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Kenshoo REVIEW

Marketing Software

9 user reviews
USER SATISFACTION 98%
OUR SCORE 8.5

What is Kenshoo?

Kenshoo is one of the industry leaders in digital marketing and connecting marketers to customers. Its solutions include social media marketing, search marketing and online advertising. The solution helps advertisers and agencies to effectively control and automate their online marketing.

The Kenshoo Infinity Suite is a comprehensive suite that helps businesses discover best customers through expressed intent and interaction, engage through relevant messaging and convert by delivering transactions that meet customer’s needs as well as business requirements.

It also helps organizations to retain customers and grow by demonstrating additional value, resulting in loyalty and advocacy.  It simplifies cross-channel campaigns and ensures that organizations get the best return in their marketing investments through streamlined presses, cross-channel insights and granular targeting and setup options.

Overview of Kenshoo Benefits

Kenshoo helps businesses discover their high-value customers/prospects that are most likely to convert by incorporating intent into audience targeting/retargeting. Cross-channel data can be activated for effective bidding and new audience based on profiles and traits of existing top customers. Audience management and cross-channel features allow executing scalable and automated audience targeting and advertisement on Facebook. Persona libraries save time and enhance performance by allowing easily saving, updating and reusing libraries of most influential and profitable target audiences.

Businesses can track progress after setting specific goals and monitor it using custom metrics and reporting tools, while recommendations from reports help take appropriate action across campaigns. Customizable and visual dashboards show most important metrics at a glance. Kenshoo Anywhere app (iOS) helps monitor performance on the go so that users can stay updated from anywhere, anytime. The solution provides reliable forecasts and models to enhance conversions by leveraging marketing intelligence and data insights. Businesses get an idea of potential returns before actually making any changes to the campaigns, while the algorithms update regularly using machine-learning for better analysis and optimization.

The solution helps businesses to forecast budgets more accurately and gives them the ability to plan ahead for different scenarios. This enables organizations to make quick and more informed decisions and increase ROI. It maximizes efficiency and helps create and scale complex and large ad campaigns.

Overview of Kenshoo Features

  • Visual/customizable dashboards
  • Advanced reporting and Forecasting
  • Targeting/Retargeting
  • SEO Integration
  • Portfolio optimizer
  • Premium keyword tool
  • Intelligent Campaign Automation
  • Flexible Bidding and Cross-channel Insights
  • Portable Intent Data
  • Persona Libraries
  • Defined Cohorts
  • Path-to-Conversion Insights
  • Scenario Planning
  • Simplified Budgeting

Kenshoo Position In Our Categories

Position of Kenshoo in our main categories:

200

Kenshoo is one of the top 200 Marketing Softwareproducts

200

Kenshoo is one of the 200
Marketing Software products


Kenshoo is also listed in the following subcategories:

Category:Position:Category:Position:
Content Marketing Software#23 Marketing Automation Software#45
Search Marketing Software#25 Social Media Monitoring Software#30
Category:Position:
Content Marketing Software#23
Marketing Automation Software#45
Search Marketing Software#25
Social Media Monitoring Software#30

Each organization has different requirements and requires an application that can be personalized for their size, type of workers and buyers, and the particular industry they are in. For these reasons, no platform can offer perfect tools off-the-shelf. When you search a software system, first be sure what you want it for. Read some Kenshoo reviews and ask yourself do you want basic tools or do you require complex features? Are there any industry-specific tools that you are looking for? Find the answers to these questions to assist your search. There are plenty of aspects that you need to reflect on and these include your finances, particular business wants, your organization size, integration needs etc. Take your time, check out a few free trials, and finally choose the system that provides all that you need to enhance your firm effectiveness and productivity.

How Much Does Kenshoo Cost?

Kenshoo Pricing Plans:
Free trial
Quote-based Plan
Contact vendor

Kenshoo is priced on quote basis, meaning that the value of your SMB/enterprise pricing package will be calculated in accordance with what you need and can afford. Contact the company for more details, and ask for your quote.

User Satisfaction

We realize that when you make a decision to buy Marketing Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Kenshoo reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with Kenshoo. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.

POSITIVE SOCIAL MENTIONS

63

NEGATIVE SOCIAL MENTIONS

1

Video

Technical details

Devices Supported
  • Windows
  • Linux
  • Android
  • iPhone/iPad
  • Mac
  • Web-based
Language Support
  • English
Pricing Model
  • Quote-based
Customer Types
  • Large Enterprises
Deployment
  • Cloud Hosted

What Support Does This Vendor Offer?

