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Smartlook REVIEW

Conversion Rate Optimization Software

No user reviews
USER SATISFACTION 96%
OUR SCORE 9.0

What is Smartlook?

Smartlook is an intelligent analytics solution for websites and mobile apps. It provides qualitative analysis to help you understand the “whys” of your visitor and user behaviors, and get clear visual insights. Through Smartlook, you’ll get to know why users churn or why they are not using a particular feature. In other words, you eliminate the guesswork, see your website through your visitor’s eyes, and discover what your visitors interact with and why.

Smartlook has four main features – visitor recordings, click heatmaps, event tracking, and funnels. You can view real video recordings of your users’ sessions to see how they interact with your website and watch replays to help reveal errors and show areas for improvement. You can watch mouse movement, clicks, and form interactions to understand customer experience.

With click heatmaps you’ll see where visitors click on your page and how much. Likewise, you’ll discover where users aren’t clicking, and make better use of that space, and get great UX insights. You’ll get the big picture by tracking events since Smartlook, the minute you add it to your site without need to change your code, automatically tracks all events to help you make more informed decisions. Lastly, you can create funnels from events. You simply add events in each funnel step to get detailed statistics about conversion paths.

The software offers massive integration with dozens of external business apps and services, giving you a fully extensible platform. It likewise has a developer API that offers several features to further enhance your web recording as well as SDK for Android and iOS that lets you record your native mobile apps. Customer support is covered on all regular contact points – phone, email, tickets, live chat – alongside a knowledge base filled with tutorial videos, documentation, technical info and other resources. There’s also a Smartlook School that teaches you everything you need to know about the software.

Overview of Smartlook Benefits

See the complete customer journey

Smartlook puts recordings of a user’s every visit all in one place, from when they first find your website through a Google ad to when they complete a purchase via Facebook. Get fuller context and better insights into your visitors’ behavior and see a visitor’s journey from start to finish. What this means is that you are able to better understand how your visitors behave, decide, and act all the way through beginning as a potential lead or prospect until they buy something on your website, online page, or through your app. In every stage, you’ll know where they interacted or not, discern their experience, and be able to optimize areas that need improvements to gain positive conversion results.

Can be used across businesses and organizations

Smartlook is ideal for use by different businesses and organizations such as e-commerce, SaaS, education, services, travel, healthcare, media, gaming, and travel, among others. Companies who want to get first hand insights on user interaction with their website and mobile apps can take advantage of Smartlook’s powerful analytics. It is currently used by over 200,000 businesses of all sizes and industries to answer the “whys” behind users’ actions. The rich insights produced become your guideposts in identifying gaps that need to be bridged in the customer’s experience and journey to ensure that their visits in your website or their use of your app can lead to conversion opportunities or closed deals.

Integrate with dozens of apps

Smartlook integrates with over 60 third-party tools, applications and services. You can install it in your website, blog, CMS, and e-commerce solution in minutes. It works on popular platforms like WordPress, Blogger, Drupal, Google Sites, Shopify, Magento, Opencart, Wix, Weebly, and more. Having extensive integration translates to savings on cost, less use of time and resources, and added productivity and efficiency. Imagine opening and using all other third-party productivity and business apps and services right within the Smartlook platform and you’ll realize how beneficial a powerful integration capability is.

Several plans to choose from

You can start right away with Smartlook with its robust free plan that is free forever and good for up to 2 team members, unlimited projects, covers up to 100,000 visits per month, and many more features. Also available are two low-cost plans ideal for SMBs, and one enterprise plan with custom pricing. These premium offerings unlock advanced features and more powerful capabilities. A wide availability of plans starting with a free package gives you a natural path to scale your operations – start free and small, and when your situation calls for it upgrade smoothly to the next plan up in the tiered pricing to meet your requirements. This provides you effortless transition with no downtime or hiccups in monitoring and understanding your customers across your apps and websites.

