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Constant Contact Review

Constant Contact
Our score: 9.2 User satisfaction: 93%

What is Constant Contact?

Constant Contact is an all-in-one marketing platform that can help you build your brand, get more leads, and drive more revenue. The software offers plenty of features to help boost your marketing campaigns, from a website builder to social media ads to email marketing automation.

The platform’s main strength is its extensive capabilities in email marketing. It provides over a hundred customizable, mobile-optimized email templates. A drag-and-drop editor ensures easy customization, while integration with platforms such as WordPress, Shopify, Quickbooks, and Salesforce ensures easier implementation and tracking for your email campaigns.

Constant Contact also comes with built-in tools for extending your email marketing efforts to social media. The Constant Contact dashboard provides a centralized platform for scheduling and sharing content on social media as well as engaging in conversations with customers and leads.

Real-time tracking tools and list segmentations make it easier for you to track each marketing campaign’s results and improve future marketing efforts. The platform also offers expert advice and live support so you can make the most of its features for your business.

Overview of Constant Contact Benefits

Easier email creation and editing

Constant Contact makes it easier for you to create and edit emails through its built-in drag-and-drop email editor and content blocks. You can choose from over a hundred responsive email templates and an image library that offers hosting of up to 2GB. Smart columns also automatically adjust as you add new images, text, and buttons. These features ensure that even first-time users can create professional-looking, unique emails on Constant Contact.

Automated email marketing campaigns

Through Constant Contact, you can automate emails to new subscribers and set automatic emails based on where contacts click. List segmentation features also ensure that you always send the right message. With features for automating email marketing efforts, Constant Contact allows you to focus on more important aspects of your business.

Hassle-free integration with eCommerce

The platform also helps you use email marketing to boost your online store’s growth. The software can help you find new customers and keep them engaged. You can also promote products and services through targeted emails and landing pages. Integrations with eCommerce platforms like Shopify, WooCommerce, and BigCommerce make it easier for you to streamline marketing efforts for your online shop.

Social media marketing made easy

Constant Contact can also support social marketing campaigns for your business. The platform lets you schedule, share, and monitor content from its dashboard, so you can save time switching between social media sites. You can also respond to messages and comments on social media right from the Constant Contact dashboard.

Robust contact management features

The platform helps you organize your contacts, automatically organizing these into lists for easier segmentation. You can easily add contacts from your website and social media. You can also upload contact lists from third-party software like Outlook, Excel, and Salesforce. Once all your contacts are in the system, you can organize them with tags. The platform also automatically updates duplicates and unsubscribed contacts.

Real-time tracking for emails and ads

Constant Contact generates easy-to-read reports, giving you valuable insights into the performance of your email marketing campaigns and social ads. Click-tracking heat maps give you a more detailed look at how your contacts interact with your emails. The platform also lets you compare the performance of up to 5 email campaigns. Plus, A/B testing capabilities allow you to maximize email open rates.

More interactive marketing campaigns

Constant Contact provides more options to boost your marketing campaigns, including events management, surveys and pools, dynamic sign-up forms, and donations. These features make it easier for you to interact with your target audience and collect actionable feedback from your contacts, increasing overall brand engagement.

24/7 customer support

Constant Contact ensures that you’ll always have the support you need to make your marketing campaigns succeed. Through the platform, you can get advice from marketing experts. If you prefer self-service, the platform also provides a comprehensive KnowledgeBase with step-by-step guides and how-to tutorials. You’ll also get access to a user community of small business owners like yourself.

Overview of Constant Contact Features

  • Over a hundred customizable, responsive email templates
  • Drag-and-drop email editor
  • Auto-adjust smart columns for emails
  • Comprehensive image library
  • Up to 2GB hosting for images and documents
  • Intuitive landing page editor
  • List-building tools for websites, social media, and SMS
  • Email list management
  • List segmentation tools
  • Duplicate contact management
  • Social share for emails
  • Social posts and monitoring
  • Social inbox
  • Social analytics and engagement
  • Facebook and Instagram ad management
  • Google Ads tool
  • Real-time campaign tracking
  • Campaign comparison
  • Click-tracking heat map
  • Click segmentation
  • Subject line A/B testing
  • Marketing calendar
  • Email marketing automation
  • eCommerce integration
  • Event marketing
  • Online fundraising tools
  • Custom surveys and polls
  • Coupon creation
  • Client management
  • Multi-user accounts
  • Email integrations

