MoEngage is an intelligent customer engagement platform designed for the mobile-first world. It sports AI-powered automation, optimization capabilities, as well as in-built analytics that enables businesses and marketers to personalize their customer’s experience across multiple channels.
Key features include Push Notifications, A/B Testing, Analytics Dashboard, Campaign Segmentation, Contextual Targeting, Device Targeting, Geo-Targeting, Notification Scheduling, Drip Campaigns, Dynamic Content, Landing Pages/Web Forms, Segmentation, Website visitor tracking, Gamification, Cohort Analysis, Funnel Analysis, and In-App Events Tracking.
The platform’s marketing capabilities can help your business drive onboarding, engagement, retention, and re-activation of your abandoned customers. This results in better customer lifetime value. The solution can also help you boost customer engagement by providing them with personalized campaigns across channels. Last but not the least, the software helps its users make informed decisions related to growth strategy and customer engagement.
Show MorePowerful Segmentation
Segmentation is essential to ensure you meet your customer’s specific wants or needs. With MoEngage, you’ll get a powerful segmentation engine that will allow you to group users at exceptional levels of granularity.
Omnichannel Marketing
MoEngage comes with marketing automation flows that help its users create, visualize, and deploy omnichannel marketing campaigns with ease. The platform helps ensure that your customers are fed the same information about your services or products no matter what channel they use to engage with your brand. Aside from providing a consistent customer experience, omnichannel marketing can also make user segmentation easier.
AI-powered Optimization
MoEngage uses Sherpa, an artificial intelligence service, for content and time optimization. With the aid of Sherpa, your team doesn’t have to spend too much time and effort identifying the top-performing message variant. They also don’t need to guess the best time to send messages to the recipients. The AI engine will do those tasks on your behalf.
Personalized Product Recommendations
MoEngage features a Dynamic Product Messaging that maps the behavior of every user with the content or products from the catalog. With this functionality, you can provide your customers with personalized product recommendations, personalized offers, and more.
Analytics Capabilities
MoEngage offers open analytics and integrated analytics to help you make informed decisions regarding customer engagement and growth strategy. You can analyze customer behavior through cohorts, funnels, and trends. The platform also allows you to map user journeys, determine drop-off points, and understand the causes of churns.
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Since businesses have special business requirements, it is only reasonable they avoid selecting an all-in-one, ideal business application. Having said that, it is futile to try to find such application even among widely used software products. The clever step to undertake should be to list the several critical functions which necessitate careful thought like major features, budget, skill capability of staff members, organizational size, etc. Thereafter, you must conduct your product research exhaustively. Have a look at some of these MoEngage reviews and look over each of the solutions in your shortlist in detail. Such all-encompassing research ascertains you drop unsuitable apps and pay for the system which includes all the features your business requires.
Position of MoEngage in our main categories:
There are well-liked and widely used solutions in each software category. But are they necessarily the best fit for your enterprise’s special wants? A market-leading software application may have thousands of customers, but does it offer what you require? For this reason, do not blindly spend on popular systems. Read at least a few MoEngage Mobile Marketing Software reviews and mull over the aspects that you wish to have in the software such as the cost, main features, available integrations etc. Then, choose a few systems that fit your needs. Check out the free trials of these products, read online comments, get explanations from the maker, and do your homework systematically. This exhaustive homework is certain to aid you select the most excellent software platform for your organization’s special needs.
MoEngage Pricing Plans:
Free
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MoEngage Pricing Plans:
Free Trial
Free
Free
Growth
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Enterprise
Contact Vendor
MoEngage offers a free plan and two quote-based plans. Kindly contact the vendor for more enterprise pricing details. Starter Plan –
Free
Growth
– By quote
Enterprise
– By quote
MoEngage also offers advanced analytics and open analytics functionalities as add-ons.
We know that when you decide to buy a Mobile Marketing Software it’s important not only to see how experts rank it in their reviews, but also to discover if the real users and companies that bought this software are actually happy with the service. Because of that need we’ve created our behavior-based Customer Satisfaction Algorithm™ that collects customer reviews, comments and MoEngage reviews across a wide array of social media sites. The data is then displayed in a simple to digest way revealing how many customers had positive and negative experience with MoEngage. With that information at your disposal you will be equipped to make an informed buying decision that you won’t regret.
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MoEngage integrates with the following platforms:
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