Boomtrain Review

But which are the benefits which distinguish Boomtrain from similar marketing tools, and what can this system actually do for its users? The list is fairly long, but we decided to focus on the most important faucets that make this system a favorite choice for many prominent brands (such as CBS Interactive or Forbes) around the world:

Simplified user interface

Boomtrain is not all about function, as one of its most distinctive advantages is how it looks. As you will read later on, machine learning is leveraged to eliminate all complexity related to customer experience design, meaning that a variety of semantic analyses, collaborative filtering, and viral response predictions were made in order to asses people’s reactions to the product, and to make onboarding as smooth as possible. The best part is that the experience and the interactions are consistent and seamless in every channel, regardless of whether you’ve chosen to communicate with your customers via email, mobile, or web apps. Users of iOS devices shouldn’t be concerned either, as the system is fully optimized for their devices.

More than a personalized user experience

Before anything else, Boomtrain helps companies create and deliver personalized 1:1 customer experience with its powerful marketing engine and the artificial intelligence at its core. Inspired by the most successful thinkers in the user interface industry (Amazon and Netflix designers), this machine was developed to help businesses gather valuable insights about their users, and provide predictive recommendations so that they can deliver relevant experiences for every website through personalized emails, notifications and across your mobile communications. The ultimate target is to tailor communications to valuable engagement portals and profit-generation tools, in particular for lager companies and enterprises which don’t have enough time to dedicate to every customer. At the end of the day, Boomtrain is one of the rare programs that make use of what the company already has, instead of requiring it to adopt expensive practices for making use of its web content.

Powerful integrations

Boomtrain has one of the most robust and powerful API engines which integrates with the best marketing automation and email marketing systems in the industry. The list of premade connections is long, and delivering notifications, and individually relevant emails and messages is made easy and quick. Once data starts flowing seamlessly from one product to the other, consolidation and duplicate work will be minimized, and that’s one more way for this product to increase your engagement and ROI rates. Some of the integrations include: WordPress, LiveInternet, Oracle, Magento, Mailjet, Whatcounts, Litmus, Slack, Segment, Hubspot, and many more.

Multichannel messaging

If you’re looking for that one specific functionality that must be noted, take a look at multichannel messaging. Once you’ve started using Boomtrain, you’ve given your team access to diverse marketing automation possibilities (web, mobile, and email) as well as the chance to profit from literally every channel of communication. The inbuilt functionality allows you to communicate with your customers via email, push notifications, SMS, messenger, lightbox, and in-app alerts to engage them on the channels that works best. The presence of an internal corporate communication network ensures everyone in the team will stay on the same page, and follow a common workflow.

Data-driven decisions

With Boomtrain, making sense of all the data and information from customer touch points becomes simple thanks to its analytics features. Boomtrain’s AI engine builds complex user graphs and semantic topic models to unearth latent needs and discover hidden relationships between users and content/products. It also allows you to accelerate your marketing efforts via best practices, guided implementation and consulting services to maximize ROI. The system’s custom marketing accelerator program covers every stage of the customer lifecycle. From acquisition to onboarding to abandon shopping carts, you can quickly implement a broad array of marketing usage cases.

Outstanding customer support

Enterprise-grade functionality is usually associated with significant investments, which is why you should never settle for less than impeccable technical assistance. Boomtrain is certainly one of the systems that can be praise for high quality customer support, as its experienced team can be contacted via phone, email, and offers on site live support. To make matters even better, the product’s so-called Boomtrain University offers a variety of advanced training materials users should consider in order to make the most of this powerful marketing system.