Constant Contact Position In Our Categories

Knowing that companies have distinct business-related demands, it is only prudent that they abstain from buying an all-encompassing, ”best” system. However, it is futile to discover such a software product even among sought-after software systems. The logical step to undertake would be to list the different chief functions which call for a investigation such as crucial features, price plans, technical skill ability of staff, company size, etc. Next, you must do your product research systematically. Browse over these Constant Contact evaluations and scrutinize each of the applications in your list in detail. Such all-encompassing product investigation guarantees you weed out mismatched software products and choose the one that includes all the benefits you require business requires.

Position of Constant Contact in our main categories:

TOP 50

Constant Contact is one of the top 50 Marketing Software products

Constant Contact is also listed in the following subcategories:

Each company has its own characteristics, and might require a particular type of Email Marketing Software solution that will be designed for their company size, type of clients and employees and even particular niche they support. You should not count on getting an ideal app that is going to work for each business no matter what their history is. It may be a good idea to read a few Constant Contact Email Marketing Software reviews first and even then you should keep in mind what the service is intended to do for your company and your employees. Do you require a simple and straightforward app with just essential functions? Will you really use the complex functionalities required by experts and large enterprises? Are there any specific tools that are especially practical for the industry you work in? If you ask yourself these questions it is going to be much easier to locate a solid service that will fit your budget.

How Much Does Constant Contact Cost?

Constant Contact Pricing Plans:

Free Trial

Email

$20/month

Email Plus

$45/month

Constant Contact offers 2 pricing plans, with pricing based on the number of contacts:

Email – $20/month

  • Unlimited Emails
  • Customizable Templates
  • Branded or Industry Templates
  • Ecommerce Marketing
  • Contact List Import
  • List-Building Tools & Welcome Email
  • Pop-Up Forms
  • List Segmentation
  • Facebook & Instagram Ads & Insights
  • Social Posting, InBox, and Monitoring
  • Google Ads
  • Landing Pages
  • Marketing Calendar
  • Image Library
  • Apps & Integrations
  • Tracking & Reporting
  • Mobile App
  • Support and Chat
  • Learning Resources
  • Automated Email Resend to Nonopeners

Email Plus – $45/month

  • All Email plan features
  • Automated Email Welcome Series
  • Automated Email Behavioral Series
  • RSVP
  • Subject Line A/B Testing
  • Dynamic Content
  • Multi-user functionality
  • Event Marketing
  • Surveys
  • Polls
  • Coupons
  • Online Donations
  • New Customer Consultation

User Satisfaction

Positive Social Media Mentions 117
Negative Social Media Mentions 10

We realize that when you make a decision to buy Email Marketing Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Constant Contact reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with Constant Contact. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.

Video

Technical details

Devices Supported

  • Windows
  • Linux
  • Android
  • iPhone/iPad
  • Mac
  • Web-based

Deployment

  • Cloud Hosted

Language Support

  • English
  • German
  • Spanish
  • French
  • Italian
  • Dutch
  • Portugese
  • Swedish

Pricing Model

  • Monthly payment

Customer Types

  • Small Business
  • Medium Business
  • Freelancers

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

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Constant Contact Comparisons

Constant Contact user reviews

Great tool

Read full review >
Brandy
3/5

Overall Impression

3/5

Customer Support

4/5

Value for Money

3/5

Ease of Use

Published on: 24.09.2019 Company Size: 1-10 Employees Industry: Legal Services

Constant Contact helps us to manage over 200k contacts

Read full review >
Gerardo
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 19.09.2019 Company Size: More than 100 Employees Industry: Events Services

It offers great set of templates

Read full review >
Jake
3/5

Overall Impression

3/5

Customer Support

4/5

Value for Money

3/5

Ease of Use

Published on: 02.09.2019 Company Size: More than 100 Employees Industry: Public Relations and Communications

Great tool

Read full review >
Cornelius
3/5

Overall Impression

3/5

Customer Support

4/5

Value for Money

3/5

Ease of Use

Published on: 01.09.2018 Company Size: 1-10 Employees Industry: Legal Services

I like working via Constant Contact

Read full review >
Wanda
4/5

Overall Impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 29.08.2018 Company Size: More than 100 Employees Industry: Management Consulting

What are Constant Contact pricing details?

