Upfluence Review

Our score: 8.3 User satisfaction: 100%

What is Upfluence?

Upfluence is an all-in-one, cloud-hosted influencer search and content management solution. It is a comprehensive platform where companies can discover and identify influencers that are fit to promote their brand. The software also offers tools that help run a marketing campaign, and conduct post-project reporting.  

Upfluence will first provide users with a vast database of influencers from Facebook, Twitter, Instagram, YouTube, Pinterest, and top bloggers. This is where one can use keywords or data regarding influencers’ statistics, geolocation, engagement rate, and social-community size to assess possible brand representatives.

The software has features to help execute the influencer campaigns, such as emailing tools and more. Results can also be tracked in real time so that brands can monitor if their chosen influencers are effectively promoting the topics assigned to them.

Overview of Upfluence Benefits

Upfluence boasts of a database that is extensive compared to other similar marketing platforms.  The software’s proprietary algorithm indexes millions of content across a variety of social media platforms.

In spite of the large quantity, users are assured that all the network members are pre-screened using factors such as reach, engagement and identity validation. The database is also updated regularly. This way,  brands can get only legit and quality influencers.

The search functionalities of Upfluence allows users to put in as many keywords as necessary. This narrows down searches using criteria such as location, social platform, topics covered, number of followers and more. Search results then become more accurate, which help brands choose collaborators more easily.

Those who have tried Upfluence attest to the software’s intuitive interface. Statistics are laid out carefully along with the Search toolbar, with results displayed in functional categories. Charts and graphs refresh themselves as users revise a search. All these make the technology easy to navigate and use, thus saving time and effort.  

Upfluence does not stop with simply generating search results. Its network contains detailed information about influencers, all displayed in profile bios. There are tools to compute for an influencer’s real-time followers per platform, influence and relevancy scores, and their most recent social media entry. Engagement rates are also provided. Searches can even be drilled down to each member’s individual posts. Furthermore, all these data can be exported for offline use.  

Upfluence’s marketing management properties allow users to draft and execute a campaign using the same software they got their brand collaborators from. There are features to directly contact a network member, run email promotions, and conduct social media initiatives. Post-project monitoring and reporting tools are also available. All these allow users to rely on just one service to efficiently launch a full-featured influencer campaign.

Overview of Upfluence Features

  • Extensive influencer database
  • Regular network updates and quality control screenings to ensure legitimacy of influencers
  • Advanced search functions
  • Real-time insights on searched influencers and keywords
  • Influencer bios with detailed and up-to-date statistics (location, scope of expertise, influence and relevancy scores, number of followers per platform, engagement rates)
  • Exportable searches
  • Scaleable contacting tools
  • Marketing support from strategists, media planners, industry specialists, and developers
  • Generated engagements
  • Comprehensive tracking technology to assess a campaign’s effectiveness
  • E-reputation monitoring

Upfluence Position In Our Categories

Because companies have particular business wants, it is only wise they steer clear of choosing an all-encompassing, “perfect” software solution. Just the same, it is futile to try to stumble on such application even among recognizable software solutions. The sensible thing to do is to make a list of the different essential aspects which necessitate inspection like major features, pricing, skill levels of staff members, company size, etc. Thereafter, you should follow through the product research to a full extent. Browse through some Upfluence review articles and check out each of the software products in your shortlist more closely. Such all-encompassing product investigation ensures you keep away from unfit software products and subscribe to the one that offers all the tools you require company requires.

Position of Upfluence in our main categories:

TOP 500

Upfluence is one of the top 500 Marketing Software products

If you are interested in Upfluence it may also be beneficial to check out other subcategories of Marketing Software collected in our database of B2B software reviews.

Each enterprise has different needs and needs an application that can be personalized for their size, type of workers and clients, and the specific industry they are in. For these reasons, no software can provide perfect tools off-the-shelf. When you look for a software system, first be sure what you require it for. Read some Upfluence Marketing Software reviews and ask yourself do you want basic features or do you want sophisticated tools? Are there any industry-specific features that you are looking for? Get the answers to these queries to help your search. There are plenty of elements that you need to consider and these include your finances, specific business requirements, your organization size, integration needs etc. Take your time, use a few free trials, and finally select the system that presents all that you require to boost your company effectiveness and productivity.

How Much Does Upfluence Cost?

Upfluence Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

Upfluence’s SMB and enterprise pricing information is available only upon request. Contact the company for more details, and ask for your quote.


User Satisfaction

Positive Social Media Mentions 4
Negative Social Media Mentions 0

We realize that when you make a decision to buy Marketing Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Upfluence reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with Upfluence. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.


Technical details

Devices Supported

  • Windows
  • Mac
  • Web-based


  • Cloud Hosted

Language Support

  • English

Pricing Model

  • Monthly payment
  • Quote-based

Customer Types

  • Small Business
  • Large Enterprises
  • Medium Business

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

Popular Upfluence Alternatives

Top Competitors To Upfluence By Price

Product name:
by quote

Trending Marketing Software Reviews

Product name:

Upfluence Comparisons

What are Upfluence pricing details?

Upfluence Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

Upfluence’s SMB and enterprise pricing information is available only upon request. Contact the company for more details, and ask for your quote.


What integrations are available for Upfluence?

No information available.


is waiting for
your first review.


Write your own review of this product


More reviews from 0 actual users:

women man women man man women

Join a community of 7,369 SaaS experts

Thank you for the time you take to leave a quick review of this software. Our community and review base is constantly developing because of experts like you, who are willing to share their experience and knowledge with others to help them make more informed buying decisions.

Sign in with LinkedIn Why we require LinkedIn?
  • Show the community that you're an actual user.
  • We will only show your name and profile image in your review.
  • You can still post your review anonymously.


Sign in with company email

Sign in with company email

Reviewed By Louie Andre
Page last modified
Did you find this review useful?
Yes No

Thank you for your feedback

How can we make this page better?

Unsure about this software?

Why is FinancesOnline free? Why is FinancesOnline free?

FinancesOnline is available for free for all business professionals interested in an efficient way to find top-notch SaaS solutions. We are able to keep our service free of charge thanks to cooperation with some of the vendors, who are willing to pay us for traffic and sales opportunities provided by our website. Please note, that FinancesOnline lists all vendors, we’re not limited only to the ones that pay us, and all software providers have an equal opportunity to get featured in our rankings and comparisons, win awards, gather user reviews, all in our effort to give you reliable advice that will enable you to make well-informed purchase decisions.