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Business Intelligence Software

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What is GoodData?

GoodData is a company that believes that data is for everyone, and everyone should therefore be able to base business decisions on actionable information. When people are given access to relevant data, GoodData believes, they will innovate and grow their business, but most of all get to know the customers they are working with.

Driven by such beliefs, GoodData goes beyond business intelligence to provide high value insights as a service. It provides advanced analytics for driven companies to create new revenue streams. Its strength is helping marketers and independent software vendors understand their clients’ behavior and needs.

What is more, GoodData provides valuable marketing analytics to understand your clients’ buying journey, boost the return on investment of multi-touch nurture campaigns, and utilize social analytics to link your company’s advertising expenses to revenue. On top of that, the system is fairly-priced and flexible to meet the needs of different users, and integrates with a large number of apps and services providers to let data flow seamlessly in the corporate software ecosystem.

Overview of GoodData Benefits

GoodData identifies operational insights that can improve the health and agility of your company. With this tool, companies make faster decisions, budget resources more efficiently and boost predictability.

It is a comprehensive cloud analytics tool that integrates cloud data with your operational sources to quickly uncover, among others: customer insights that reflect your marketing’s impact on the business; operational insights that can improve decision making efficiency as well as increase sales velocity; and opportunities to get new revenue streams with the help of embedded analytics.

GoodData has it all: data warehousing, Big Data-ready ETL/ELT, self-service data discovery, and advanced analytics and visualization, all in one user-friendly cloud analytics platform. It manages your company’s technology and the data pipeline, and its unique collective learning capabilities enable users to become better analysts.

GoodData offers Insights as a Service with a cloud analytics platform that integrates cloud data with on-premise data sources to uncover:

  • Customer Insights that measure Marketing’s impact on the business
  • Operational Insights that improve decision-making efficiency
  • Opportunities to generate new revenue streams through embedded analytics
  • Because many solutions do not handle the entire data pipeline – from integration, through ETL, analytics and visualization – it is extremely difficult for the business users and analysts to be self-sufficient and answer new questions.
  • Data Explorer allows IT teams to be proactive and continuously set up new sources of data for analysts. This allows analysts to be more productive and turn around insights with new sources of data in minutes.
  • Analytical Designer not only guides the analyst to better insights with our best practices and recommendations, but also enables the business user to do their own discovery. GoodData leverages Collective Learning across its extensive multi-tenant cloud environment to enhance productivity.
  • Email Sharing and Collaboration make it easy to tailor and share the insights discovered within GoodData with all key stakeholders across the organization.
  • GoodData’s Data Pipeline with the Agile Data Warehousing Service is what makes all of this possible. Data analysts maintain ownership of source systems and visibility of data lineage through the entire pipeline. Flexible workspace management enables decentralized analyst productivity while maintaining centralized production level environment control.

Overview of GoodData Features

  • Guiding, interactive interface
  • Interactive dashboards
  • Predictive search and filtering function
  • Open to 3rd party layers like Power BI, Tableau or R
  • Custom branding / color palettes
  • Cross-customer benchmarking
  • Templates such as Sales, Marketing, and Service Analytics
  • Real-time access anytime, anywhere
  • Pre-built analytic packages
  • Programmatic support for Ruby, Java, JavaScript.
  • Insights at the blink of an eye.
  • Cloud analytics never looked so good.
  • GoodData pre-built connectors and APIs
  • Agile Data Warehousing Service
  • 3rd Party Integration Service
  • Extensible Analytics Engine (XAE)
  • Multi Dimensional ROLAP cubes
  • Logical Data Modeling functions
  • Library of statistical functions and features
  • Ad-hoc reporting
  • Dynamic charts and graphs
  • Extensible through full SDK

What Problems Will GoodData Solve?

360 customer view – Most companies struggle to understand the 360 customer view. Dave, VP Marketing, is overwhelmed with data overload from 20 sources, and is challenged to personalize customer experience. Working with multiple Excel files has made it difficult to trust the source of truth. GoodData connects multiple data sources to provide holistic customer insights and enhance productivity with approved data and earlier IT involvement. With GoodData, Dave can focus on helping sales and marketing teams improve operational efficiencies and develop customer insights by analyzing buyer journeys, especially through digital channels.

Actionable insights – Annie, the Sales Director, needs actionable insights and not just reports or dashboards. She has a meeting with the executive team in half hour and needs to deliver sales forecast for the quarter and challenging opportunities. GoodData supports advanced statistical functions such as regression, trendline, time series forecasting, outlier analysis and more to forecast sales and predict anomalies, what-if scenarios and affinity analysis. Now, with a few clicks, Annie can share sales trends, forecast and top performing opportunities.

Data discovery – Bob, the Business Analyst, has created dashboards to view KPIs and quarterly trends. He just received a request from the Executive team to run adhoc analysis on why sales had reduced in the last quarter and share the update in an hour. GoodData’s Analytical Designer not only guides the analyst to better insights with our best practices and recommendations, but also enables data discovery to get a deep-dive on the trends. GoodData’s insights network expands with collective learning from millions of user interactions.

GoodData Position In Our Categories

Position of GoodData in our main categories:


GoodData is one of the top 3 Business Intelligence Software products


GoodData is one of the top 3
Business Intelligence Software products

If you are considering GoodData it may also be sensible to check out other subcategories of Best Business Intelligence Software listed in our database of B2B software reviews:

Since each company has specific business wants, it is advisable for them to abstain from searching for a one-size-fits-all ideal software system. Needless to say, it would be useless to try to find such a system even among popular software solutions. The clever thing to do would be to list the various important aspects that need consideration such as main features, finances, skill levels of employees, company size etc. Then, you should do your homework thoroughly. Read some GoodData reviews and check out each of the other apps in your shortlist in detail. Such in-depth research can make sure you weed out ill-fitting platforms and zero in on the solution that provides all the aspects you require for business success.

How Much Does GoodData Cost?

GoodData Pricing Plans For Enterprises & Small Business:

Gooddata’s SMB and enterprise pricing information is available only upon request. Contact the company for more details, and ask for your quote.

User Satisfaction

We realize that when you make a decision to buy Business Intelligence Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and GoodData reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with GoodData. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.






Technical details

Devices Supported
  • Windows
  • Android
  • iPhone/iPad
  • Mac
  • Web-based
Language Support
  • USA
  • UK
  • Canada
Pricing Model
  • Quote-based
Customer Types
  • Large Enterprises
  • Medium Business
  • Cloud Hosted

What Support Does This Vendor Offer?


What are GoodData pricing details?

GoodData Pricing Plans:

Gooddata’s SMB and enterprise pricing information is available only upon request. Contact the company for more details, and ask for your quote.

What integrations are available for GoodData?

GoodData integrates with over 60 sources. Visit their website for extra information and technical support.

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