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BrightInfo Review

BrightInfo
Our score: 8.4 User satisfaction: N/A

What is BrightInfo?

BrightInfo is an automated content personalization solution that studies your website content, learns its semantics, and evaluates how your visitors behave around it. Utilizing a proprietary algorithm, BrightInfo works in the background, configuring your website content in real time so it matches your visitors’ behavior. Basically, your visitors get the most relevant content at crucial contact points that doesn’t break their natural browsing flow.

This power content personalization engine helps increase content-user engagement three times and spike up conversion rates significantly. Users who are still on the fence can enjoy running BrighInfo in an A/B test mode during free trial to see how it bolsters engagement and drive conversion rates upward.

Overview of BrightInfo Benefits

Website content helps drive business growth if you know how to fully optimize it. However, statistics show that 95% of visitors to business websites do not convert mainly because of poor and irrelevant content. BrightInfo changes all that with its powerful automated personalization content engine.

BrightInfo brings a new dynamic to the way businesses and professionals use their content to drive sales and grow their enterprise. With ts innovative semantic self-learning algorithm JARGON, BrightInfo scans your website and learns your content and analyze your visitors’ behavior. This content personalization solution then configures your website based on an individual’s behavior and actions in real time, presenting him with your content that best matches his search and actions. BrightInfo does all this fully automated.

BrightInfo carefully analyzes your visitors to ensure that they are matched with the most significant content. The software evaluates their origins as visitors arrive to your website from various channels and industries. BrighInfo looks at specific needs and requirements of your website visitors so that each individual is presented with a user experience unique to his needs.

For businesses, the whole automated process help them snag visitors and motivate them to stay and ultimately convert. With automated and accurate content matching, visitors are spurred to become more engaging with your content, encourage them to explore more, and stimulate them to perform your desired action. As the content marketers say, relevant content cultivate visitor engagement, which then leads to conversion. With BrighInfo, the whole process is a breeze.

Overview of BrightInfo Features

  • Automated content discovery
  • Re-crawl scheduling
  • Automated content discovery
  • A/B testing
  • Blog signup forms
  • Real-time profiling
  • Behavior analysis
  • Text-level comprehension
  • Custom banners
  • Manual targeting
  • Geotargeting
  • Lead capture popups
  • Social network retargeting
  • Marketing automation integration
  • Widgets
  • Templates
  • Exit popups
  • Native ads
  • Personalized emails

What Problems Will BrightInfo Solve?

Scenario #1

Marketing departments trying to deepen visitor engagement and increase conversion rates. The way the algorithm works is that it analyzes all website pages and learns all the content assets. These could be gated assets like eBooks and White Papers or non-gated content assets like blog post articles.

Scenario #2

When visitors arrive in the website, the algorithm tracks individual behavior, considers it against crowd behavior, and presents each visitor with the most relevant content from your existing content pool – all in real time, all fully automated.

BrightInfo Position In Our Categories

Keeping in mind companies have distinctive business-related needs, it is prudent they abstain from deciding on a one-size-fits-all, ”best” software system. Needless to say, it would be difficult to try to stumble on such application even among branded software products. The sensible thing to do would be to make a list of the different chief aspects which demand deliberation like major features, price terms, technical skill ability of staff members, business size, etc. The second step is, you must double down on the research systematically. Have a look at these BrightInfo reviews and explore the other applications in your shortlist in detail. Such detailed product investigation guarantees you avoid unsuitable software products and subscribe to the one that meets all the function your company requires.

Position of BrightInfo in our main categories:

TOP 50

BrightInfo is one of the top 50 Conversion Rate Optimization Software products

TOP 500

BrightInfo is one of the 500 Marketing Software products

BrightInfo is also listed in the following subcategories:

Since each enterprise has unique business wants, it is prudent for them to refrain from searching for a one-size-fits-all ideal software system. Needless to say, it would be useless to try to find such an app even among widely used software applications. The clever thing to do would be to list the various vital aspects that need consideration such as key features, finances, skill levels of employees, company size etc. Then, you should do your research thoroughly. Read some BrightInfo Marketing Software reviews and investigate each of the other systems in your shortlist in detail. Such exhaustive groundwork can make sure you weed out ill-fitting applications and choose the solution that provides all the features you need for business success.

How Much Does BrightInfo Cost?

BrightInfo Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

Contact Brightinfo for enterprise pricing information and other product details. You can also submit a request for a free trial to see if the software is a perfect fit for your business.

User Satisfaction

Positive Social Media Mentions 14
Negative Social Media Mentions 0

We realize that when you make a decision to buy Marketing Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and BrightInfo reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with BrightInfo. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.

