TrackMaven is a powerful digital marketing application that empowers digital marketers to make and implement sound digital marketing strategies and get things done through competitive intelligence. With TrackMaven, you get the best out of your content and see how it fares against the competition across 15 different online channels.
TrackMaven helps businesses come up with optimized content strategies, more thorough and effective campaign analyses, and produce comprehensive reports and share them with executive stakeholders. With TrackMaven, you can implement smart digital marketing campaigns across all digital fronts, including social media, blogs, email, news, digital advertising, and SEO.
Back in the old days, many digital marketers gather data from a variety of sources and put them all together into a neat PowerPoint presentation. By the time it is read, the information is already out of date. With TrackMaven, you won’t have that experience.
Show MoreTrackMaven, which is designed and developed specifically for big brands and enterprise marketers, collects data from a variety of sources, including Facebook, Twitter, and YouTube, content marketing data, traffic and SEO data, and so on. There are also instances where it’s buying the data directly from sources like SEOmoz, Alexa, WhatRunsWhere, MixRank, and Compete for a more thorough and detailed analysis
It then provides marketers with reliable and actionable information, particularly on what their competitors are doing and what is working for them, and it shows benchmarks that exhibit how competitors are doing on an average basis.
TrackMaven eliminates guesswork when assessing the impact of your digital marketing strategies. What users get are intelligent, actionable insights derived from the thorough analysis of your content and that of your competition across many key channels. These channels include social media, blogs, email, earned media, ads and SEO.
Simply put, TrackMaven is created to enhance intelligence gathering capabilities of businesses regarding the performance of their competitors, whether their campaigns are on paid, earned, and owned channels. The application digs out actionable, high quality information from the competition and use that data to improve one’s own business marketing campaign.
TrackMaven lets you filter the information and get only the data you want, depending on your informational needs. After acquiring tailored information, going after your audience with an improved strategy becomes a breeze.
Show MoreSince businesses have special business-related wants, it is rational that they abstain from picking a one-size-fits-all, “perfect” software system. However, it would be difficult to try to discover such an app even among branded software systems. The right step to undertake should be to spell out the varied essential aspects that need scrutiny including crucial features, packages, skill levels of staff, company size, etc. Next, you must perform your research systematically. Browse through some of these TrackMaven analyses and look over the other software products in your shortlist more closely. Such detailed research ascertains you weed out poorly fit applications and pay for the one which meets all the tools your business requires.
Position of TrackMaven in our main categories:
TrackMaven is one of the top 200 Business Intelligence Software products
TrackMaven is one of the 500 Marketing Software products
It's crucial to note that hardly any software in the Content Marketing Software category is going to be an ideal solution able to fulfill all the goals of all business types, sizes and industries. It may be a good idea to read a few TrackMaven Content Marketing Software reviews first as specific software may excel only in a really small set of applications or be created with a very specific industry in mind. Others may operate with a goal of being easy and intuitive and as a result lack complex functionalities desired by more experienced users. You can also find apps that cater to a large group of customers and give you a complex feature toolbox, but this usually comes at a higher price of such a solution. Ensure you're aware of your requirements so that you get a solution that provides all the functionalities you search for.
TrackMaven Pricing Plans:
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TrackMaven Pricing Plans:
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Quote-based Plan
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TrackMaven’s SMB and enterprise pricing information is available only upon request. Contact the company for more details, and ask for your quote.
We know that when you decide to get a Content Marketing Software it’s crucial not only to see how professionals score it in their reviews, but also to check if the actual clients and enterprises that purchased these solutions are genuinely content with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that aggregates customer reviews, comments and TrackMaven reviews across a broad array of social media sites. The information is then featured in an easy to understand format revealing how many users had positive and negative experience with TrackMaven. With that information at your disposal you will be ready to make an informed purchasing decision that you won’t regret.
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TrackMaven integrates with the following business systems and applications:
TrackMaven average rating:
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ADD A REVIEWThe most favorable review
PROS: I like that TrackMaven constnatly reminds me through email notifications about my progres and daily workflows. The alerts are customizable and they are simple to use, we can keep track of latest content on bot ours and competitors’ performances on social network.
CONS: I wish I could customize data visualizations and create summary emails so I can share them with my team.
The least favorable review
PROS: There are lots of things that I like about this platform: the content feed which is wonderful and it provides me with great insight about my competitor’s activity, I can keep track of patterns and trends in the market. And the other good thing about this platform is its report capability. It helps me to figure out what metrics I need to use, how to run reports and to keep track of every process I’m doing on the web.
CONS: It takes some time to set up everything.
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TrackMaven helps us to improve our productivity and to keep track of our performances on the web
Read full review >Overall impression
Customer Support
Value for Money
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PROS: I like that TrackMaven constnatly reminds me through email notifications about my progres and daily workflows. The alerts are customizable and they are simple to use, we can keep track of latest content on bot ours and competitors’ performances on social network.
