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Nielsen Marketing Cloud Review
What is Nielsen Marketing Cloud?
Nielsen Marketing Cloud is a marketing solution created to help brands, media companies, marketing agencies, and advertising firms to get more in touch with their customers by integrating Nielsen’s top class analytics, marketing activation, data, media planning, and data management capabilities into a single, unified cloud-based platform.
By combining all these critical marketing components, Nielsen Marketing Cloud enables users to create a clearer picture of their consumers and target audiences, allowing companies to understand them better so they can perform superior analysis of their ROI, create effective and relevant one to one messaging, devise and implement fully optimized marketing campaigns and promotions.
With Nielsen Marketing Cloud, users enjoy a throng of powerful marketing applications that can function individually or in concert with others. Moving data between apps becomes easier, allowing users to know what makes their customers tick, what empowers their target audience, and how to fully utilize such data and insights to grow their business.
Show MoreOverview of Nielsen Marketing Cloud Benefits
Nielsen Marketing Cloud is a unified cloud-based marketing platform that allows you to manage all phases and aspects of your marketing process. It comes with powerful functionalities that help you cover all stages of your marketing process, from planning, acting, and all the way to the analysis phase.
The software is built a data management platform wherein you can manage, organize, and activate data gathered from internal sources such as your websites and applications as well as from second- and third-party consumer data.
From this centralized data hub, you can do all things data-related without having to exit the system, from generating reports to creating data visualizations to analyzing indicators and metrics. You can track data in real-time and get the insight you need to make smart business decisions and actions, such as optimizing your campaigns, allocating your resources, and realigning your efforts to your goals.
Brands, agencies, and professional marketers love Nielsen Marketing Cloud as it provides them with a clear picture of their customers, of what empowers them to make purchase decisions, what content and messages they find relevant, and how they can reach their target audiences in ways that would encourage them to respond positively.
With reliable, real-time view over your customers, a clear grasp of the trends and understanding of consumer behavior, Nielsen Marketing Cloud gives you a unique advantage over the competition.
Show MoreOverview of Nielsen Marketing Cloud Features
- Media Planning
- Consumer Insights
- Audience Segmentation
- Cross-Platform Targeting
- Programmatic Buying
- Sequential Messaging
- Marketing ROI Analysis
- Real-Time Intent Analysis
- Creative and Channel Effectiveness Analysis
- Data Management
- In-Flight Analytics
- Multi-Touch Attribution
Nielsen Marketing Cloud Position In Our Categories
Because companies have distinct business-related requirements, it is wise that they steer clear of adopting an all-in-one, ideal software solution. Still, it would be almost impossible to try to come across such a software solution even among well-known software systems. The sensible thing to undertake should be to write the different essential factors that necessitate scrutiny such as critical features, price terms, skill ability of staff members, organizational size, etc. After which, you must perform your product research fully. Have a look at these Nielsen Marketing Cloud reviews and look into each of the software products in your list more closely. Such detailed research ascertains you steer clear of unsuitable software solutions and subscribe to the system that provides all the tools your business requires for optimal results.
Position of Nielsen Marketing Cloud in our main categories:
TOP
100
Nielsen Marketing Cloud is one of the top 100 Business Intelligence Software products
If you are considering Nielsen Marketing Cloud it might also be a good idea to examine other subcategories of Business Intelligence Software listed in our base of SaaS software reviews.
There are popular and widely used systems in each software category. But are they necessarily the best fit for your organization’s specific needs? A trendy software application may have thousands of customers, but does it provide what you require? For this reason, do not blindly shell out for popular systems. Read at least a few Nielsen Marketing Cloud Business Intelligence Software reviews and mull over the factors that you wish to have in the software such as the fees, main functionality, available integrations etc. Then, shortlist a few apps that fit your wants. Check out the free trials of these products, read online reviews, get explanations from the maker, and do your investigation meticulously. This exhaustive research is sure to help you select the best software solution for your firm’s unique needs.
How Much Does Nielsen Marketing Cloud Cost?
Nielsen Marketing Cloud Pricing Plans:
Free Trial
Quote-based Plan
Contact vendor
What are Nielsen Marketing Cloud pricing details?
Nielsen Marketing Cloud Pricing Plans:
Free Trial
Quote-based Plan
Contact vendor
Contact Nielsen Marketing Cloud for more information on their basic and enterprise pricing packages as well as other product details.
User Satisfaction
Positive Social Media Mentions
30
Negative Social Media Mentions
2
We know that when you choose to buy a Business Intelligence Software it’s vital not only to learn how professionals score it in their reviews, but also to find out if the real people and enterprises that bought these solutions are indeed content with the product. Because of that need we’ve designer our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Nielsen Marketing Cloud reviews across a broad array of social media sites. The information is then displayed in a simple to understand form showing how many people had positive and negative experience with Nielsen Marketing Cloud. With that information at your disposal you should be equipped to make an informed buying decision that you won’t regret.
Video
Technical details
Devices Supported
- Windows
- Linux
- Mac
- Web-based
Deployment
- Cloud Hosted
Language Support
- English
Pricing Model
- Quote-based
Customer Types
- Large Enterprises
- Medium Business
What Support Does This Vendor Offer?
- phone
- live support
- training
- tickets
What integrations are available for Nielsen Marketing Cloud?
No information available.
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