Overview of Smartlook Features

  • Always-on visitor recordings
  • In-context recordings
  • Click heatmaps
  • Automatic event tracking
  • Conversion funnels
  • Conversion data
  • JS console
  • Filtering & segmentation
  • Integrations
  • Multi-device compatible
  • Collaboration & sharing
  • Event picker
  • Events data
  • Data history
  • Mobile apps

What Problems Will Smartlook Solve?

1) UX specialists need to find out areas in your website that can be optimized to improve conversion rate of visitors.

CRO and UX specialists can use Smartlook to find friction in conversion paths by utilizing user recordings and funnels. For example by creating a funnel of a checkout process and filtering out customers that dropped off right before placing an order. Insights from these recordings provide information on what to improve on the website to increase conversion rate and UX.

Feature: Conversion funnels

2) Customer support team struggles to keep up with and verify reported issues.

Customer support representatives can take advantage of Smartlook by watching recordings of customers to validate reported issues. Thanks to user identification feature in Smartlook support reps can check what exactly was customer doing right before reporting an issue. This way they can quickly understand the problem and help the customer faster.

Feature: Always-on visitor recordings

3) IT group is on a bug hunt to find out what’s causing all those system hiccups and glitches in your application.

Quality assurance teams can use powerful Smartlook filters and find recordings with JavaScript errors. These recordings reveal bugs which users encountered without the need for complicated and lengthy bug reproduction. This saves the time of both developers and testers.

Feature: Automatic event tracking (JS errors)

Smartlook Position In Our Categories

Position of Smartlook in our main categories:

10

Smartlook is one of the top 10 Conversion Rate Optimization Software products

10

Smartlook is one of the 10 Customer Experience Management Software products

10

Smartlook is one of the 10
Conversion Rate Optimization Software products

10

Smartlook is one of the 10
Customer Experience Management Software products


If you are interested in Smartlook it could also be a good idea to analyze other subcategories of Best Conversion Rate Optimization Software listed in our database of SaaS software reviews.

Since each enterprise has specific business wants, it is prudent for them to refrain from looking for a one-size-fits-all perfect software application. Needless to say, it would be pointless to try to find such an app even among widely used software platforms. The clever thing to do would be to jot down the various essential aspects that require consideration such as required features, finances, skill levels of workers, company size etc. Then, you should do your homework thoroughly. Read some Smartlook reviews and investigate each of the other systems in your shortlist in detail. Such exhaustive groundwork can make sure you weed out ill-fitting applications and choose the app that provides all the elements you need for business success.

How Much Does Smartlook Cost?

Smartlook Pricing Plans:
Free trial
Free plan
free
Starter
$19/month
Power
$79/month
Enterprise
Contact vendor

All premium plans include a 10-day free trial.

For Website Analytics

Free

Recording & Heat Maps

  • Recording of mobile visitors
  • Support for Ajax and single-page apps
  • Recordings and heatmaps sharing
  • Visitor journey
  • Up to 100,000 visits per month
  • 2 filter levels
  • Up to 3 notes
  • Up to 3 heatmaps

Data Access

  • Event picker
  • EU data center
  • Last 3 days data history

Administration & Support

  • Unlimited projects
  • Up to 2 team members

Analytics

  • 2 events
  • 1 funnel

Starter – $19/month

  • All Free features, plus:
  • Up to 2,000,000 visits per month
  • Up to 3 months data history
  • Up to 4 team members
  • Filtering & segmentations
  • Unlimited notes
  • Unlimited heatmaps
  • Up to 3 months data history
  • Better heatmaps precision
  • Always-on recordings
  • Historical data in heatmaps
  • Different types of visitors in heatmaps
  • Skip inactivity
  • Speed of recordings
  • API and user identification
  • Premium integrations

Power – $79/month

  • All Starter features, plus:
  • Up to 12 months data history
  • Up to 10 team members
  • Unlimited events
  • Unlimited funnels
  • JS errors in console

Enterprise – By quote

  • All Power features, plus
  • Unlimited team members
  • Custom visits per month
  • Custom data history 

For Mobile App Analytics

Free – Beta (Smartlook for native iOS and Android apps)

  • 50,000 sessions/month
  • Always-on recordings
  • Unlimited funnels
  • Advanced filtering
  • 1 month data history
  • Unlimited events
  • API and user identification

User Satisfaction

We realize that when you make a decision to buy Conversion Rate Optimization Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Smartlook reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with Smartlook. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.

