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InAppStory Review

InAppStory
Our score: 8.0 User satisfaction: 100%

What is InAppStory?

InAppStory is a content marketing platform that provides easy-to-use and comprehensive tools for brands, businesses, and teams to launch campaigns on their mobile websites or applications using immersive and customizable Stories. This customer-centric marketing solution allows you to design, customize, and publish content in narratives or Stories on your mobile applications without writing a single line of code. As a result, you’ll improve interactions and engagements with prospects and customers while driving more conversions, sales, and revenues.

You can create eye-catching and engaging Stories using its intuitive drag-and-drop editor console. InAppStory has a selection of widgets that makes it possible for you to incorporate interactive components within your Stories. These include promo codes, voting polls, games, and feedback. Once you’re done building your Stories, you can immediately embed them into your existing mobile apps or mobile versions of your websites. Moreover, InAppStory has a centralized online dashboard where you can access and analyze information about your campaigns, Stories, and users.

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Overview of InAppStory Benefits

Story-Driven Customer Interactions 

InAppStory enables you to use immersive, attractive, and engaging Stories to enhance your interaction with customers. By embedding Stories into your applications or websites’ mobile versions, you can uniquely influence customers’ decisions and behaviors. For instance, as app users read your Stories, you can evoke various types of emotions that are beneficial for your business.

These Stories can inspire them to buy your products and trust the business, thereby improving revenue and customer retention. Additionally, you can create targeted and personalized Stories that focus on the interests and characteristics of certain groups of customers. This makes the platform a customer-centric content marketing solution. 

Intuitive Story Building

Creating native mobile Stories using InAppStory is a no-brainer. You can effortlessly design eye-catching and engaging Stories even if you’re not a tech-savvy person. From a drag-and-drop editing interface, you can create Stories that include target actions, animations, videos, and images. You can also adjust the colors, fonts, and forms in your Stories to your company brand.

InAppStory allows you to apply collaborative and gamification mechanisms to your Stories. Using in-story widgets, app users can answer quizzes or polls, leave feedback and ratings, and get promotional codes. You can create immersive experiences while improving interactions with customers. 

Rich Analytics

InAppStory provides you with rich analytics so you can gain a better understanding of how your Stories are impacting app users. You’ll be able to track and assess key metrics about your campaigns, Stories, and users in an online dashboard such as opens, reads, click-throughs, reposts, and reaches. 

You can unlock insights into Stories’ performances and outcomes and app users’ behaviors. InAppStory lets you export campaign, story, and user analytics to third-party tools for further evaluation and processing.

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Overview of InAppStory Features

  • Animated Covers
  • Customer Segmentation
  • In-Story Games
  • Onboarding
  • Editor Console
  • Interactive Widgets
  • Analytics

What Problems Will InAppStory Solve?

1. Low customer retention

Solution: Onboarding Stories as a better way to tell about updates than notifications

Client uplift DAU up to 20%

2. Low in-app engagement

Solution: Interactive widgets to get customers insights (and segmentation to show customers what they want to see)

Clients boost engagement up to 20%

3. No leads

Solution: Links inside the Stories (in text and images)

X10 clicks are from Stories to the homepage

Awards & Quality Certificates

This certificate is granted to products that offer especially good user experience. We evaluate how easy it is to start using the product and how well-designed its interface and features are to facilitate the work process.
An award given to products that have recently entered the market but are already becoming very popular

InAppStory Position In Our Categories

Knowing that businesses have their own business-related requirements, it is logical they abstain from settling on an all-in-one, ideal software product. Having said that, it is nearly futile to try to stumble on such application even among recognizable software systems. The rational thing to undertake should be to jot down the numerous significant factors which merit careful thought like crucial features, price plans, skill aptitude of the users, organizational size, etc. After which, you must do the research systematically. Read some InAppStory analyses and check out each of the software solutions in your shortlist in detail. Such all-encompassing product research guarantee you circumvent mismatched applications and choose the one that offers all the tools your company requires.

Position of InAppStory in our main categories:

Every enterprise has different requirements and requires a system that can be customized for their size, type of employees and customers, and the particular industry they are in. For these reasons, no platform can proffer perfect functionality off-the-shelf. When you search a software product, first be sure what you require it for. Read some InAppStory Content Marketing Software reviews and ask yourself do you desire basic features or do you need sophisticated features? Are there any industry-specific features that you are looking for? Get the answers to these questions to aid your search. There are plenty of factors that you need to reflect on and these include your budget, specific business requirements, your company size, integration requirements etc. Take your time, check out a few free trials, and finally choose the platform that presents all that you want to improve your company competence and productivity.

How Much Does InAppStory Cost?

InAppStory Pricing Plans:

Free Trial

Free

$0

Starter

$399/month

Pro

$999/month

Unlimited

Contact vendor

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What are InAppStory pricing details?

InAppStory Pricing Plans:

Free Trial

Free

$0

Starter

$399/month

Pro

$999/month

Unlimited

Contact vendor

InAppStory offers several enterprise pricing plans for brands, businesses, and teams to choose from. Here are the details of each plan:

Free – $0

  • 10,000 Monthly active users
  • 20 Stories
  • Customized layout
  • Basic editing tools
  • Story templates
  • Analytics

Starter – $399/month

  • 100,000 Monthly active users
  • All features in Free Plan, Plus:
  • Unlimited stories
  • Advanced editing tools
  • Publication configurations
  • In-app URLs
  • Favorites
  • Like & Dislike
  • 2 Team members

Pro – $999/month

  • 500,000 Monthly active users
  • All features in Starter Plan, Plus:
  • In-story onboarding
  • Test application
  • Campaign results export
  • 4 Team members
  • In-app user interaction
  • Targeted stories
  • Labels

Unlimited – by quote

  • Unlimited Monthly active users
  • All features in Pro Plan, Plus:
  • Gamification
  • Animated previews
  • Advanced analytics tools
  • Personalized stories
  • Advanced customization
  • Dedicated account manager
  • Unlimited team members

User Satisfaction

Positive Social Media Mentions 23
Negative Social Media Mentions 0

We are aware that when you make a decision to buy a Content Marketing Software it’s important not only to see how professionals evaluate it in their reviews, but also to discover if the actual users and companies that purchased it are genuinely satisfied with the product. That’s why we’ve devised our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and InAppStory reviews across a vast array of social media sites. The data is then displayed in an easy to digest form revealing how many clients had positive and negative experience with InAppStory. With that information at your disposal you will be ready to make an informed business decision that you won’t regret.

Video

Technical details

Devices Supported

  • Android
  • iPhone/iPad
  • Web-based

Deployment

  • Cloud Hosted

Language Support

  • English
  • Russian

Pricing Model

  • Free
  • Monthly payment
  • Quote-based

Customer Types

  • Small Business
  • Large Enterprises
  • Medium Business

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

What integrations are available for InAppStory?

You can integrate InAppStory’s lightweight software development kit (SDK) into your existing applications and mobile websites.

Note

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Jenny Chang

By Jenny Chang

Jenny Chang is a senior writer specializing in SaaS and B2B software solutions. Her decision to focus on these two industries was spurred by their explosive growth in the last decade, much of it she attributes to the emergence of disruptive technologies and the quick adoption by businesses that were quick to recognize their values to their organizations. She has covered all the major developments in SaaS and B2B software solutions, from the introduction of massive ERPs to small business platforms to help startups on their way to success.

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