THRON Review
What is THRON?
THRON is a digital asset management solution that functions as content intelligent platform. The main objective is to help companies in managing the entire content lifecycle, allowing them total control thanks to integrated delivery and 1st Party Data collection with the support of Content Intelligence. Built and designed for marketers and sales departments this digital asset management software centralizes and distributes digital content in real-time allowing the tracking and profiling of end users to determine which content types draw interest from the audience.
THRON digital asset management solution offers an artifical intelligence that automates the tagging and classification of content simplifying the management of digital assets and making editors more productive as a result of reduction of time invested in content management. The software has the capability to empower brands and ensure brand consistency across multiple digital channels.
Show MoreOverview of THRON Benefits
THRON is equipped with artificial intelligence features, allowing it to tackle a large number of marketing challenges. Whether it’s unifying your marketing content or performing multi-channel customer engagement, this has all the tools you need to do it. Moreover, because it centralizes all of your features, you can streamline your workflow while reducing the overall operational costs.
Furthermore, each content can be always shared on every digital channel, giving you total control, thanks to an integrated delivery and without copies creation. The contents shared by THRON collect relevant information on users interests, and this is why the contents improve their performance. Moreover, thanks to AI, THRON develops dynamic navigations: the website is able to recommend the more relevant content to each user.
Among the many interesting features of THRON is its taxonomy. Taxonomy refers to how the software classifies and tags information. Content is classified based on class which is the major category that is used to classify content. Class could be a topic or contact. Content could also be classified based on the relationship between a class and an entity. Entities are either the content or the contact. Tags are used to identify such relationship and it is the answer that end-users provide for a specific question that is generated.
For instance, if the topic is set as the class and content is the entity, the question that end-users would answer is “ What topics is this content all about?” The answer to this question is the tag. Tags are organized into trees, hence, a content could have different but interconnected tags. This feature allows users to easily retrieve content and identify the category of contact or target for which a content is intended. Given such information, users would be able to apply content strategies that are set for specific targets.
THRON also has a built-in image editor that automatically process the cropping and resizing of content to a more desirable format . This feature functions in real-time so there is no need to duplicate content and the original content is stored without any changes. With this feature, editing of images is facilitated so users won’t spend much time resizing images and thus would be able to produce and distribute more content online and across different channels.
Show MoreOverview of THRON Features
- Management of all kinds of multimedia file
- Identity Management
- Workflow & Collaboration
- Internal Search engine
- Audit
- AI classification
- Brand Portal
THRON Position In Our Categories
Since businesses have specific business-related demands, it is only sensible that they avoid adopting a one-size-fits-all, “perfect” software. Nonetheless, it is almost impossible to try to chance on such a software solution even among well-known software systems. The clever thing to undertake can be to make a list of the various vital functions that call for a consideration including crucial features, budget, technical skill competence of the employees, organizational size, etc. Then, you should do your product research systematically. Go over these THRON analyses and explore the other software systems in your shortlist in detail. Such well-rounded product research ensures you weed out unsuitable software products and buy the system that meets all the benefits your business requires in growing the business.
Position of THRON in our main categories:
TOP
100
THRON is one of the top 100 Digital Asset Management Software products
If you are considering THRON it may also be a good idea to examine other subcategories of Digital Asset Management Software collected in our base of B2B software reviews.
Every business is different, and can call for a special Digital Asset Management Software solution that will be designed for their company size, type of customers and staff and even individual industry they support. We advise you don't count on getting an ideal software that is going to be suitable for each company no matter what their background is. It may be a good idea to read a few THRON Digital Asset Management Software reviews first and even then you should remember what the software is supposed to do for your company and your workers. Do you need a simple and straightforward service with just basic functions? Will you really use the advanced functionalities required by pros and large enterprises? Are there any particular tools that are especially useful for the industry you work in? If you ask yourself these questions it will be much easier to locate a solid app that will fit your budget.
How Much Does THRON Cost?
THRON Pricing Plans:
Free Trial
THRON
From €630/month
What are THRON pricing details?
THRON Pricing Plans:
Free Trial
THRON
From €630/month
THRON offers modular pay-as-you go plans that start from €630/month. This is inclusive of:
- 100GB of traffic
- 1.000 content
- 1000 views
- Elastic SaaS Platform
- AI
- Content Management
- Workflow Management
- Collaboration and Sharing Tools
- Intelligent Search Engine
- Brand Portal
- Platform Audit
- Identity Management
Some of the modules you can choose from are:
- Integrated Delivery
- Content Intelligence
- Smart PIM
- China Delivery
- Multimedia Proxy
- Creative Library
User Satisfaction
Positive Social Media Mentions
114
Negative Social Media Mentions
2
We realize that when you decide to buy a Digital Asset Management Software it’s important not only to see how experts evaluate it in their reviews, but also to discover if the real clients and enterprises that use it are indeed happy with the service. That’s why we’ve devised our behavior-based Customer Satisfaction Algorithm™ that aggregates customer reviews, comments and THRON reviews across a wide range of social media sites. The information is then featured in a simple to understand way revealing how many users had positive and negative experience with THRON. With that information available you will be equipped to make an informed purchasing decision that you won’t regret.
Technical details
Devices Supported
- Windows
- Android
- iPhone/iPad
- Mac
- Web-based
Deployment
- Cloud Hosted
Language Support
- English
- Italian
Pricing Model
- Quote-based
Customer Types
- Small Business
- Large Enterprises
- Medium Business
What Support Does This Vendor Offer?
- phone
- live support
- training
- tickets
What integrations are available for THRON?
THRON is ready to be integrated with different business tools in the following environments: Brand Consistency/Omnichannel Customer Experience/Ecommerce/Content Strategy/CRM/Marketing Automation/Social Media. THRON supports the following integrations:
- HubSpot
- AEM
- Hybris
- WordPress
- Demandware
- Youtube
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