LeadSquared is a comprehensive customer acquisition solution that drives forwards leads down your sales funnel faster than most of its contemporaries. Developed specifically for small and medium-sized businesses, LeadSquared accelerates the lead capture process with automation, responsive landing pages, and smooth lead capture from a plethora of sources. These sources include incoming messages, phone calls, website, chat, and lead generation websites among others. LeadSquared also treats users to a variety of marketing and sales features including drip marketing, segmentation, sales funnel, behavioral insights, and marketing insights to name a few.

LeadSquared offers more features than most leading marketing and sales automation platforms in the market. The system gathers awesome tools for lead capture such as responsive landing pages for increased traffic and website widgets for enhanced lead generation via existing website traffic. With its seamless capture technology, LeadSquared enables users to capture leads from a variety of sources.

The platform also offers a customizable lead scoring feature. This capability allows you to configure your lead stages and lead scores. With such a tool you can map out your lead’s activities and set respective scores. Access to every detail about every lead is also a highlight feature.

It automates lead capture: It lets you capture leads from all sources including phone calls emails, online ads, chat, lead generation sites, blogs and events. It creates effective, custom and responsive landing pages with landing page builder. You can either use your own templates or pick any from our extensive template library. It lets you convert a web-page into a lead capturing engine by creating responsive web form and website widgets.

It automates marketing activities: You can get engaged with SMS, emails, drip-marketing campaigns and can keep a track of your activities with all touchpoints like blogs, website, online ads, emails and phone calls. It also lets you segment the lead list depending on behavior, lead scores, geography and any other variable which is relevant to you.

It accelerates sales: With LeadSquared, you can prioritize most sale-ready lead with lead quality and lead engagement scoring. It automates lead assignment within sales team by pre-defining distribution rules. You can set your tasks as well as reminders to handle customer interaction with ease. You can keep the sales information with you while if you’re on the move with LeadSquared mobile app.

It lets you use API to create your own connectors: You can connect to your business app, lead generation sites to your LeadSquared account with its developer-friendly API and webhooks framework.

• Top 20 Marketing Automation Software Solutions of 2017

LeadSquared offers two products with different pricing packages. Users may check out their features with its 15-day free trial. Once the trial is over, users may choose among the following plans:

Marketing Automation

Basic – $200/month billed annually

• 5,000 contacts
• Developer API
• Drip Marketing
• Email Campaigns
• Landing Pages
• Lead Scoring
• Website Tracking
• Email Support

Standard – $600/month billed annually

• All Basic features, plus:
• 25,000 contacts
• Multiple Domains
• Rules & Notifications
• Salesforce Integration ($)
• Webhooks
• Phone Support

Enterprise – $1,800/month billed annually

• All Standard features, plus:
• 100,000 contacts
• Custom Web Events
• Contact Center Integration
• Dedicated Account Manager
• Developer Support

Sales + Mobile CRM

Lite – $25/user/month billed annually

• 10,000 contacts
• Developer API
• Email Integration
• Lead Tracking
• Lead Qualification
• Lead Scoring
• Mobile CRM
• Sales Tracking
• Trackable Sales Email
• User Roles
• Email Support

Pro – $50/user/month billed annually

• All Lite features, plus:
• 100,000 contacts
• Custom Tabs
• Custom Actions
• Email Campaigns
• Lead Distribution
• Sales Automation
• User Groups
• Webhooks
• Phone Support

Super – $100/user/month billed annually

• All Pro features, plus:
• Unlimited contacts
• Dedicated Account Manager
• Permission Templates
• Visual Workflow Builder

For businesses with more than 100 users, requesting a quote is required for custom pricing.