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BrightInfo REVIEW

Marketing Software

4 user reviews
USER SATISFACTION N/A
OUR SCORE 8.4

What is BrightInfo?

BrightInfo is an automated content personalization solution that studies your website content, learns its semantics, and evaluates how your visitors behave around it. Utilizing a proprietary algorithm, BrightInfo works in the background, configuring your website content in real time so it matches your visitors’ behavior. Basically, your visitors get the most relevant content at crucial contact points that doesn’t break their natural browsing flow.

This power content personalization engine helps increase content-user engagement three times and spike up conversion rates significantly. Users who are still on the fence can enjoy running BrighInfo in an A/B test mode during free trial to see how it bolsters engagement and drive conversion rates upward.

Overview of BrightInfo Benefits

Website content helps drive business growth if you know how to fully optimize it. However, statistics show that 95% of visitors to business websites do not convert mainly because of poor and irrelevant content. BrightInfo changes all that with its powerful automated personalization content engine.

BrightInfo brings a new dynamic to the way businesses and professionals use their content to drive sales and grow their enterprise. With ts innovative semantic self-learning algorithm JARGON, BrightInfo scans your website and learns your content and analyze your visitors’ behavior. This content personalization solution then configures your website based on an individual’s behavior and actions in real time, presenting him with your content that best matches his search and actions. BrightInfo does all this fully automated.

BrightInfo carefully analyzes your visitors to ensure that they are matched with the most significant content. The software evaluates their origins as visitors arrive to your website from various channels and industries. BrighInfo looks at specific needs and requirements of your website visitors so that each individual is presented with a user experience unique to his needs.

For businesses, the whole automated process help them snag visitors and motivate them to stay and ultimately convert. With automated and accurate content matching, visitors are spurred to become more engaging with your content, encourage them to explore more, and stimulate them to perform your desired action. As the content marketers say, relevant content cultivate visitor engagement, which then leads to conversion. With BrighInfo, the whole process is a breeze.

Overview of BrightInfo Features

  • Automated content discovery
  • Re-crawl scheduling
  • Automated content discovery
  • A/B testing
  • Blog signup forms
  • Real-time profiling
  • Behavior analysis
  • Text-level comprehension
  • Custom banners
  • Manual targeting
  • Geotargeting
  • Lead capture popups
  • Social network retargeting
  • Marketing automation integration
  • Widgets
  • Templates
  • Exit popups
  • Native ads
  • Personalized emails

What Problems Will BrightInfo Solve?

Scenario #1

Marketing departments trying to deepen visitor engagement and increase conversion rates. The way the algorithm works is that it analyzes all website pages and learns all the content assets. These could be gated assets like eBooks and White Papers or non-gated content assets like blog post articles.

Scenario #2

When visitors arrive in the website, the algorithm tracks individual behavior, considers it against crowd behavior, and presents each visitor with the most relevant content from your existing content pool – all in real time, all fully automated.

Awards & Quality Certificates

BrightInfo Position In Our Categories

Position of BrightInfo in our main categories:

50

BrightInfo is one of the top 50 Conversion Rate Optimization Software products

500

BrightInfo is one of the 500 Marketing Software products

50

BrightInfo is one of the 50
Conversion Rate Optimization Software products

500

BrightInfo is one of the 500
Marketing Software products


BrightInfo is also listed in the following subcategories:

Category:Position:Category:Position:
Content Marketing Software#30 Demand Generation Software#26
Search Marketing Software#29
Category:Position:
Content Marketing Software#30
Demand Generation Software#26
Search Marketing Software#29

Each company has its own characteristics, and may call for a special Content Marketing Software solution that will be adjusted to their business size, type of clients and employees and even particular industry they cater to. We advise you don't count on locating a perfect services that will be suitable for each company no matter what their history is. It may be a good idea to read a few BrightInfo reviews first and even then you should remember what the solution is intended to do for your business and your employees. Do you require an easy and intuitive service with just basic functions? Will you actually use the advanced functionalities needed by experts and big enterprises? Are there any specific tools that are especially practical for the industry you operate in? If you ask yourself these questions it will be much easier to get a reliable service that will match your budget.

How Much Does BrightInfo Cost?

Contact Brightinfo for enterprise pricing information and other product details. You can also submit a request for a free trial to see if the software is a perfect fit for your business.

User Satisfaction

We realize that when you make a decision to buy Marketing Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and BrightInfo reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with BrightInfo. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.

POSITIVE SOCIAL MENTIONS

14

NEGATIVE SOCIAL MENTIONS

0

Video

Technical details

Devices Supported
  • Windows
  • Mac
  • Web-based
Language Support
  • English
Pricing Model
  • Quote-based
Customer Types
  • Large Enterprises
  • Medium Business
Deployment
  • Cloud Hosted

What Support Does This Vendor Offer?

  • EMAIL
  • PHONE
  • TRAINING

BrightInfo User Reviews

What are BrightInfo pricing details?

Contact Brightinfo for enterprise pricing information and other product details. You can also submit a request for a free trial to see if the software is a perfect fit for your business.

What integrations are available for BrightInfo?

Brightinfo integrates with the following business systems and applications:

  • Marketo
  • MailChimp
  • Pardot
  • Act-On
  • HubSpot

User reviews


User reviews in total: 4

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Average Rating:

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The most favorable review

Sam

2 weeks ago


Pros: BrightInfo has helped our prepare relevant content to our website visitors. I appreciate the short ramp-up time provided to new users so they can begin seeing results almost immediately. The support team has been great in making sure that we are optimizing the platform fully while keeping us informed on areas we might want to focus. They make sure not only to give us room to grow, but also introduce the features that would be relevant to us as the end-user.

Cons: I dislike the snippet on widget feature. But that's just it for me.

The least favorable review

Julie

2 months ago


Pros: There is no difficulty in installing and configuring Brightinfo. Once it is set up, you will realize the many benefits that it offers. The product works extremely well in everything, not to mention very easy to use with just a few clicks. You will see that the results are tremendous and instantaneous.

Cons: I have nothing negative to say about this product. It has given me less worries and the price is very much worth it.

Published 2 weeks ago
Verified
user
BrightInfo has helped our prepare relevant content to our website visitors. I appreciate the short ramp-up time provided to new users so they can begin seeing results...



What do you think about this review? Great Poor
Published 3 weeks ago
Verified
user
The product helped me fix the content in my site. It selects a specific content item to display in a particular location on my site, making it more organized than it was...



What do you think about this review? Great Poor
Published 2 months ago
Verified
user
There is no difficulty in installing and configuring Brightinfo. Once it is set up, you will realize the many benefits that it offers. The product works extremely well in...



What do you think about this review? Great Poor
Catharine Smith
Report a concern

Published 2 years ago
This tool is very powerful on your business progress. We had lots of visitors to our site but we did not get much conversations. I was really worried about this. I...



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