CONS: I wish I could customize data visualizations and create summary emails so I can share them with my team.
This is great platform for tracking marketing activities
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Customer Support
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PROS: This platform helps us to track marketing attribution for social media and blog channels. It has great integrations with Google Analytics, the dashboard is full with valuable insights, tips, features and reporting capabilities. Everything works great, it’s intuitive and less-time consuming.
CONS: They constantly work on program’s improvement and they often release new updates and features.
TrackMaven is great social tool for tracking your productivity and engagement level
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PROS: TrackMAven is wonderful tool for marketers. By using this tool we are able to see both ours and competition’s engagement. It provides us with valuable information and we can keep track of our current position, performances and level od productivity.
CONS: I need an option for measuring engagement from employees and clients who interact with us. Our employees share links and messages between them but it takes a while to measure the engagement activitiy of all posts.
Highly helpful solution for social media marketing
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PROS: TrackMaven is great software and I’m using it to run multiple reports. It allows me to analyze and filter data. We are able to make better decision when there is an opportunitiy for improvement. Its support team is great, they are open to new suggestions and they make their best to provide wonderful customer experience.
CONS: I can’t think of dislikes about this system.
It helps us to keep track of our content and activity
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PROS: What I like about TrackMaven is the ability to track each activity on the web, that’s not all! It allows you to track competitors and industry activity on the web. The analysis and reports are simple and in readable format. I like that there are constant releases and updates of the system. I’m able to see the engagement level of the content.
CONS: You can be easily overload with data and you might get lost in searching the right information. Also, there is no option to customize the graph colors.
There are constant improvements about this platform
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
PROS: There are lots of things that I like about this platform: the content feed which is wonderful and it provides me with great insight about my competitor’s activity, I can keep track of patterns and trends in the market. And the other good thing about this platform is its report capability. It helps me to figure out what metrics I need to use, how to run reports and to keep track of every process I’m doing on the web.
CONS: It takes some time to set up everything.
Great solution for tracking our competitors’ performance
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PROS: I get TrackMaven alerts via email on a daily basis. Its customizable alerts are extremely easy to use, I’m using them to keep track of latest content of our competitors’ and their performance on social networks. It’s great place for getting content ideas.
CONS: I would like to customize the data visualizations and to create summary emails on a daily basis and to send them to my team. I believe they would add support for SlideShare.
TrackMaven is made for marketers
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PROS: TrackMaven is great tool for marketers, we can easily see both our and competition’s engagement. And this is very important information for us.
CONS: It would be great if they could implement an option for measuring engagement from employees and people who talk about us. We run an advocacy program where employees share links and messages between them but it takes lot of time to see the engagement activity of all posts.
Great tool for social media marketers
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PROS: TrackMaven is an intelligent software that allows me to run various reports, and to analyze and filter data as well. I like the ability to act immediately after we receive the data to make our contents better. The team behind this product is wonderful and they are more than just another customer service team, they do everything to meet our needs.
CONS: I cannot think of dislikes, there is none.
It has great analytic tools
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PROS: One of the greatest feature within TrackMaven is the competitor tracking capability. We can keep track of current activities within our industry and about the perfromance of our contents.. The new dashboard is great for quick references and it is helpful for our marketing team.
CONS: I don’t like the idea of re-creating reports but we often get help of its support team.
TrackMaven is great social intelligence solution that provides us with valuable insights
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PROS: What I like about this tool is the fact that it provides us with details about our partners’, competitors’ and ours’ performances and what are their activities across the net. I like that it offers great tools for keeping track of our progress. The reports are easy to create and it provide thorough information about the entire activity we have over the web.
CONS: It would be great if they could improve the ads intelligence features and to get more insights on digital ads.
TrackMaven is great social intelligence tool
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PROS: TrackMaven provides us with important details about our competitors and partners performances and what they are doing across the web. We are using it to keep track of both our and competitor’s progress. We can easily create reports and filter the insights that are important to us.
CONS: They need to improve the ads intelligence feature so we can get more insights on digital ads.
It provides valuable information so we can improve our strategies and marketing campaigns
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PROS: This tool is great for keeping track of our activities and performances. It has robust integration with Google Analytics. It is highly important to keep track of our performances and how our onoline marketing campaigns are running. I’m glad that I can see how our competitors are performing so we can see our current situation, find better opportunities and make choices.
CONS: It would be great if daily tips would be displayed to SEO.
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TrackMaven helps us to improve our productivity and to keep track of our performances on the web
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
This is great platform for tracking marketing activities
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
TrackMaven is great social tool for tracking your productivity and engagement level
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
Highly helpful solution for social media marketing
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
It helps us to keep track of our content and activity
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
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