Constant Contact Pricing Plans:

Free Trial

Email

$20/month

Email Plus

$45/month

Constant Contact offers 2 pricing plans, with pricing based on the number of contacts:

Email – $20/month

  • Unlimited Emails
  • Customizable Templates
  • Branded or Industry Templates
  • Ecommerce Marketing
  • Contact List Import
  • List-Building Tools & Welcome Email
  • Pop-Up Forms
  • List Segmentation
  • Facebook & Instagram Ads & Insights
  • Social Posting, InBox, and Monitoring
  • Google Ads
  • Landing Pages
  • Marketing Calendar
  • Image Library
  • Apps & Integrations
  • Tracking & Reporting
  • Mobile App
  • Support and Chat
  • Learning Resources
  • Automated Email Resend to Nonopeners

Email Plus – $45/month

  • All Email plan features
  • Automated Email Welcome Series
  • Automated Email Behavioral Series
  • RSVP
  • Subject Line A/B Testing
  • Dynamic Content
  • Multi-user functionality
  • Event Marketing
  • Surveys
  • Polls
  • Coupons
  • Online Donations
  • New Customer Consultation

What integrations are available for Constant Contact?

Constant Contact offers integrations with over 400 apps, including:

  • QuickBooks
  • Xero
  • MINDBODY
  • Zoho CRM
  • Eventbrite
  • Acuity Scheduling
  • WordPress
  • WooCommerce
  • PieSync
  • Zapier
  • Office 365
  • Shopify
  • Salesforce
  • EZ Texting
  • Facebook
  • Hootsuite
  • PaySimple
  • Unbounce

Constant Contact average rating:

Average score
4.5/5 (14 user reviews)
4/5

Overall Impression

4/5

Customer Support

5/5

Value for Money

4/5

Ease of Use

Write your own review of this product

ADD A REVIEW

The most favorable review

Erika

PROS: Constant Contact has great support team that is always available for help. My team doesn’t have some special tech skills and they often ask for help, CC team is always responsible and ready to solve the problem. Its templates are easy to navigate and they are customizable, it allows us to create professional-looking emails. We can easily upload list of contacts in order to send it via email. It provides us with real-time data in open rates and clicks. The unsubscribe options are easy to manage.

CONS: We hold four location and the problem is that we can’t schedule more than 2 emails at the same time. The navigation can be complex and it can get fussy and we have to figure out the right place to click. Also, there are some issues when copy/paste text and formatting in the system.

Reviewed 2 years ago

Read full review >

The least favorable review

Jake

PROS: I like that it allows me to keep track of those who open the newsletters and interacting with them. I’m able to see how many times the emails were opened and how many times they go directly to trash. Also, I’m able to see when someone is clicking on internal links and what content they interact with and are interested in seeing. I like that I always know what’s interesting for my public.

CONS: I have found out that working from templates can be limited. This is great for those who don’t have design skills but I personally feel that it limits my design ability. Also, sometimes it crashes and I have to constantly save while working with it.

Reviewed 5 months ago

Read full review >

More reviews from 14 actual users:

Sort by:

Latest
  • Latest
  • Most useful
  • Most positive
  • Most negative

Great tool

Read full review >
Brandy
3/5

Overall Impression

3/5

Customer Support

4/5

Value for Money

3/5

Ease of Use

Published on: 24.09.2019 Company Size: 1-10 Employees Industry: Legal Services

PROS: With Constant Contact I can easily manage my emails lists and organize them into categories. I can easily manage customer lists thanks to import/export lists features, I like that we can easily import new customers. I like that our emails rarely finish into spam folders. With its customization options I can easily design an email so I can better represent our company’ brand.

CONS: What I don’t like is that the company branding can be found only on premium subscriptions, when working with other mail managing software by purchasing the Premium version we can remove the branding but with this one even with Premium plan still includes the branding. I don’t like that there are limited functionalities for targeted campaigns.

What do you think about this review? Great Poor

Constant Contact helps us to manage over 200k contacts

Read full review >
Gerardo
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 19.09.2019 Company Size: More than 100 Employees Industry: Events Services

PROS: CC has wonderful email templates, and I love using them. I’m working as marketer and I have to say that Constant Contact meets all my needs to run variety of industries. I like that I can make my own with drag and drop features. I like that we can use some of its features in our mails and on our website.

