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BroadSign Review

BroadSign
Our score: 6.9 User satisfaction: N/A

What is BroadSign?

BroadSign is a cloud-based digital signage solution designed for media operators and publishers, agencies, and brands who are selling, buying, and delivering digital out-of-home campaigns and content across the globe. Described as a reliable and efficient DOOH solution, BroadSign offers an automated digital signage platform used by the world’s largest digital out-of-home media owners and operators. The platform is considered an industry standard for venues like airports, shopping malls, health clinics, and cinemas.

Moreover, BroadSign is comprised of  a suite of integrated DOOH solutions that allow users to create localized digital signage content, streamline and automate their workflows for managing digital signage networks, sell more ad inventory, and reach out to more buyers of DOOH media. In addition, BroadSign enables users to manage their digital signage displays and campaigns from their mobile phones. Its mobile technology also allows them to view ad performance metrics and statistics.

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Overview of BroadSign Benefits

One of the digital out-of-home solutions offered by BroadSign is its BroadSign Serv SSP. This solution is built so users can reach out to new programmatic buyers. Programmatic buyers are those media agencies, marketers, and advertisers who are purchasing ad inventory using any system that automates ad buying and optimizes media content as well. Basically, these buyers aim to target the right audience for their ads and provide relevant experiences to their customers.

BroadSign Serv SSP allows users to connect to networks of programmatic buyers who want to gain the benefits of using digital out-of-home media for their advertisements and campaigns. Thus, BroadSign offers a supply-side platform which is exclusively customized for DOOH media and wherein buyers can purchase premium DOOH ad inventory.

In addition, the DOOH solution helps users manage the content of their DOOH displays and campaigns. They will be able to remove undesirable DOOH content through its content approval functionality. Because of this, the brand of their campaigns will be safe. Also, BroadSign Serv SSP allows them to manage unlimited private and public DOOH campaigns.

Another DOOH solution offered by BroadSign is its BroadSign Serv Direct. This solution helps users sell more ad inventory by automating their sales and proposal management processes. It eliminates the use of spreadsheets and enables them to obtain the data and details they need in real time. Users can instantly access their available ad inventory, target the right audience for an ad inventory, and create dynamic ad packages.

In terms of creating proposals for their clients, users will be able to instantly access data that matches the requirements of their clients. As a result, they can prepare proposals and respond to customer requests quickly, enabling them to close more sales.

BroadSign also has a DOOH solution that allows users to manage and grow their digital out-of home signage networks. Referred to as BroadSign Core, this solution has the capability to automatically manage DOOH content playback. BroadSign Core eliminates the burden of making, running, and scheduling digital signage playlists. Furthermore, users can assign rules to every DOOH content across their digital signage networks and implement a micromanagement of their individual playlists.

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Overview of BroadSign Features

  • Reach New Programmatic Buyers
  • Supply Platform Customized for Digital Out-of-Home Media
  • Access Premium Inventory and Demand
  • Eliminate Manual and Traditional Request for Proposal Process
  • Keep Campaigns Brand Safe
  • Full Transaction Transparency
  • High Completions Rates
  • Expedite Proposal Process
  • Real-Time Inventory Availability
  • Optimize Inventory
  • Audience-Based Targeting
  • Dynamic Package Creation
  • Sales Managment
  • Efficient Workflow between Sales and Traffic/Operations
  • Rate Card Implementation
  • Manage DOOH Networks of Any Size
  • Automate Digital Signage Management Workflow
  • Automatically Manage Content Playback
  • Assign Rules to DOOH Content
  • Micromanagement of Individual Playlists
  • Reporting
  • Future-Safe
  • Enterprise APIs
  • Security
  • Safe Choice for Scale
  • Customize Content for Local Conditions
  • BroadSign Mobile

BroadSign Position In Our Categories

Since companies have specific business wants, it is sensible that they avoid getting a one-size-fits-all, “perfect” software system. Nonetheless, it would be almost impossible to try to find such a software solution even among recognizable software systems. The best thing to do is to write down the various important aspects that demand investigation including major features, price plans, skill capability of staff, business size, etc. Thereafter, you must follow through your research systematically. Read these BroadSign analyses and scrutinize the other software options in your shortlist in detail. Such comprehensive research can make sure you steer clear of unfit applications and choose the system which offers all the aspects your business requires for optimal results.

Position of BroadSign in our main categories:

TOP 200

BroadSign is one of the top 200 Content Management Systems products

TOP 100

BroadSign is one of the 100 Digital Asset Management Software products

If you are interested in BroadSign it could also be a good idea to investigate other subcategories of Content Management Systems gathered in our base of B2B software reviews.

Each company has its own characteristics, and might call for a special Content Management Systems solution that will be designed for their business size, type of customers and staff and even particular industry they cater to. It's not wise to count on finding a perfect services that will be suitable for every business regardless of their background is. It may be a good idea to read a few BroadSign Content Management Systems reviews first and even then you should remember what the solution is supposed to do for your company and your staff. Do you need a simple and straightforward service with only essential features? Will you really make use of the advanced functionalities required by experts and big enterprises? Are there any particular features that are especially practical for the industry you operate in? If you ask yourself these questions it is going to be much easier to find a trustworthy app that will match your budget.

How Much Does BroadSign Cost?

BroadSign Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

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What are BroadSign pricing details?

BroadSign Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

BroadSign’s enterprise pricing information is available only upon request. Please contact the company for details, and get your quote.

User Satisfaction

Positive Social Media Mentions 0
Negative Social Media Mentions 0

We are aware that when you make a decision to get a Content Management Systems it’s vital not only to learn how professionals evaluate it in their reviews, but also to find out if the real users and businesses that use this software are genuinely content with the service. That’s why we’ve designer our behavior-based Customer Satisfaction Algorithm™ that collects customer reviews, comments and BroadSign reviews across a broad array of social media sites. The information is then presented in an easy to understand format revealing how many users had positive and negative experience with BroadSign. With that information available you will be equipped to make an informed purchasing decision that you won’t regret.

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Technical details

Devices Supported

  • Windows
  • Linux
  • Android
  • iPhone/iPad
  • Mac
  • Web-based

Deployment

  • Cloud Hosted
  • On Premise
  • Open API

Language Support

  • English

Pricing Model

  • Quote-based

Customer Types

  • Large Enterprises
  • Medium Business

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

What integrations are available for BroadSign?

BroadSign supports integration with Blue Bite, a mobile marketing solutions provider.

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Jenny Chang

By Jenny Chang

Jenny Chang is a senior writer specializing in SaaS and B2B software solutions. Her decision to focus on these two industries was spurred by their explosive growth in the last decade, much of it she attributes to the emergence of disruptive technologies and the quick adoption by businesses that were quick to recognize their values to their organizations. She has covered all the major developments in SaaS and B2B software solutions, from the introduction of massive ERPs to small business platforms to help startups on their way to success.

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