days to analyze your audience’s engagement and guess which visitor will likely convert or not. Marketers have reported that 30-50% of their website visitors are junk. Fixel helps you pinpoint your most relevant audience so you can immediately work on them.

With a powerful segmentation engine that utilizes advanced algorithms, Fixel identifies and classifies visitors who will likely convert and become a customer or subscriber, enabling you to efficiently spend your time, resources, and money in developing and implementing effective and productive sales and marketing strategies and campaigns. You basically advertise to your most engaged users, which then results in higher conversion rates and huge returns.

Fixel effectively eliminates the need for creating and testing of manual segments. The software supports over 60 different engagement signals, including time on page, scrolling, and form engagement to name a few. And since Fixel’s segmentation engine is constantly learning, it creates advanced segments from multiple signals and then updates these signals on the fly.

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Overview of Fixel Features

  • Behavioral Targeting
  • Campaign Segmentation
  • Contextual Targeting
  • Customer Profiles
  • Website Personalization

What Problems Will Fixel Solve?

1) Remarketing to an existing audience

Fixel enables advertisers to easily identify and target their top engaged audiences to bring them back to the site and convert them. Fixel users see results that scale their existing top performing audiences three times.

2) Differential creative and bidding

With Fixel, advertisers can tell users in different buying stages apart, and thus target them with a tailored offering and bid that matches their stage.

3) Scaling out

Fixel assists in creating high-quality lookalike seeds for all major ad platforms, enabling advertisers to scale out to new audience with greater confidence.

Awards & Quality Certificates

This certificate is granted to products that offer especially good user experience. We evaluate how easy it is to start using the product and how well-designed its interface and features are to facilitate the work process.
An award given to products that have recently entered the market but are already becoming very popular

Fixel Position In Our Categories

Bearing in mind companies have distinctive business-related wants, it is only practical they steer clear of seeking a one-size-fits-all, ideal software solution. Needless to say, it is almost impossible to try to come across such an app even among well-known software products. The efficient thing to undertake can be to list the varied key aspects that require examination such as crucial features, packages, skill ability of the employees, organizational size, etc. Next, you must conduct the research to a full extent. Go over these Fixel evaluations and look over the other applications in your shortlist in detail. Such comprehensive product research makes sure you stay away from unfit apps and choose the system which offers all the benefits your business requires.

Position of Fixel in our main categories:

TOP 500

Fixel is one of the top 500 Marketing Software products

If you are considering Fixel it could also be beneficial to examine other subcategories of Marketing Software collected in our database of B2B software reviews.

It is crucial to realize that virtually no app in the Marketing Software category will be a perfect solution that can fulfill all the needs of different company types, sizes and industries. It may be a good idea to read a few Fixel Marketing Software reviews first as some services can perform well just in a really small group of applications or be prepared with a very specific type of industry in mind. Others may work with an idea of being simple and intuitive and therefore lack advanced functionalities desired by more experienced users. You can also find software that cater to a wide group of users and give you a rich feature set, but this frequently comes at a more significant price of such a software. Ensure you're aware of your needs so that you get a software that provides specifically the functionalities you look for.

How Much Does Fixel Cost?

Fixel Pricing Plans:

Free Trial

Pro

$99/month

Pro Plus

$399/month

Premium

$799/month

Custom/Agency

Contact vendor

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What are Fixel pricing details?

Fixel Pricing Plans:

Free Trial

Pro

$99/month

Pro Plus

$399/month

Premium

$799/month

Custom/Agency

Contact vendor

Fixel offers the following plans to suit your requirements and budget. You can also contact them to further discuss their enterprise pricing options.

Pro – $99/month

  • Up to 100K monthly visits
  • One click install
  • Integration with Google AdWords and Facebook Ads
  • Single Segment
  • Community support

Pro Plus – $399/month

  • All Pro features
  • Up to 500K monthly visits
  • Additional Integrations
  • Multiple Segments
  • Email support

Premium – $799/month

  • All Pro Plus features
  • Up to 1M monthly visits
  • Custom Integrations
  • Customer Success Manager
  • Email & chat support

Custom/Agency – Enterprise Pricing

  • All Premium features
  • Over 1M monthly visits
  • Dedicated Training
  • Phone support

User Satisfaction

Positive Social Media Mentions 0
Negative Social Media Mentions 0

We know that when you make a decision to buy a Marketing Software it’s important not only to see how experts rank it in their reviews, but also to check if the actual clients and businesses that bought these solutions are indeed content with the service. Because of that need we’ve devised our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Fixel reviews across a vast array of social media sites. The data is then featured in a simple to digest form indicating how many customers had positive and negative experience with Fixel. With that information available you should be equipped to make an informed purchasing decision that you won’t regret.

Video

Technical details

Devices Supported

  • Windows
  • Android
  • iPhone/iPad
  • Mac
  • Web-based

Deployment

  • Cloud Hosted

Language Support

  • English

Pricing Model

  • Monthly payment
  • Quote-based

Customer Types

  • Small Business
  • Large Enterprises
  • Medium Business

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

What integrations are available for Fixel?

Fixel integrates with the following business systems and applications:

  • Google AdWords
  • Facebook Ads
  • Taboola
  • Outbrain
  • LinkedIn
  • Twitter Advertising
  • Bing Ads
  • Yahoo! Gemini
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Nestor Gilbert

By Nestor Gilbert

Nestor Gilbert is a senior B2B and SaaS analyst and a core contributor at FinancesOnline for over 5 years. With his experience in software development and extensive knowledge of SaaS management, he writes mostly about emerging B2B technologies and their impact on the current business landscape. However, he also provides in-depth reviews on a wide range of software solutions to help businesses find suitable options for them. Through his work, he aims to help companies develop a more tech-forward approach to their operations and overcome their SaaS-related challenges.

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