POSITIVE SOCIAL MENTIONS

26

NEGATIVE SOCIAL MENTIONS

1

Video

Technical details

Devices Supported
  • Windows
  • Linux
  • Android
  • iPhone/iPad
  • Mac
  • Web-based
Language Support
  • English
  • German
  • Spanish
  • French
Pricing Model
  • Free
  • Monthly payment
Customer Types
  • Small Business
  • Large Enterprises
  • Medium Business
Deployment
  • Cloud Hosted

What Support Does This Vendor Offer?

  • EMAIL
  • PHONE
  • LIVE SUPPORT
  • TICKETS

What are Smartlook pricing details?

Smartlook Pricing Plans:
Free trial
Free plan
free
Starter
$19/month
Power
$79/month
Enterprise
Contact vendor

All premium plans include a 10-day free trial.

For Website Analytics

Free

Recording & Heat Maps

  • Recording of mobile visitors
  • Support for Ajax and single-page apps
  • Recordings and heatmaps sharing
  • Visitor journey
  • Up to 100,000 visits per month
  • 2 filter levels
  • Up to 3 notes
  • Up to 3 heatmaps

Data Access

  • Event picker
  • EU data center
  • Last 3 days data history

Administration & Support

  • Unlimited projects
  • Up to 2 team members

Analytics

  • 2 events
  • 1 funnel

Starter – $19/month

  • All Free features, plus:
  • Up to 2,000,000 visits per month
  • Up to 3 months data history
  • Up to 4 team members
  • Filtering & segmentations
  • Unlimited notes
  • Unlimited heatmaps
  • Up to 3 months data history
  • Better heatmaps precision
  • Always-on recordings
  • Historical data in heatmaps
  • Different types of visitors in heatmaps
  • Skip inactivity
  • Speed of recordings
  • API and user identification
  • Premium integrations

Power – $79/month

  • All Starter features, plus:
  • Up to 12 months data history
  • Up to 10 team members
  • Unlimited events
  • Unlimited funnels
  • JS errors in console

Enterprise – By quote

  • All Power features, plus
  • Unlimited team members
  • Custom visits per month
  • Custom data history 

For Mobile App Analytics

Free – Beta (Smartlook for native iOS and Android apps)

  • 50,000 sessions/month
  • Always-on recordings
  • Unlimited funnels
  • Advanced filtering
  • 1 month data history
  • Unlimited events
  • API and user identification

What integrations are available for Smartlook?

  • WordPress
  • PrestaShop
  • Shopify
  • Intercom
  • Google Analytics
  • Adobe Muse
  • Atomer
  • Big Cartel
  • BigCommerce
  • Binargon
  • Blogger
  • Boxloja
  • ClickShop
  • CS-cart
  • Drupal
  • ePages
  • eStranky
  • Fast-webstore
  • FASTcentrik
  • Gambio
  • Google Analytics
  • Google Sites
  • Google Tag Manager
  • inPage
  • Instapage
  • Jimdo
  • Joomla
  • LightCMS
  • Lightspeed
  • Magento
  • Mixpanel
  • Mozello
  • NetStranky
  • Open2b
  • OpenCart
  • Palbin
  • Piwik PRO
  • Piwik PRO Tag Manager
  • PrestaShop
  • Quicksilk
  • RedCart
  • Rocketoo
  • Segment
  • Sentry
  • Shoper
  • Shoplo
  • Shoprenter
  • Shoptec
  • Shoptet
  • Shopware
  • Shopify
  • Soteshop
  • Squarespace
  • Strikingly
  • Textpattern
  • UnasShop
  • Unbounce
  • Webgarden
  • Webmium
  • Webnode
  • Weby24
  • Weebly
  • Wix
  • WiziShop
  • WordPress
  • Zendesk

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