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BroadSign Review

BroadSign
Our score: 6.9 User satisfaction: N/A

What is BroadSign?

BroadSign is a cloud-based digital signage solution designed for media operators and publishers, agencies, and brands who are selling, buying, and delivering digital out-of-home campaigns and content across the globe. Described as a reliable and efficient DOOH solution, BroadSign offers an automated digital signage platform used by the world’s largest digital out-of-home media owners and operators. The platform is considered an industry standard for venues like airports, shopping malls, health clinics, and cinemas.

Moreover, BroadSign is comprised of  a suite of integrated DOOH solutions that allow users to create localized digital signage content, streamline and automate their workflows for managing digital signage networks, sell more ad inventory, and reach out to more buyers of DOOH media. In addition, BroadSign enables users to manage their digital signage displays and campaigns from their mobile phones. Its mobile technology also allows them to view ad performance metrics and statistics.

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Overview of BroadSign Benefits

One of the digital out-of-home solutions offered by BroadSign is its BroadSign Serv SSP. This solution is built so users can reach out to new programmatic buyers. Programmatic buyers are those media agencies, marketers, and advertisers who are purchasing ad inventory using any system that automates ad buying and optimizes media content as well. Basically, these buyers aim to target the right audience for their ads and provide relevant experiences to their customers.

BroadSign Serv SSP allows users to connect to networks of programmatic buyers who want to gain the benefits of using digital out-of-home media for their advertisements and campaigns. Thus, BroadSign offers a supply-side platform which is exclusively customized for DOOH media and wherein buyers can purchase premium DOOH ad inventory.

In addition, the DOOH solution helps users manage the content of their DOOH displays and campaigns. They will be able to remove undesirable DOOH content through its content approval functionality. Because of this, the brand of their campaigns will be safe. Also, BroadSign Serv SSP allows them to manage unlimited private and public DOOH campaigns.

Another DOOH solution offered by BroadSign is its BroadSign Serv Direct. This solution helps users sell more ad inventory by automating their sales and proposal management processes. It eliminates the use of spreadsheets and enables them to obtain the data and details they need in real time. Users can instantly access their available ad inventory, target the right audience for an ad inventory, and create dynamic ad packages.

In terms of creating proposals for their clients, users will be able to instantly access data that matches the requirements of their clients. As a result, they can prepare proposals and respond to customer requests quickly, enabling them to close more sales.

BroadSign also has a DOOH solution that allows users to manage and grow their digital out-of home signage networks. Referred to as BroadSign Core, this solution has the capability to automatically manage DOOH content playback. BroadSign Core eliminates the burden of making, running, and scheduling digital signage playlists. Furthermore, users can assign rules to every DOOH content across their digital signage networks and implement a micromanagement of their individual playlists.

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Overview of BroadSign Features

  • Reach New Programmatic Buyers
  • Supply Platform Customized for Digital Out-of-Home Media
  • Access Premium Inventory and Demand
  • Eliminate Manual and Traditional Request for Proposal Process
  • Keep Campaigns Brand Safe
  • Full Transaction Transparency
  • High Completions Rates
  • Expedite Proposal Process
  • Real-Time Inventory Availability
  • Optimize Inventory
  • Audience-Based Targeting
  • Dynamic Package Creation
  • Sales Managment
  • Efficient Workflow between Sales and Traffic/Operations
  • Rate Card Implementation
  • Manage DOOH Networks of Any Size
  • Automate Digital Signage Management Workflow
  • Automatically Manage Content Playback
  • Assign Rules to DOOH Content
  • Micromanagement of Individual Playlists
  • Reporting
  • Future-Safe
  • Enterprise APIs
  • Security
  • Safe Choice for Scale
  • Customize Content for Local Conditions
  • BroadSign Mobile

BroadSign Position In Our Categories

Keeping in mind businesses have special business-related demands, it is only logical that they steer clear of purchasing an all-in-one, “perfect” business application. Nevertheless, it is futile to try to discover such application even among popular software solutions. The right thing to undertake should be to make a list of the several essential aspects that need investigation including important features, budget, skill competence of staff, organizational size, etc. The second step is, you should double down on the research comprehensively. Go over some of these BroadSign review articles and check out the other software programs in your shortlist in detail. Such all-encompassing product investigation guarantees you weed out ill-fitting applications and select the one which offers all the aspects your company requires to be successful.

Position of BroadSign in our main categories:

TOP 200

BroadSign is one of the top 200 Content Management Systems products

TOP 100

BroadSign is one of the 100 Digital Asset Management Software products

If you are interested in BroadSign it might also be a good idea to investigate other subcategories of Content Management Systems gathered in our database of B2B software reviews.

It's important to note that virtually no service in the Content Management Systems category is going to be a perfect solution that can match all the requirements of various company types, sizes and industries. It may be a good idea to read a few BroadSign Content Management Systems reviews first as specific services may excel exclusively in a very narrow set of applications or be prepared with a very specific type of industry in mind. Others may function with a goal of being simple and intuitive and consequently lack complicated functions needed by more experienced users. You can also find services that cater to a large group of users and provide a complex feature toolbox, but this usually comes at a more significant cost of such a solution. Make sure you're aware of your needs so that you get a software that has specifically the features you search for.

How Much Does BroadSign Cost?

BroadSign Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

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What are BroadSign pricing details?

BroadSign Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

BroadSign’s enterprise pricing information is available only upon request. Please contact the company for details, and get your quote.

User Satisfaction

Positive Social Media Mentions 0
Negative Social Media Mentions 0

We know that when you decide to buy a Content Management Systems it’s crucial not only to learn how professionals evaluate it in their reviews, but also to discover if the actual users and companies that purchased it are indeed content with the service. Because of that need we’ve created our behavior-based Customer Satisfaction Algorithm™ that collects customer reviews, comments and BroadSign reviews across a broad range of social media sites. The information is then presented in a simple to digest form indicating how many users had positive and negative experience with BroadSign. With that information available you will be equipped to make an informed purchasing decision that you won’t regret.

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Technical details

Devices Supported

  • Windows
  • Linux
  • Android
  • iPhone/iPad
  • Mac
  • Web-based

Deployment

  • Cloud Hosted
  • On Premise
  • Open API

Language Support

  • English

Pricing Model

  • Quote-based

Customer Types

  • Large Enterprises
  • Medium Business

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

What integrations are available for BroadSign?

BroadSign supports integration with Blue Bite, a mobile marketing solutions provider.

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Jenny Chang

By Jenny Chang

Jenny Chang is a senior writer specializing in SaaS and B2B software solutions. Her decision to focus on these two industries was spurred by their explosive growth in the last decade, much of it she attributes to the emergence of disruptive technologies and the quick adoption by businesses that were quick to recognize their values to their organizations. She has covered all the major developments in SaaS and B2B software solutions, from the introduction of massive ERPs to small business platforms to help startups on their way to success.

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