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Act-On REVIEW

Marketing Automation Software

No user reviews
USER SATISFACTION N/A
OUR SCORE 8.8

What is Act-On?

Act-On is a marketing automation platform that is developed by digital marketing experts who collaborated on Amazon’s vaunted filtering based recommendation engine. Banking on the reputation of its founders, Act-On has performed exceptionally well despite the fact that the platform is still a newcomer in the marketing automation landscape.

With the minds that have helped Amazon become a juggernaut in online commerce today, Act-On is loaded with features and tools that can easily perform at par with the leading marketing automation solutions out there. Act-On presents a powerful array of marketing automation features and business tools that can easily rival those of its contemporaries.

Overview of Act-On Benefits

While a new comer to the marketing automation business, Act-On has already proven to be a serious marketing solutions provider to many types of businesses. Noted for its vast set of features and tools, the software is also known for its user-friendly setup, which allows users to create landing pages and get them up and running effortlessly. The very clean user interface is also worth noting. Setting up and running campaigns is also a walk in the park, even for those who are not keen on marketing tools.

Website and visitor tracking is another strong suit. So is its set of social media marketing tools. A premium function by any standards, Act-On allows users to incorporate social media buttons to emails that are sent from its system. Traffic analysis also helps users to study actions and patterns that occur in their social media channels.

Many users praise Act-On for its Powerful lead tracking tools, highly configurable campaigns, and excellent customer support. For those who really want to track inbound marketing data, Act-On allows users to get a good sense of which search terms are getting the most hits as well as activities from other measurements like Google PPC Tracking, referring sites, and more.

Another significant benefit is Act-On’s capability to design and implement nurturing campaigns for leads. It is also integrated tons of business systems and applications, streamlining and accelerating workflows and processes, resulting in better efficiency and productivity.

Overview of Act-On Features

  • Lead generation
  • Event management
  • Consulting & coaching
  • Multiple accounts & users
  • Content creation
  • Landing page builder
  • Email builder
  • Email marketing
  • AdWords tracking
  • Social media tools
  • Keyword analysis
  • Visitor tracking
  • Traffic analysis
  • Instant insights on campaigns
  • Lead management
  • Competitor comparison
  • SEO audit tool
  • A/B testing
  • SEO audit
  • Integrations
  • Search history

Act-On Position In Our Categories

Position of Act-On in our main categories:

20

Act-On is one of the top 20 Landing Page Softwareproducts

Top
200

Act-On is one of the 200 Marketing Softwareproducts

20

Act-On is one of the 20
Landing Page Software products

200

Act-On is one of the 200
Marketing Software products


Act-On is also listed in the following subcategories:

Category:Position:Category:Position:
Marketing Automation Software#35
Category:Position:
Marketing Automation Software#35

It is essential to note that hardly any app in the Landing Page Software category is going to be an ideal solution that can match all the goals of various company types, sizes and industries. It may be a good idea to read a few Act-On reviews first as specific solutions might dominate only in a very small group of applications or be designed with a really specific industry in mind. Others might work with an idea of being simple and intuitive and therefore lack complicated functions welcomed by more experienced users. You can also come across apps that cater to a large group of users and provide a rich feature set, but this frequently comes at a more expensive cost of such a service. Be certain that you're aware of your requirements so that you select a solution that provides all the features you search for.

How Much Does Act-On Cost?

Act-On Pricing Plans:
Free trial
Professional
Starts at $900/month
Enterprise
$2000/month

Act-On offers two enterprise pricing plans for users to choose from. Give the details a look, and select the best plan for your business:

Professional – starts at $900/month (Annual Billing)

  • Starts at 2,500 active contacts
  • 3 marketing users
  • 50 sales users
  • 30,000 API calls per day

Enterprise – $2000/month (Annual Billing)

  • Starts at 2,500 active contacts
  • 6 marketing users
  • 100 sales users
  • 30,000 API calls per day

User Satisfaction

We realize that when you make a decision to buy Marketing Automation Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Act-On reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with Act-On. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.

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Technical details

Devices Supported
  • Windows
  • Android
  • iPhone/iPad
  • Mac
  • Web-based
Language Support
  • English
Pricing Model
  • Annual Subscription
  • Quote-based
Customer Types
  • Small Business
  • Large Enterprises
  • Medium Business
Deployment
  • Cloud Hosted

What Support Does This Vendor Offer?

  • EMAIL
  • PHONE
  • LIVE SUPPORT
  • TRAINING
  • TICKETS

What are Act-On pricing details?

Act-On Pricing Plans:
Free trial
Professional
Starts at $900/month
Enterprise
$2000/month

Act-On offers two enterprise pricing plans for users to choose from. Give the details a look, and select the best plan for your business:

Professional – starts at $900/month (Annual Billing)

  • Starts at 2,500 active contacts
  • 3 marketing users
  • 50 sales users
  • 30,000 API calls per day

Enterprise – $2000/month (Annual Billing)

  • Starts at 2,500 active contacts
  • 6 marketing users
  • 100 sales users
  • 30,000 API calls per day

What integrations are available for Act-On?

Act-On integrates with the following business systems and applications:

  • Microsoft Dynamics CRM
  • 10to8
  • Cisco WebEx
  • Pipeliner CRM
  • LinkedIn
  • Grow
  • Ion Interactive
  • Twitter
  • Facebook
  • NetSuite CRM+
  • Wistia
  • Google AdWords
  • Logicbox
  • Oktopost
  • GoToWebinar
  • SugarCRM
  • BrightInfo
  • Azalead
  • VisitorTrack
  • VidYard
  • ClearLogin
  • Justuno
  • Formstack
  • LiveHive
  • Bitium

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