CONS: Customizing colors can be difficult. For e.g. I tried to put black background on my email and I couldn’t do that.

What do you think about this review? Great Poor

It offers great set of templates

Read full review >
Jake
3/5

Overall Impression

3/5

Customer Support

4/5

Value for Money

3/5

Ease of Use

Published on: 02.09.2019 Company Size: More than 100 Employees Industry: Public Relations and Communications

PROS: I like that it allows me to keep track of those who open the newsletters and interacting with them. I’m able to see how many times the emails were opened and how many times they go directly to trash. Also, I’m able to see when someone is clicking on internal links and what content they interact with and are interested in seeing. I like that I always know what’s interesting for my public.

CONS: I have found out that working from templates can be limited. This is great for those who don’t have design skills but I personally feel that it limits my design ability. Also, sometimes it crashes and I have to constantly save while working with it.

What do you think about this review? Great Poor

Great tool

Read full review >
Cornelius
3/5

Overall Impression

3/5

Customer Support

4/5

Value for Money

3/5

Ease of Use

Published on: 01.09.2018 Company Size: 1-10 Employees Industry: Legal Services

PROS: With Constant Contact I can easily manage my emails lists and organize them into categories. I can easily manage customer lists thanks to import/export lists features, I like that we can easily import new customers. I like that our emails rarely finish into spam folders. With its customization options I can easily design an email so I can better represent our company’ brand.

CONS: What I don’t like is that the company branding can be found only on premium subscriptions, when working with other mail managing software by purchasing the Premium version we can remove the branding but with this one even with Premium plan still includes the branding. I don’t like that there are limited functionalities for targeted campaigns.

What do you think about this review? Great Poor

I like working via Constant Contact

Read full review >
Wanda
4/5

Overall Impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 29.08.2018 Company Size: More than 100 Employees Industry: Management Consulting

PROS: This tool is simple and easy to use, its customer service is one of the best. It stores the templates and you can reuse them for creating new mails. This saves lot of time when it comes to sending out emails. There is even an option to store all the contacts in separate group. I like that we have several database under the same account. I’m able to narrow down the target audience and to eliminate contacts that are unsubscribe. Also, I like the reporting aspect I like that we are able to see those who open the email and those who didn’t and the names that are removed from databases.

CONS: I’d l like to see more features when paying small tier because I have to pay extra for using a feature that I need most. Also, it would be great if the names in the database to be eliminated when bounce occurs, I don’t like that we have to do this by ourselves.

What do you think about this review? Great Poor

Great tool for running our email campaigns

Read full review >
Alicia
3/5

Overall Impression

3/5

Customer Support

4/5

Value for Money

3/5

Ease of Use

Published on: 27.04.2018 Company Size: More than 100 Employees Industry: Printing

PROS: This is great email-marketing tool, it offers great options for setting up the email campaigns and it provides detailed report of sent emails. It provides me with information on how many mails are being sent, opened/unopened, deliverable. I often re-use the templates for running my email-campaigns and managing the recipients by creating various contact lists. I like that it filters out duplicate contacts.

CONS: I have experienced an issue with delivering email-campaigns. They could improve the interface because it looks bit outdated.

What do you think about this review? Great Poor

I use Constant Contact on a daily basis

Read full review >
Diane
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 20.04.2018 Company Size: More than 100 Employees Industry: Higher Education

PROS: I like how easy and user-friendly this tool is. As someone who works at community college we frequently make emails. It allows me to copy layouts, organize them in folders and uploading them with different lists. I really like its analytics, they are detailed and extremely helpful.

CONS: Sometimes the HTML gets weird and the fonts change randomly, this can be really frustrating. Also I have found out that what looks on the desktop is not the same as on my phone.

What do you think about this review? Great Poor

I like working via Constant Contact

Read full review >
Marsha
4/5

Overall Impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 07.03.2018 Company Size: More than 100 Employees Industry: Management Consulting

PROS: This tool is simple and easy to use, its customer service is one of the best. It stores the templates and you can reuse them for creating new mails. This saves lot of time when it comes to sending out emails. There is even an option to store all the contacts in separate group. I like that we have several database under the same account. I’m able to narrow down the target audience and to eliminate contacts that are unsubscribe. Also, I like the reporting aspect I like that we are able to see those who open the email and those who didn’t and the names that are removed from databases.

