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Sizmek Review

Sizmek
Our score: 8.8 User satisfaction: 94%

What is Sizmek?

Sizmek offers an ad management platform for advertisers and agencies focused on doing digital advertising campaigns. Employing the most cutting-edge technology available, the platform aims to engage audiences across any screen on a global scale.

For the last 15 years, Sizmek has proudly pioneered industry firsts in digital, including rich media, video and online targeted advertising across channels. Its open ad management stack delivers the most creative and effective multiscreen digital campaigns, across mobile, display, rich media, video and social, all powered by an unrivaled data engine. It gives creative, media, and marketing agencies all the tools they need to deliver flawless omnichannel advertising that gets up close and personal with customers.

Overview of Sizmek Benefits

Sizmek is a helpful tool that lets users easily build their media plan, from creating ads to activating data, managing assets, evaluating results, to name a few. The platform measures served impressions and clicks across desktop, mobile web, and mobile in app. Users can utilize the Ad Builder for HTML5 to build HTML5 ads or can import from your tool of choice. There is also the functionality to bring user data into the platform to create meaningful segments and targeting.

Users can also create hundreds of thousands of versions with Dynamic Creative while capturing the data for all components of the campaign in one single place. These Dynamic Creative tools allow anyone to build layered messaging strategies and achieve extraordinary personalization. Work across video, mobile, and display to develop targeted ads that are as unique as your customers.

Sizmek allows users to evaluate and automatically optimize creative against the KPIs set in place through its open ad management platform lets you connect all the tools you need for end-to-end ad serving and ad attribution. Any data being harnessed in the platform are not considered as silos; they’re considered as pieces of the whole, empowering users to drive performance and differentiate their brand for better performance in the market.

Overview of Sizmek Features

  • Collaboration
  • Video automation
  • Intuitive wizards
  • Visual workflows
  • HTML5 ad builder
  • Insights
  • Dynamic Creative
  • Data capturing

Sizmek Position In Our Categories

Because companies have distinctive business-related needs, it is only practical that they avoid getting an all-in-one, “perfect” solution. Needless to say, it would be difficult to try to discover such application even among well-known software products. The sensible thing to undertake can be to spell out the several chief aspects that entail inspection such as essential features, pricing, technical skill capability of staff, company size, etc. Next, you should follow through your research thoroughly. Go over some Sizmek evaluations and explore each of the applications in your shortlist more closely. Such comprehensive product research ensure you drop ill-fitting software products and select the one that delivers all the aspects your business requires.

Position of Sizmek in our main categories:

TOP 200

Sizmek is one of the top 200 Marketing Software products

Sizmek is also listed in the following subcategories:

Organizations have diverse needs and requirements and no software platform can be perfect in such a condition. It is futile to try to find a perfect out-of-the-box software app that fulfills all your business needs. The smart thing to do would be to customize the solution for your special needs, employee skill levels, finances, and other factors. For these reasons, do not rush and invest in well-publicized popular solutions. Though these may be widely used, they may not be the best fit for your particular needs. Do your research, investigate each short-listed system in detail, read a few Sizmek Campaign Management Software reviews, speak to the vendor for explanations, and finally select the product that provides what you want.

How Much Does Sizmek Cost?

Sizmek Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

Sizmek is a quote-based system, where both SMB and enterprise pricing depend on the number of users that are going to be involved in it. Contact the company for more details, and ask for you quote.

User Satisfaction

Positive Social Media Mentions 65
Negative Social Media Mentions 4

We realize that when you make a decision to buy Campaign Management Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Sizmek reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with Sizmek. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.

Video

Technical details

Devices Supported

  • Windows
  • Mac
  • Web-based

Deployment

  • Cloud Hosted

Language Support

  • English

Pricing Model

  • Quote-based

Customer Types

  • Small Business
  • Large Enterprises
  • Medium Business

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

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Sizmek Comparisons

Sizmek user reviews

Ability to customize reports

Read full review >
Israel
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 30.09.2019 Company Size: More than 100 Employees Industry: Entertainment

Helps to manage billing processes

Read full review >
Lucy
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 27.09.2019 Company Size: More than 100 Employees Industry: Marketing and Advertising

Easy to use

Read full review >
Lydia
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 17.09.2019 Company Size: 11-50 Employees Industry: Marketing and Advertising

Boosts conversion rates

Read full review >
Della
4/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 10.09.2018 Company Size: 11-50 Employees Industry: Marketing and Advertising

Offers great user experience

Read full review >
Elena
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 09.09.2018 Company Size: 11-50 Employees Industry: Marketing and Advertising

What are Sizmek pricing details?

Sizmek Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

Sizmek is a quote-based system, where both SMB and enterprise pricing depend on the number of users that are going to be involved in it. Contact the company for more details, and ask for you quote.

What integrations are available for Sizmek?

No information available.

