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Marketing Software

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What is Yext?

Yext is a digital knowledge management platform that enables companies to manage all the information about their people, places, and products across their websites, mobile apps, internal systems, and the Yext Knowledge Network — a global network of direct data integrations with over 150 maps, apps, voice search tools, digital assistants, search engines, GPS systems, and social networks, including Google, Amazon Alexa, Apple Maps, Facebook, Bing, TripAdvisor, and Waze.

Yext provides a single source of truth for the facts about your business. Information such as hours, locations, services, events, menus, and professionals are captured and centralized, making it easy for you to offer verified answers within the search for customers looking to gain information on the truth behind your brand. Global businesses such as Taco Bell, Jaguar Land Rover, and Marriott use the Yext platform to capture customer intent and drive digital discovery, revenue and engagement.

Overview of Yext Benefits

Streamline Online Reputation and Review Management

Yext Reviews helps businesses monitor and respond to reviews. Businesses can generate authentic first-party reviews directly from customers and add it on their website. Yext has direct integration with third-party sites through its Review Monitoring feature. This enables you to pull all business reviews from every location into a single dashboard. As soon as you get the system detects a new review, you are alerted with Review Notifications.

Meanwhile, businesses can also harness Sentiment Analysis. With Intelligent Review Response, you can determine each review’s important keywords and use them as building blocks, and its underlying sentiment, to develop a personalized and on-brand response.

Furthermore, the platform offers Yext Knowledge Assistant. Customers can easily manage their brand’s public facts through SMS text messaging or Facebook Messenger. The smart conversational IU doesn’t require users to download the app or log in to the Yext system.

Optimize Listings Management

Instead of scraping consumer-facing services, Yext scans the publishers’ databases. This ensures you won’t impact your local SEO. You can find relevant listings and identify a match that Yext can lock in to make sure the information won’t be altered by other data source. Yext also has a patented Duplicate Suppression process that automates detection and alerts you of any duplicate listings. Additionally, bulk edits enable you to update data at once with sites that Yext integrates with in real-time.

Access a Single Source of Truth

Yext makes sure data is consistent across all internal data sources. To reduce departmental silos, Yext provides APIs and App Directory so you can import information with ease and accuracy. Having data in a single, centralized platform prevents errors and inconsistencies.

Leverage Local Pages

Landing pages can be optimized with search through Yext Pages. Right from the dashboard, you can easily create and maintain fast-loading and properly marked-up pages in near real-time. Meanwhile, Yext Analytics empowers you to access the right data to enhance customer engagement in the right way at the right time.

Overview of Yext Features

  • Knowledge Assistant
  • App Directory
  • Geocoding
  • Custom Fields
  • User Roles
  • Approvals
  • Digital Asset Management
  • Scheduled Updates
  • Single Sign-On
  • Knowledge API
  • Administrative API
  • Listings
  • Branded Content Syndication
  • Publisher Suggestions
  • Duplicate Suppression
  • Social Location Page Posting
  • User-Generated Content
  • Listings Analytics
  • Pages Locator
  • Pages Directory
  • Pages Component Library
  • Category Pages
  • Multi-Language Pages
  • Pages Analytics
  • Live API
  • Schema Markup
  • Knowledge Sync
  • Knowledge Tags Analytics
  • Review Monitoring
  • Review Response
  • Sentiment Analysis
  • Review Insights
  • Review Generation
  • Review Publishing
  • Analytics Dashboards
  • Insights Library
  • Report Builder
  • Activity Log
  • Competitive Intelligence

What Problems Will Yext Solve?

Problem #1: Bad Customer Reviews

Nothing is more frustrating when a business encounters spam or malicious bad reviews. Branding is affected and such information becomes a part of the business’ digital identity. Yext offers a solution to this problem with its Review Monitoring tool that monitors all of your business’ ratings and review. Through this, you can rest assured that you will be notified of all ratings and reviews on all listings involving your brand. In case of bad reviews, the tool allows you to reply, air your side, and clear your brand’s reputation.

Problem #2: Duplicate Listings

Most of the time, businesses don’t pop up in search results not for the lack of presence in listings but due to double listings in one directory. This is confusing and effectively weakens a brand’s overall digital presence. Yext has tools that solve this dilemma. Its patented Duplicate Listing Suppression tool has an automatic detection mechanism that scans all your listings and helps you in eliminating the inactive and unofficial entries. In addition, it has a tool that monitors on the daily whenever a duplicate listing is made.

Problem #3: Weak Voice Search Optimization

More than half of customers now use voice search apps like Alexa, Siri, and Google Assistant to avail services and goods. If your brand is not maximizing this platform, you’re missing on 58% of your leads. Yext solves this gap by providing robust tools to make your business listings compatible with voice search optimization. This way, your business and its particulars —- location, open hours, products, and services — will be optimized for voice searches.

Awards & Quality Certificates


Yext Position In Our Categories

Position of Yext in our main categories:


Yext is one of the top 20 Marketing Softwareproducts


Yext is one of the 20 SEO Softwareproducts


Yext is one of the 20
Marketing Software products


Yext is one of the 20
SEO Software products

If you are interested in Yext it may also be sensible to analyze other subcategories of Best Marketing Software gathered in our database of B2B software reviews.Email Marketing Software, Campaign Management Software, Demand Generation Software

Each business has its own characteristics, and may need a special Marketing Software solution that will be adjusted to their business size, type of customers and employees and even particular niche they deal with. It's not wise to count on finding a perfect app that is going to be suitable for every company no matter what their history is. It may be a good idea to read a few Yext reviews first and even then you should pay attention to what the software is intended to do for your company and your employees. Do you require a simple and intuitive app with only basic features? Will you really use the complex tools required by experts and big enterprises? Are there any specific features that are especially useful for the industry you operate in? If you ask yourself these questions it will be much easier to find a trustworthy solution that will fit your budget.

How Much Does Yext Cost?

Yext Pricing Plans:
Free trial
Contact vendor

Yext offers custom enterprise pricing. Contact the vendor for a quote and in-depth pricing information.

User Satisfaction

We realize that when you make a decision to buy Marketing Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Yext reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with Yext. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.






Technical details

Devices Supported
  • Windows
  • Linux
  • Android
  • iPhone/iPad
  • Mac
  • Web-based
  • Windows Mobile
Language Support
  • English
  • Chinese
  • German
  • Japanese
  • Spanish
  • French
  • Italian
  • Dutch
  • Portugese
  • Polish
  • Turkish
  • Swedish
Pricing Model
  • Quote-based
Customer Types
  • Small Business
  • Large Enterprises
  • Medium Business
  • Cloud Hosted

What Support Does This Vendor Offer?


What are Yext pricing details?

Yext Pricing Plans:
Free trial
Contact vendor

Yext offers custom enterprise pricing. Contact the vendor for a quote and in-depth pricing information.

What integrations are available for Yext?

Yext integrates with the following business systems and applications:

Listing Websites

  • Merchant Circle
  • eLocal
  • Topix
  • LocalStack
  • ShowMeLocal
  • WhereTo?
  • CitySquares
  • Foursquare
  • Yelp
  • MapQuest
  • Citysearch
  • Facebook
  • Apple Maps


  • YellowPageCity
  • EZLocal
  • YellowMoxie

Search Engines

  • Google
  • Yahoo
  • Bing

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