CONS: I’d l like to see more features when paying small tier because I have to pay extra for using a feature that I need most. Also, it would be great if the names in the database to be eliminated when bounce occurs, I don’t like that we have to do this by ourselves.

What do you think about this review? Great Poor

Constant Contact helps us to manage over 200k contacts

Read full review >
Tom
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 28.02.2018 Company Size: More than 100 Employees Industry: Events Services

PROS: CC has wonderful email templates, and I love using them. I’m working as marketer and I have to say that Constant Contact meets all my needs to run variety of industries. I like that I can make my own with drag and drop features. I like that we can use some of its features in our mails and on our website.

CONS: Customizing colors can be difficult. For e.g. I tried to put black background on my email and I couldn’t do that.

What do you think about this review? Great Poor

It offers great set of templates

Read full review >
Sue
3/5

Overall Impression

3/5

Customer Support

4/5

Value for Money

3/5

Ease of Use

Published on: 20.01.2018 Company Size: More than 100 Employees Industry: Public Relations and Communications

PROS: I like that it allows me to keep track of those who open the newsletters and interacting with them. I’m able to see how many times the emails were opened and how many times they go directly to trash. Also, I’m able to see when someone is clicking on internal links and what content they interact with and are interested in seeing. I like that I always know what’s interesting for my public.

CONS: I have found out that working from templates can be limited. This is great for those who don’t have design skills but I personally feel that it limits my design ability. Also, sometimes it crashes and I have to constantly save while working with it.

What do you think about this review? Great Poor

Constant Contact is great tool for small-sized businesses

Read full review >
Molly
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 16.01.2018 Company Size: More than 100 Employees Industry: N/A

PROS: Constant Contact has great support team that is always available for help. My team doesn’t have some special tech skills and they often ask for help, CC team is always responsible and ready to solve the problem. Its templates are easy to navigate and they are customizable, it allows us to create professional-looking emails. We can easily upload list of contacts in order to send it via email. It provides us with real-time data in open rates and clicks. The unsubscribe options are easy to manage.

CONS: We hold four location and the problem is that we can’t schedule more than 2 emails at the same time. The navigation can be complex and it can get fussy and we have to figure out the right place to click. Also, there are some issues when copy/paste text and formatting in the system.

What do you think about this review? Great Poor

Great tool for running our email campaigns

Read full review >
Tracey
3/5

Overall Impression

3/5

Customer Support

4/5

Value for Money

3/5

Ease of Use

Published on: 03.01.2018 Company Size: More than 100 Employees Industry: Printing

PROS: This is great email-marketing tool, it offers great options for setting up the email campaigns and it provides detailed report of sent emails. It provides me with information on how many mails are being sent, opened/unopened, deliverable. I often re-use the templates for running my email-campaigns and managing the recipients by creating various contact lists. I like that it filters out duplicate contacts.

CONS: I have experienced an issue with delivering email-campaigns. They could improve the interface because it looks bit outdated.

What do you think about this review? Great Poor

Constant Contact is great tool for small-sized businesses

Read full review >
Erika
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 27.12.2017 Company Size: More than 100 Employees Industry: N/A

PROS: Constant Contact has great support team that is always available for help. My team doesn’t have some special tech skills and they often ask for help, CC team is always responsible and ready to solve the problem. Its templates are easy to navigate and they are customizable, it allows us to create professional-looking emails. We can easily upload list of contacts in order to send it via email. It provides us with real-time data in open rates and clicks. The unsubscribe options are easy to manage.

CONS: We hold four location and the problem is that we can’t schedule more than 2 emails at the same time. The navigation can be complex and it can get fussy and we have to figure out the right place to click. Also, there are some issues when copy/paste text and formatting in the system.

What do you think about this review? Great Poor

I use Constant Contact on a daily basis

Read full review >
Ross
5/5

Overall Impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 20.12.2017 Company Size: More than 100 Employees Industry: Higher Education

PROS: I like how easy and user-friendly this tool is. As someone who works at community college we frequently make emails. It allows me to copy layouts, organize them in folders and uploading them with different lists. I really like its analytics, they are detailed and extremely helpful.

CONS: Sometimes the HTML gets weird and the fonts change randomly, this can be really frustrating. Also I have found out that what looks on the desktop is not the same as on my phone.

What do you think about this review? Great Poor
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Reviewed By Louie Andre
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