Sizmek average rating:

Average score
5/5 (7 user reviews)
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Write your own review of this product

ADD A REVIEW

The most favorable review

Elena

PROS: It is a reliable tool when you compare it with other competitors like DoubleClick. Sizmek makes everything to look simple. The interface is intuitive which allows you to find your way around the features and how to use them. Since it is simple, you do not have to be that tech savvy in order to make the best use of it. It allows you to set up campaigns, add and update ULs, send tags, attach ads and the like. In short, it gives you an entire blueprint of your campaigns and how to take them live. The customer support is also highly helpful and responsive. However, it will depend on the kind of representative you have with you as not all are that dependable. Apart from that, you can upload things in bulk without much hustle.

CONS: I do not like the fact that it takes a lot of time to save items onto the system. Just a few seconds of wait time is a long time when it comes to using an application. However, this problem was also available in DoubleClick. It would be nice if they could increase the speed with which ne can save something onto the system without having to wait for it to save. Due to such wait times, it can be frustrating and slow your workflow. Also, the import and export functionality for placements does not seem to work that well on my part. Although a reliable feature to have, I feel like Sizmek can do better on this part which will help to deal with larger number of placements for users.

Reviewed 2 years ago

Read full review >

The least favorable review

Della

PROS: Apart from Sizmek being a reliable tool, customer support is top notch. When I have an idea and I want to take my campaign lie, I can ask them for help. It can be a lonely experience when you do not have someone to pitch in an idea before you launch your campaign. It could be during the odd hours of the day or night and you want to launch that campaign now. The customer support is always available to lend a helping hand whenever you want additional advice before you take action. It helps you to avoid making some simple but critical mistakes when launching a campaign. Just to mention, Lauren Rossouw and Kerryn Kiely are the ones who gave me that first class customer support. On top of that, it a great tool for tracking the performance of your campaigns.

CONS: There is very little to say negative about this tool. It has done it all in terms of helping account managers get the best out of their campaigns. When it comes to customer support, it is impressive and when it comes to monitoring the performance of your campaigns, Sizmek makes all this possible. However, I have a problem with the training aspect of the tool. It can be foreign to most of the users especially for the new ones. They take a lot of time to get the hang of things and I feel that the Sizmek team needs to include more tutorials to help them get up to speed in no time.

Reviewed 2 years ago

Read full review >

More reviews from 7 actual users:

Sort by:

Latest
  • Latest
  • Most useful
  • Most positive
  • Most negative

Ability to customize reports

Read full review >
Israel
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 30.09.2019 Company Size: More than 100 Employees Industry: Entertainment

PROS: It is an easy to use platform. The newly added Analytics dashboard makes all the difference. It is easy to view complex data in a simple format of graphs and displays that give you a better understanding of what is happening. I also like the report builder functionality which makes it easy to customize your reports for clients. This way you will be able to customize those reports to display what is necessary and essential for clients to see. With such powerful features, we are able to make the best use of the tool. Also, it is working with other third party software providers to integrate with them in future where some of them we are working with which promises better and more efficient functionalities.

CONS: We experience problems when setting up secure ads on HTML5. There are multiple steps which you have to go through in order to set up such a secure ad on HTML5. The more the steps there is the higher the possibility of making a mistake with your ad. The sad thing is that, there is no way of knowing that you have mad such an error until when you launch the campaign and a vendor informs you of the error later on. This can be frustrating on our part and it would be nice if there was some sort of a dialogue box that captures such an error before we launch the campaign so that we can correct it early enough.

What do you think about this review? Great Poor

Helps to manage billing processes

Read full review >
Lucy
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 27.09.2019 Company Size: More than 100 Employees Industry: Marketing and Advertising

PROS: It has a very responsive and helpful customers support. When you contact them with an issue, they get right on it and give you a solution in the shortest time possible. We have been assigned account managers to help us with any problem that we may face while using this product. The tool is easy to use as there are self-help services that equip you with the right knowledge and ability to solve your own problems. For example, there is a help feature on every page of the product that when you go there, you will get help for what you are looking for. This means that even new users can find their way around on how to use Sizmek.

CONS: I cannot say that it is the most attractive application to use. It seems a bit off when it comes to its appearance. It does not look like a modern tool that is fun to use. If a user judged this tool based on how it looks, then they would not give it a second look let lone try it out. As such, it would be great if it had a facelift to improve on its interface and how it looks for the purpose of efficiency. Also, there was a problem with the ad-server which remained unattended for days. This was very disappointing as the server was down for all those days. Although it was corrected after a few days, it should not have taken that long to be resolved. I would prefer in future to have such problems resolved within the shortest time possible.

What do you think about this review? Great Poor

Easy to use

Read full review >
Lydia
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 17.09.2019 Company Size: 11-50 Employees Industry: Marketing and Advertising

PROS: There is no limit to what you can do with this tool for your campaigns. It incorporates every bit of functionality to help you effectively manage and track campaigns without much hustle. From the reporting side, you will be able to track campaigns and produce repots to check on the performance. When something is wrong or need adjusting, you do not have to look elsewhere to have someone to do it for you. You can do it with ease as it has a simple interface and thus easy to use. Even for a user who is not that tech savvy, you can pull this off without much help. It allows you to manage complex schedules while it does not have a problem with file size limitations that most other similar tools have.

