Contently dubs itself as a complete content marketing solution and we see the reason why. It focuses on delivering the three essential ingredients to a sustainable content marketing strategy: content strategy services, enterprise content platform and a talent network of creative professionals. Businesses without an in-house content team will benefit from Contently, while those with resident writers and designers can tap the vendor to reinforce their content marketing programs.
Overall, Contently helps to streamline your content operations and measure ROI with absolute numbers.
The software is via monthly subscription, which allows you to access the enterprise content marketing platform. You also get to tap a suite of editorial and creative services from the vendor or use the talent marketplace of over 100,000 writers, designers, and videographers, among others (terms may apply).
As a platform, Contently features collaboration tools, such as a calendar, remote approvals, and workflow tools to help align your team’s activities and schedule towards a goal. It also features analytics for production, including average completion time, user workload and delays. Plus, you can measure your campaigns’ performance versus industry benchmarks. The analytics will help you streamline operations and improve campaign results.
AI-driven tools like a voice and tone analyzer and tagging taxonomy also help you to target an audience based on personas or your segments. The result is a more personalized content delivered to the right individual.
Another important feature, Content Request allows other departments to solicit assets from your content team in an organized way. The feature lets other teams monitor the asset’s progress, thereby helping them to manage expectations.
Other key features include SEO tools, automated branding, and a PDF-compatible tool that lets you gather leads directly from your white papers and content assets.
Contently integrates with Salesforce, popular CMS like WordPress and Drupal and Adobe Experience Manager.
Pricing is not displayed and may depend on the features and services you are tapping.
Show MoreGet an expert content strategy
Contently offers a suite of editorial and creative services that will help you develop more engaging customer experience and, ultimately, build long-term customer relationships. With this service, you can realize concrete ROI off your content campaigns.
A Strategy Accelerator Program provides you with a dedicated team of managing editors and account managers to help you in your SEO efforts, brand and prepare content for publishing, and measure your overall ROI.
The vendor also provides you with plenty of downloadable content playbooks to reinforce your knowledge of content marketing.
Save time, money by optimizing content production
You can save time and money by optimizing your content operations with calendar, campaign centers, remote approvals, and multimedia collaboration and workflow tools. They help align your team’s schedule and activities towards an ultimate goal.
Key metrics like average completion time, user delays, and user workload can be tracked to avoid bottlenecks and improve efficiency.
Organize asset requests across the organization
A Content Request feature also lets teams from different departments source assets from your content team in an organized manner. They can see the progress and deadlines of each asset the better they can manage expectations, as well. You will find your content production become faster and predictable, lending to the whole operation more efficient.
Manage cross-channel content distribution
The Contently platform tools help your team to distribute and manage content across channels. A color-coded calendar makes cross-channel content management highly visible. With visibility, you can repurpose content evenly and with one-click ease. Likewise, you can distribute content with a click of a button to your emails, social media network, and CMS.
Target audience segments
AI-driven voice and tone analyzer tools allow you to target the audience around their preferences. More engagement results in more ROI in the long term.
Likewise, campaign tools and tagging taxonomy help you measure content ROI with greater accuracy. It is also feasible to break down campaigns to segments by persona. You can target content by persona and sort metrics by segment.
Comply with SEO and branding
Contently SEO tools ensure that your content is search-friendly and builds on your overall SEO infrastructure. On the other hand, automated brand governance helps you project consistent branding across different audience segments.
Empower your sales team
A Sales Enablement & Salesforce Integration feature lets you recommend the right content to your sales team. They can target prospects and customers based on lead profile, persona and contact details.
Drive content with analytics
The software comes with analytics to help you measure your content assets against industry standards. Automated insights are generated to identify high- and low-performing campaigns.
Another useful feature, Docalytics allows you to gather leads directly from your PDF white papers, case studies, and presentations.
Find the right talent
Finding the right talent to help you with your content campaign is made easier. It will also help you scale content staff to your current needs.
You get to access a creative marketplace of over 100,000 creative professionals such as writers, designers, photographers, videographers, and illustrators.
Personalize talent recommendations and vet them
A talent matching algorithm lets you personalize recommendations for new contributors based on your preferences. Contently vets the talents based on past client works and feedback across more than 20 countries. Topics are wide-ranging from niche to general, such as institutional investing, IT security and wealth management. You can also request ideas from different contributors to get the best submission.
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Keeping in mind businesses have unique business-related needs, it is only prudent they steer clear of picking an all-in-one, ideal software product. Still, it would be almost impossible to try to pinpoint such application even among popular software solutions. The right thing to do should be to spell out the several critical factors which demand research such as major features, costing, technical skill ability of staff members, business size, etc. Next, you must perform the research through and through. Go over some Contently analyses and explore the other software solutions in your shortlist in detail. Such well-rounded product research ascertains you stay away from unsuitable apps and buy the one that meets all the aspects your company requires to realize efficiency.
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Since each company has specific business needs, it is advisable for them to refrain from searching for a one-size-fits-all ideal software application. Needless to say, it would be useless to try to find such an app even among widely used software solutions. The intelligent thing to do would be to jot down the various essential aspects that need consideration such as main features, budget, skill levels of workers, company size etc. Then, you should do your groundwork thoroughly. Read some Contently Content Marketing Software reviews and look into each of the other apps in your shortlist in detail. Such in-depth research can ensure you reject ill-fitting systems and zero in on the solution that provides all the aspects you require for business success.
