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WeatherAds REVIEW

Marketing Software

No user reviews
USER SATISFACTION 100%
OUR SCORE 8.0

What is WeatherAds?

WeatherAds is an ad targeting platform designed to display online ads that are activated on weather-based triggers. These triggers include rainfall, temperature, cloud cover, snowfall, wind speed, air pressure, humidity, and UV index. Advertisers and marketers can create weather-based ads on these elements or implement multiple combinations and sync these preferences to their campaigns on Adwords, Facebook, and Instagram.

From a simple and intuitive dashboard, users can create triggers, modify their ads, and tweak their creatives based on weather. With WeatherAds, it becomes easy to launch campaigns and ads that are contextually relevant to their audience, positively impacting their CTRs and ultimately their conversion rates. The best part is that users can integrate WeatherAds with their running campaigns without having to modify their structure or make changes to their accounts.

Overview of WeatherAds Benefits

WeatherAds is the perfect ad targeting tool if you want to run and automate your ad campaigns based on the weather elements. You have an ad platform that you can use to tailor your ad triggers and show the most relevant ads to your audience without you doing much of the grunt work

When it is sunny all week on the California coast, WeatherAds will automatically display your massive selection of surfboards or beach shorts on your California-based audience’s Facebook accounts. Or when weather forecasts predict heavy rains for the next few days in mountains of Washington, there is no better time to run an extensive campaign for your heavy-duty raincoat collection through Google Adwords. WeatherAds does it all for you.

The software displays weather-based ads with the most appropriate images and creatives at the right time to the right audience. You never have to worry about running a summer collection campaign when it’s actually winter. You pick your parameters and triggers and WeatherAds takes care of the rest.

During key weather moments, WeatherAds ensures that you stay on top of the competition. Your online presence is significantly bolstered, leaving your competition in the dust.

With WeatherAds, you can plan your advertising spending more. You can create and implement automated rules to increase your bids when the weather is relevant to your product or service, and reduce bids when it isn’t.

Overview of WeatherAds Features

  • Customizable Weather Rules
  • Multi-Platform Integrations
  • Global Weather Coverage
  • Fully Automated Campaign Management
  • Intuitive Dashboard
  • Multiple Weather Filters
  • Intelligent Reporting
  • Stellar Customer Support

What Problems Will WeatherAds Solve?

1)  David, a PPC campaign manager for a US drinks brand knows that when the weather gets hot, more people buy his drinks. He wants to boost ad spend during periods of hot weather and decrease ad spend during periods of cold weather. Doing this manually for all cities in the USA is too complex and time-consuming to manage. He uses WeatherAds to easily create a rule to increase bids during hot weather and decrease bids during cold weather. It takes him 5 minutes to set up and he sees a huge improvement in click-through rate and conversion rate for his campaign, as well as saving countless hours of work compared to doing this manually.

2) Jane, a Facebook advertising specialist or a large clothes brand, wants to show different ads depending on the weather the viewer is experiencing. When it’s sunny, she wants to show ads for T-shirts. When it’s raining, she wants to show ads for raincoats, and when it’s cold, she wants to show ads for scarves. She uses WeatherAds to sync her ads with their corresponding weather conditions. Her ads are now much more relevant to her viewers, and she sees a huge increase in engagement and sales as a result.

3) John is head of marketing for a travel firm. He thinks that during periods of bad weather, people book more flights abroad – but he doesn’t have solid data to prove this. He sets up an A/B split test in WeatherAds to measure if syncing his campaign with bad weather improves campaign performance. He sees a massive improvement vs. the control campaign variant and decides to use WeatherAds to boost his ads during periods of bad weather going forward.

Awards & Quality Certificates

WeatherAds Position In Our Categories

Position of WeatherAds in our main categories:

500

WeatherAds is one of the top 500 Marketing Software products

500

WeatherAds is one of the 500
Marketing Software products


If you are interested in WeatherAds it may also be sensible to investigate other subcategories of Best Marketing Software collected in our database of SaaS software reviews.Email Marketing Software, Content Marketing Software, Marketing Automation Software

Since each organization has specific business needs, it is prudent for them to abstain from seeking a one-size-fits-all ideal software solution. Needless to say, it would be futile to try to find such an app even among popular software platforms. The intelligent thing to do would be to catalog the various important elements that require consideration such as key features, budget, skill levels of employees, company size etc. Then, you should do your homework thoroughly. Read some WeatherAds reviews and investigate each of the other apps in your shortlist in detail. Such in-depth research can ensure you discard ill-fitting platforms and select the app that provides all the aspects you need for business success.

How Much Does WeatherAds Cost?

WeatherAds provides a number of pricing packages to suit your varying needs and budgets. Contact them today and know more about their enterprise pricing deals and other product details.

Starter – $49/month or $41/month (annual billing)

  • Up to $2k spend/mo
  • 10 Campaigns
  • 1 country per campaign
  • Credit Card payment
  • 1 filter
  • Basic weather elements
  • Single AdWords Account
  • Single Facebook Account
  • Introductory Consultation

Growth – $99/month or $83/month (annual billing)

  • All Starter features
  • Up to $5k spend/mo
  • Unlimited Campaigns
  • Unlimited Regions
  • Multiple filters
  • Advanced weather elements
  • MCC Access
  • FB Business Manager
  • Monthly Consultations

Pro – $199/month or $166/month (annual billing)

  • All Growth features
  • Up to $15k spend/mo
  • Card or invoice

Advanced – $299/month or $249/month (annual billing)

  • All Pro features
  • Up to $30k spend/mo

Enterprise – $399/month or $349/month (annual billing)

  • All Advanced features
  • Over $30k spend/mo

User Satisfaction

We realize that when you make a decision to buy Marketing Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and WeatherAds reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with WeatherAds. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.

POSITIVE SOCIAL MENTIONS

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NEGATIVE SOCIAL MENTIONS

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Technical details

Devices Supported
  • Windows
  • Linux
  • Android
  • iPhone/iPad
  • Mac
  • Web-based
Language Support
  • English
Pricing Model
  • Monthly payment
  • Annual Subscription
Customer Types
  • Small Business
  • Large Enterprises
  • Medium Business
Deployment
  • Cloud Hosted

What Support Does This Vendor Offer?

  • EMAIL
  • PHONE
  • LIVE SUPPORT
  • TRAINING
  • TICKETS

What are WeatherAds pricing details?

WeatherAds provides a number of pricing packages to suit your varying needs and budgets. Contact them today and know more about their enterprise pricing deals and other product details.

Starter – $49/month or $41/month (annual billing)

  • Up to $2k spend/mo
  • 10 Campaigns
  • 1 country per campaign
  • Credit Card payment
  • 1 filter
  • Basic weather elements
  • Single AdWords Account
  • Single Facebook Account
  • Introductory Consultation

Growth – $99/month or $83/month (annual billing)

  • All Starter features
  • Up to $5k spend/mo
  • Unlimited Campaigns
  • Unlimited Regions
  • Multiple filters
  • Advanced weather elements
  • MCC Access
  • FB Business Manager
  • Monthly Consultations

Pro – $199/month or $166/month (annual billing)

  • All Growth features
  • Up to $15k spend/mo
  • Card or invoice

Advanced – $299/month or $249/month (annual billing)

  • All Pro features
  • Up to $30k spend/mo

Enterprise – $399/month or $349/month (annual billing)

  • All Advanced features
  • Over $30k spend/mo

What integrations are available for WeatherAds?

WeatherAds integrates with the following business systems and applications:

  • Google AdWords
  • Facebook Ads
  • DBM
  • Bing
  • MailChimp

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