  • EMAIL
  • PHONE
  • TICKETS

Kenshoo User Reviews


Dwayne 2 months ago
Verified
user



Conrad 3 months ago
Verified
user



Brendan 4 months ago
Verified
user


What are Kenshoo pricing details?

Kenshoo Pricing Plans:
Free trial
Quote-based Plan
Contact vendor

Kenshoo is priced on quote basis, meaning that the value of your SMB/enterprise pricing package will be calculated in accordance with what you need and can afford. Contact the company for more details, and ask for your quote.

What integrations are available for Kenshoo?

Kenshoo is an open API system that can be easily associated with every third-party app or business system. Contact technical support to obtain more information.

User reviews


User reviews in total: 9

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Average Rating:

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The most favorable review

Dwayne

2 months ago


Pros: It is an all-round tool when it comes to managing your accounts. When you want to pull data based on the metrics of how each of the campaign is performing, you can do so with ease. The fact that it integrates with Google Analytics makes it very easy to pull those metrics and customize them in a way that you target the right keywords and audience in order to drive traffic. It also helps you to create campaigns own Facebook and compare with other campaigns across multiple channels. It is possible to view all those campaigns from a single platform which adds to the efficiency that comes with this product.

Cons: It is obvious that every product out there in the market will have a few glitches. No product is perfect and it is the same case with Kenshoo. We use Facebook a lot in terms of our marketing campaigns to drive traffic and convert. It is a good thing that Kenshoo integrates well with that platform which is a plus on our side. However, due to unexplained circumstances, we have been having some temporal glitches that deter us from making any changes to our campaigns on Facebook. It could be the fault of Facebook rather than Kenshoo since they have made changes on their platform to bring about such a glitch. All in all, we are happy with the highly responsive customer support by Kenshoo team.

The least favorable review

Delbert

12 months ago


Pros: It has a simple and automated reporting ability where you can direct the report to excel. This makes it easy for one to interpret or check that report even when offline. With the reliable campaign management functionality, our team is able to manage the campaigns with ease and save a lot of time as a result. It has a great and powerful administrative support where as an admin you will be able to control how other users login, and make edits to the fields within the system. Kenshoo offers a convenient platform for bidding and making changes to where the URLs target as it is highly customizable.

Cons: It could use a lot of adjustments to make it more reliable as a campaign management tool. The fact that is does not have that easy to use interface makes it unreliable to some point to a new user. It can take a new user a lot of time to get the hang of things. It is with this that they could either include more tutorials about how a newcomer can learn how different features work in the program or make it user friendly. On top of that, editing ads takes a lot of time since you have to do so for both the search engine and the product. The bid rules can also be complex to use especially if you are not used to bidding.

Published 2 months ago
Verified
user
It is an all-round tool when it comes to managing your accounts. When you want to pull data based on the metrics of how each of the campaign is performing, you can do so...



What do you think about this review? Great Poor
Published 3 months ago
Verified
user
Managing budgets is essential if you are to be success in your work as an account...



What do you think about this review? Great Poor
Published 4 months ago
Verified
user
It is a highly customizable tool which allows me to edit the dashboard the way I want. I can build a client dashboard and allow them to see what I want them to see. For...



What do you think about this review? Great Poor
Published 9 months ago
Verified
user
It is a very intuitive tool. It offers seamless support in terms of viewing how your different campaigns are performing. You will be able to know which campaigns are...



What do you think about this review? Great Poor
Published 10 months ago
Verified
user
It offers the utmost visibility to know how much you are spending in your campaigns plus your budget. This means that you will be able control what you spend in paid...



What do you think about this review? Great Poor
Published 10 months ago
Verified
user
It has comprehensive functionalities that make it a powerful tool. With Kenshoo, it is easy to take from multiple platforms and integrate it into one place. By so doing,...



What do you think about this review? Great Poor
Published 11 months ago
Verified
user
It has a many good things in store to offer for managing your campaigns. To start things off, there is the ability to quickly create campaigns. The editor plays a huge...



What do you think about this review? Great Poor
Published 12 months ago
Verified
user
It has a simple and automated reporting ability where you can direct the report to excel. This makes it easy for one to interpret or check that report even when offline....



What do you think about this review? Great Poor
Published 12 months ago
Verified
user
It is a great tool to work with. When managing your marketing campaigns, you will need a tool that makes your work easier in terms of the changes you want to make in...



What do you think about this review? Great Poor

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