comScore Review
What is comScore?
comScore is a global analytics company that provides statistical data on customer behavior across multiple verticals. These analytics are provided across a number of different platforms as well. The company offers solutions for audience analytics, activation, advertising analytics, and movies worldwide.
Since its introduction to the market in 1999, comScore has been used by over 3200 media companies, advertisers, corporates, and publishers that included small companies, mid-sized agencies, and large enterprises. The company has created state of the art media measurement tools that help media enterprises monetize their content in a fast and coordinated manner.
Over the time, comScore and acquired a number of companies in multimillion-dollar acquisitions. These acquisitions have enabled comScore to operate in new but relevant markets and verticals.
Show MoreOverview of comScore Benefits
The key benefit of comScore is that it simplifies media measurement and allow its customers to focus on monetization where there is a feasible opportunity. Apart from that, the data collection and reporting are the major arms of comScore. The company offers general users to install one of the three monitoring software including PermissionResearch, OpinionSquare, and VoiceFive Networks and in exchange, it awards them perks like anti-virus licenses, online storage, etc.
The data collection enables companies to act upon various activities depending on the demographic information received from the sample population. According to the company, over two million users are actively part of their data collection process, however, it also adjusts the statistics using various weights to properly represent the population.
comScore has been one of the very first companies to embrace Unified Digital Measurement (UDM) to offer an organic measurement solution for digital audiences. The traditional panel and measurement and census-based measurements are embedded within the system making it a smart and unified product.
comScore has a state of the art campaign management system which has been used by many Fortune500 media companies. The company has deployed a validated Campaign Essentials (vCE) system which enables to track validated impressions.
Show MoreOverview of comScore Features
- Media measurement
- Analytics
- Data collection
- Campaign management
- Demographics reports
- Multi-platform solution
- UDM enabled
- Global application
- Perks for survey subjects
- Validated impressions
- Market research tools
- Advertising tools
- Monetization tools
comScore Position In Our Categories
Because companies have distinct business requirements, it is only wise that they abstain from seeking a one-size-fits-all, ”best” business application. Still, it would be futile to chance on such a software solution even among sought-after software solutions. The rational thing to do should be to jot down the several critical factors that merit inspection such as crucial features, price terms, technical skill competence of staff, company size, etc. After which, you must follow through the research comprehensively. Go over these comScore reviews and explore the other applications in your list more closely. Such all-encompassing research can make sure you keep away from unfit applications and subscribe to the one that meets all the features your business requires for success.
Position of comScore in our main categories:
TOP
100
comScore is one of the top 100 Business Intelligence Software products
If you are considering comScore it may also be beneficial to examine other subcategories of Business Intelligence Software listed in our database of B2B software reviews.
Each company has its own characteristics, and may need a specific Business Intelligence Software solution that will be fit for their company size, type of customers and staff and even specific niche they deal with. It's not wise to count on getting a perfect software that will work for each business no matter what their history is. It may be a good idea to read a few comScore Business Intelligence Software reviews first and even then you should remember what the software is intended to do for your company and your staff. Do you need an easy and straightforward app with just essential features? Will you actually use the advanced functionalities needed by experts and big enterprises? Are there any particular features that are especially useful for the industry you work in? If you ask yourself these questions it is going to be much easier to get a reliable service that will fit your budget.
How Much Does comScore Cost?
comScore Pricing Plans:
Free Trial
Quote-based Plan
Contact vendor
What are comScore pricing details?
comScore Pricing Plans:
Free Trial
Quote-based Plan
Contact vendor
comScore is priced on quote-basis, meaning that each client receives a special SMB/enterprise pricing package tailored to his needs. Contact the company to obtain more details, and ask for your quote.
User Satisfaction
Positive Social Media Mentions
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Negative Social Media Mentions
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We know that when you choose to purchase a Business Intelligence Software it’s vital not only to see how experts score it in their reviews, but also to find out if the real clients and enterprises that use these solutions are genuinely content with the product. That’s why we’ve designer our behavior-based Customer Satisfaction Algorithm™ that collects customer reviews, comments and comScore reviews across a broad range of social media sites. The data is then displayed in a simple to understand form showing how many users had positive and negative experience with comScore. With that information available you will be ready to make an informed buying choice that you won’t regret.
Technical details
Devices Supported
- Windows
- Linux
- Mac
- Web-based
Deployment
- Cloud Hosted
Language Support
- English
Pricing Model
- Quote-based
Customer Types
- Small Business
- Large Enterprises
- Medium Business
What Support Does This Vendor Offer?
- phone
- live support
- training
- tickets
What integrations are available for comScore?
comScore uses analytic APIs to connect to a variety of business systems and applications, including:
- AppNexus
- BrightRoll
- DoubleClick
and many more.
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