Video

Technical details

Devices Supported

  • Windows
  • Mac
  • Web-based

Deployment

  • Cloud Hosted

Language Support

  • English

Pricing Model

  • Quote-based

Customer Types

  • Large Enterprises
  • Medium Business

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

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BrightInfo Comparisons

BrightInfo user reviews

Organizes my content efficiently and does so much more

Read full review >
Justin
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 25.09.2019 Company Size: More than 100 Employees Industry: Education Management

Works extremely well in everything

Read full review >
Julie
4/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 19.09.2019 Company Size: More than 100 Employees Industry: Computer Games

Helping prepare the most relevant content to our visitors

Read full review >
Sam
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 10.09.2019 Company Size: More than 100 Employees Industry: Internet

Works Like a Charm

Read full review >
Catharine Smith
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 25.01.2017 Company Size: 1-10 Employees Industry: Business Supplies and Equipment

What are BrightInfo pricing details?

BrightInfo Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

Contact Brightinfo for enterprise pricing information and other product details. You can also submit a request for a free trial to see if the software is a perfect fit for your business.

What integrations are available for BrightInfo?

Brightinfo integrates with the following business systems and applications:

  • Marketo
  • MailChimp
  • Pardot
  • Act-On
  • HubSpot

BrightInfo average rating:

Average score
5/5 (4 user reviews)
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Write your own review of this product

ADD A REVIEW

The most favorable review

Catharine Smith

PROS: This tool is very powerful on your business progress. We had lots of visitors to our site but we did not get much conversations. I was really worried about this. I discovered that my website’s content was not well organized and finally I came to know about BrightInfo. It is easy to use and intuitive enough to maneuver around. It is a complete package with all that you need to know about your traffic and users. Hands down the best tool out there.

CONS: I haven't faced any major cons till now. This made my work easy and quick!

Reviewed 3 years ago

Read full review >

The least favorable review

Julie

PROS: There is no difficulty in installing and configuring Brightinfo. Once it is set up, you will realize the many benefits that it offers. The product works extremely well in everything, not to mention very easy to use with just a few clicks. You will see that the results are tremendous and instantaneous.

CONS: I have nothing negative to say about this product. It has given me less worries and the price is very much worth it.

Reviewed 5 months ago

Read full review >

More reviews from 4 actual users:

Sort by:

Latest
  • Latest
  • Most useful
  • Most positive
  • Most negative

Organizes my content efficiently and does so much more

Read full review >
Justin
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 25.09.2019 Company Size: More than 100 Employees Industry: Education Management

PROS: The product helped me fix the content in my site. It selects a specific content item to display in a particular location on my site, making it more organized than it was before. Now I get to realize the benefit of having more visitors who now take my site more seriously than it was before. The software is just one in a million and I highly recommend it to anyone who want the best quality product that can resolve or lessen their hassles once and for all.

CONS: The speed and the way it works can be a bit confusing, especially for a beginner. Other than that though, the product is awesome.

What do you think about this review? Great Poor

Works extremely well in everything

Read full review >
Julie
4/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 19.09.2019 Company Size: More than 100 Employees Industry: Computer Games

PROS: There is no difficulty in installing and configuring Brightinfo. Once it is set up, you will realize the many benefits that it offers. The product works extremely well in everything, not to mention very easy to use with just a few clicks. You will see that the results are tremendous and instantaneous.

CONS: I have nothing negative to say about this product. It has given me less worries and the price is very much worth it.

What do you think about this review? Great Poor

Helping prepare the most relevant content to our visitors

Read full review >
Sam
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 10.09.2019 Company Size: More than 100 Employees Industry: Internet

PROS: BrightInfo has helped our prepare relevant content to our website visitors. I appreciate the short ramp-up time provided to new users so they can begin seeing results almost immediately. The support team has been great in making sure that we are optimizing the platform fully while keeping us informed on areas we might want to focus. They make sure not only to give us room to grow, but also introduce the features that would be relevant to us as the end-user.

CONS: I dislike the snippet on widget feature. But that's just it for me.

What do you think about this review? Great Poor

Works Like a Charm

Read full review >
Catharine Smith
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 25.01.2017 Company Size: 1-10 Employees Industry: Business Supplies and Equipment

PROS: This tool is very powerful on your business progress. We had lots of visitors to our site but we did not get much conversations. I was really worried about this. I discovered that my website’s content was not well organized and finally I came to know about BrightInfo. It is easy to use and intuitive enough to maneuver around. It is a complete package with all that you need to know about your traffic and users. Hands down the best tool out there.

CONS: I haven't faced any major cons till now. This made my work easy and quick!

What do you think about this review? Great Poor
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Reviewed By Nestor Gilbert
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