Contently Pricing Plans:
Contently Pricing Plans:
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We know that when you decide to purchase a Content Marketing Software it’s crucial not only to find out how experts evaluate it in their reviews, but also to find out if the actual clients and businesses that purchased it are genuinely content with the product. Because of that need we’ve devised our behavior-based Customer Satisfaction Algorithm™ that collects customer reviews, comments and Contently reviews across a broad range of social media sites. The information is then presented in a simple to digest format revealing how many clients had positive and negative experience with Contently. With that information at your disposal you will be ready to make an informed business decision that you won’t regret.
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ADD A REVIEWThe most favorable review
PROS: The device gives the key fixings expected to content promoting. It incorporates a crowd of people designated content procedure, with apparatuses to smooth out your missions and content formats that contact your crowd. It brings Clients and consultants closer by offering the best cost to both.The platformis clear to use with following required for your work .
CONS: 1- Assessment is rough and not totally prepared to give the information required. 2- There are moreover some UI issues with the timetable and mission scheduler. 3- Commitment following is additionally substandard.
The least favorable review
PROS: The platform is easy to use. We use the platform to source freelance talent, partner on content needs and also leverage the payment services for freelance talent we onboard. There are additional services offered that we have not even started to use. I also can't say enough about the account team - great group of people to partner with.
CONS: A good year or two ago, there were kinks in the accounting system that didn't quite mesh with our accounting/recording keeping. And last year, the company made great strides to rectify the issue. And so far, all has been going well.
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Contently is the Best
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PROS: Content Marketing via Contently Is one of the greatest software services for content marketing and SEO that has helped us grow and expand our marketing. The editorial calendar and automatic workflows make it simple to know where your content is in the creative process, what actions are next, and any possible roadblocks. They have a blog with some useful information and articles. It\\\'s a simple tool to communicate with contributors and the rest of the team. Transparency in terms of the amount we pay and the amount paid to the freelancer.
CONS: Analytics is rudimentary and unable to offer all of the information required. Because many of the phrases for what I\\\'m looking for are similar, the site might be difficult to explore at times. The calendar and campaign scheduler have some UI difficulties as well.
Excellent content platform
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PROS: Not only a workflow but makes sure all deadlines are being met. Additionally, editorial calendar feature makes easy to see the exact content in its stage of creation
CONS: Limit functionality for user experience and lack of intuitiveness sometimes
Contently is an overpowering platform
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PROS: The device gives the key fixings expected to content promoting. It incorporates a crowd of people designated content procedure, with apparatuses to smooth out your missions and content formats that contact your crowd. It brings Clients and consultants closer by offering the best cost to both.The platformis clear to use with following required for your work .
CONS: 1- Assessment is rough and not totally prepared to give the information required. 2- There are moreover some UI issues with the timetable and mission scheduler. 3- Commitment following is additionally substandard.
Best Content Marketing Platform for the Busy Professional
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PROS: There are many great aspects to Contently! The ability to connect with high-quality, professional content creators is fantastic, as is the platform's ability to help content creators manage and showcase their work. Additionally, Contently's commitment to quality assurance and its focus on helping content creators get paid fairly for their work are both praiseworthy.
CONS: There are a few areas that could be improved in Contently: 1. The user interface could be more intuitive and easier to use. 2. The content management system could be more robust and offer more features. 3. The company could do a better job of marketing itself and its products.
Content Publishing Management Suitable for Everyone
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PROS: Tried to use contently for our owned business to be known publicly. With this, freelancers or business owners alike can share their product and idea worldwide. Great user interface for users to easily follow.
CONS: I don't see any issues so far since the documentation is on point especially in the website
The best way to have a more innovative marketing.
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PROS: One of the things that I like the most about Contently is that you can monitor the progress of your marketing content in real time, you can know exactly what kind of audience the content you just created is reaching and you can also know the number of impressions that is having your content. Another thing that I loved about Contently is that it allows me to compare various analytics to be able to measure the performance and the growth or decline that SEO is having in recent days or weeks, this comparison function has allowed me to make corrections in my system marketing when necessary. Contently was a fairly complete software, it allowed us to design quality content to add very good publicity to our real estate company.
CONS: I never had any type of problem with Contently, all the functions of advertising design and real-time monitoring of search results were quite good, Contently exceeded my expectations in every way, it was a platform quite committed to our success. I don't have any type of complaint.
Excellent Content Marketing Product
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PROS: User Interface and Probably the response time of its software is so high and easy to use. This has been the best product in the market since its launch and will play a key role in the market in future.
CONS: Nothing much as of now from my side. It can be better implemented and it can increase a lot of space providers inside the product to get the work done and tested.
Best content marketing platform
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PROS: The platform is easy to use and flexible to learn how it works. It has great tools that we have been relying on to market our brands. The cost is relatively good with faster ROI. It has streamlined our marketing infrastructure and directed our team to the right direction with potential customers.
CONS: I have not come across any drawback from the performance of Contently.
Contently
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PROS: With Contently your really getting a win. Cntently rreay has streamlined the process of targeting your audience and focusing on content that is for them. Making your audience very happy.
CONS: So far so good with Contently. Ive done nothing but find wonderful much needed content that far exceeded my expectations.
Trusted Content Partner
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PROS: The platform is easy to use. We use the platform to source freelance talent, partner on content needs and also leverage the payment services for freelance talent we onboard. There are additional services offered that we have not even started to use. I also can't say enough about the account team - great group of people to partner with.
CONS: A good year or two ago, there were kinks in the accounting system that didn't quite mesh with our accounting/recording keeping. And last year, the company made great strides to rectify the issue. And so far, all has been going well.
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Contently is the Best
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Excellent content platform
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Contently is an overpowering platform
Read full review >Overall impression
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Best Content Marketing Platform for the Busy Professional
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Content Publishing Management Suitable for Everyone
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