CONS: I would prefer if Sizmek was more customizable in the aspect of delivery groups. I should be able to remove a delivery group and then add another without having to send them the tag. At the moment, there is no such ability with this product. You have to send the tag again if you want to add or attach a new delivery group to an already existing one. This can be frustrating and can render your operations to be complicated to a great extent. It would be nice for the developers of this tool to consider such a functionality as it would help to run things smoothly when you want to detach and attach a new delivery group or vendor to your system without having to send a tag.

What do you think about this review? Great Poor

Boosts conversion rates

Read full review >
Della
4/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 10.09.2018 Company Size: 11-50 Employees Industry: Marketing and Advertising

PROS: Apart from Sizmek being a reliable tool, customer support is top notch. When I have an idea and I want to take my campaign lie, I can ask them for help. It can be a lonely experience when you do not have someone to pitch in an idea before you launch your campaign. It could be during the odd hours of the day or night and you want to launch that campaign now. The customer support is always available to lend a helping hand whenever you want additional advice before you take action. It helps you to avoid making some simple but critical mistakes when launching a campaign. Just to mention, Lauren Rossouw and Kerryn Kiely are the ones who gave me that first class customer support. On top of that, it a great tool for tracking the performance of your campaigns.

CONS: There is very little to say negative about this tool. It has done it all in terms of helping account managers get the best out of their campaigns. When it comes to customer support, it is impressive and when it comes to monitoring the performance of your campaigns, Sizmek makes all this possible. However, I have a problem with the training aspect of the tool. It can be foreign to most of the users especially for the new ones. They take a lot of time to get the hang of things and I feel that the Sizmek team needs to include more tutorials to help them get up to speed in no time.

What do you think about this review? Great Poor

Offers great user experience

Read full review >
Elena
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 09.09.2018 Company Size: 11-50 Employees Industry: Marketing and Advertising

PROS: It is a reliable tool when you compare it with other competitors like DoubleClick. Sizmek makes everything to look simple. The interface is intuitive which allows you to find your way around the features and how to use them. Since it is simple, you do not have to be that tech savvy in order to make the best use of it. It allows you to set up campaigns, add and update ULs, send tags, attach ads and the like. In short, it gives you an entire blueprint of your campaigns and how to take them live. The customer support is also highly helpful and responsive. However, it will depend on the kind of representative you have with you as not all are that dependable. Apart from that, you can upload things in bulk without much hustle.

CONS: I do not like the fact that it takes a lot of time to save items onto the system. Just a few seconds of wait time is a long time when it comes to using an application. However, this problem was also available in DoubleClick. It would be nice if they could increase the speed with which ne can save something onto the system without having to wait for it to save. Due to such wait times, it can be frustrating and slow your workflow. Also, the import and export functionality for placements does not seem to work that well on my part. Although a reliable feature to have, I feel like Sizmek can do better on this part which will help to deal with larger number of placements for users.

What do you think about this review? Great Poor

Reliable for media plan execution

Read full review >
Inez
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 18.02.2018 Company Size: More than 100 Employees Industry: Marketing and Advertising

PROS: It has multiple features to help you settle for the right media for your campaign. Managing campaigns and still satisfying the interests of your clients can be difficult combination to pull through. However, Sizmek has made it possible on our part. As an agency it is vital that you be able to monitor the performance of those campaigns and share performance reports to the clients without fail. It has a simple user experience where clients are able to access and understand the reports we have shared with them with ease. Apart from that, it empowers us to have better control of how we create campaign and execute to get optimum results.

CONS: It is a deficiency when it comes to the time it takes to load. It is supposed to be instant but for Sizmek, it takes a few seconds for something to load. When using such a platform you can be extremely impatient and thus interfere with your workflow. Most users are not used to this and when it is your first time to utilize this tool, you can be frustrated to great lengths. It would be nice if the load times were lesser to help smoothen the entire process. Other similar tools have better load times as compared to Sizmek and thus an improvement will come in handy.

What do you think about this review? Great Poor

Helps to track performance of campaigns

Read full review >
Tamara
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 27.01.2018 Company Size: 11-50 Employees Industry: Marketing and Advertising

PROS: It equips me with the right functionalities to do what I want depending on the needs of my campaigns. It is not easy to find a tool that allows you to customize it the way you want tailored for your needs. However, Sizmek has done that on my part. I am able to group items the way I want so that it will be easier to manage multiple display reports for my clients. The fact that is it highly intuitive, makes all the difference. It is easy to learn as everything is on the tool and well located for you to learn. Since it is simple to use, new users can get up to speed within a few weeks of training and start using this tool in managing campaigns.

CONS: It is confusing when I want to create a campaign and launch it. The steps in which I have to undergo the entire process is not that impressive to me. It does not make sense in the fact that the billing tab comes after the creation and tag publish tabs. It would be nice if the tag publish tab would come after the billing. The reporting can be disappointing to a great extent. It gives reports that can be confusing to a user due to the basis in which they are formed. Other than that, I am happy with how this product works. The Sizmek team can however improve on those few areas to make this tool smooth in terms of operation.

What do you think about this review? Great Poor
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Reviewed By Louie Andre
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