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RollWorks Review

RollWorks
Our score: 8.1 User satisfaction: 100%

What is RollWorks?

RollWorks is an innovative cloud-based Account based ABM and B2B marketing growth platform designed by AdRoll Group for results-driven marketing. It’s a reliable marketing solution that helps marketers make more meaningful connections with prospective customers, wherever they are, online. The platform optimizes the well-known marketing tactics including triggered emails and social and displays ads. It then synchronizes them together to drive revenue growth.

RollWorks revolutionizes lead generation and accelerates a business’ pipeline to multiply growth and deliver faster ROI. Basically, the platform has a spine that is anchored on three core products which include lead locator, pipeline accelerator, and the growth multiplier. The three products integrate to form a comprehensive marketing solution that reveals new high-value targets, activates leads as customers quickly, and upsells the new opportunities swiftly.

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Overview of RollWorks Benefits

RollWorks is an innovative ABM and B2B marketing platform designed to kindle better ROI, higher CTR, and lower CPC. The solution comes with a comprehensive set of tools that work in unison to deliver the following benefits:

Better Return on Investment

RollWorks employs machine learning to automate and constantly improve results. Besides, it uses proven data science to pinpoint high-value leads and accounts. This is coupled with over 10 years of performance marketing experience drawn from the AdRoll Group. This means RollWorks is endowed with all the qualities needed to deliver unrivaled performance to all your marketing efforts. Ultimately, the platform facilitates better ROI with their AI that never stops to improve results.

Target the right people

Although account-focused techniques optimize marketing resource, its people who make buying decisions. This means to achieve optimal business growth; your marketing must target prospects with great relevance. RollWorks’ performance-marketing reveals specific intentions, positions, and behaviors within the customer journey. It creates significant connections based on opportunity stage, role, and more to drive significant results.

Transparent reporting

Better still, transparency is a critical part of RollWorks DNA. The platform provides detailed reports that can be accessed via the dashboard, API, or your CRM system. The reports impart meaningful B2B insights, making it easy to improve performance and tie your marketing efforts to revenue both at account and contact levels.

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Overview of RollWorks Features

  • Lead segmentation
  • Contact discovery
  • Customer targetting
  • Campaign personalization
  • Automated publishing
  • Collaboration tools
  • Attribute management
  • Ad optimization
  • Bidding optimization
  • Engagement monitoring
  • Budget optimization
  • Workflow automation
  • Machine learning
  • Bidding engines
  • Lead locator

RollWorks Position In Our Categories

Knowing that businesses have unique business-related requirements, it is prudent they avoid selecting a one-size-fits-all, ”best” software solution. Regardless, it would be difficult to come across such a software product even among branded software systems. The logical step to undertake would be to write down the different important functions which require careful thought including important features, pricing, skill ability of staff members, company size, etc. The second step is, you must double down on the research comprehensively. Read some of these RollWorks reviews and explore the other software options in your list more closely. Such comprehensive research makes sure you avoid unsuitable software solutions and pay for the one which delivers all the aspects your company requires.

Position of RollWorks in our main categories:

TOP 500

RollWorks is one of the top 500 Marketing Software products

Companies have diverse wants and requirements and no software application can be perfect in such a condition. It is useless to try to find an ideal out-of-the-box software system that meets all your business wants. The wise thing to do would be to adapt the system for your specific requirements, employee skill levels, finances, and other factors. For these reasons, do not rush and invest in well-publicized popular solutions. Though these may be widely used, they may not be the best fit for your specific wants. Do your homework, investigate each short-listed system in detail, read a few RollWorks Marketing Software reviews, contact the maker for explanations, and finally settle for the product that offers what you require.

How Much Does RollWorks Cost?

RollWorks Pricing Plans:

Free Trial

Quote Based Plan

Contact vendor

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What are RollWorks pricing details?

RollWorks Pricing Plans:

Free Trial

Quote Based Plan

Contact vendor

RollWorks doesn’t reveal its enterprise pricing details to the public. Contact the vendor for comprehensive pricing information.

User Satisfaction

Positive Social Media Mentions 9
Negative Social Media Mentions 0

We realize that when you decide to buy a Marketing Software it’s crucial not only to see how experts evaluate it in their reviews, but also to check if the real people and companies that bought these solutions are genuinely satisfied with the service. Because of that need we’ve designer our behavior-based Customer Satisfaction Algorithm™ that aggregates customer reviews, comments and RollWorks reviews across a broad array of social media sites. The information is then presented in a simple to digest way indicating how many clients had positive and negative experience with RollWorks. With that information available you will be ready to make an informed purchasing choice that you won’t regret.

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Technical details

Devices Supported

  • Windows
  • Mac
  • Web-based

Deployment

  • Cloud Hosted

Language Support

  • English

Pricing Model

  • Quote-based

Customer Types

  • Small Business
  • Large Enterprises
  • Medium Business

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

What integrations are available for RollWorks?

RollWorks integrates with the following applications:

  • Salesforce
  • HubSpot Marketing
  • Marketo
  • Instapage
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Louie Andre

By Louie Andre

B2B & SaaS market analyst and senior writer for FinancesOnline. He is most interested in project management solutions, believing all businesses are a work in progress. From pitch deck to exit strategy, he is no stranger to project business hiccups and essentials. He has been involved in a few internet startups including a digital route planner for a triple A affiliate. His advice to vendors and users alike? "Think of benefits, not features."

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