MENU
GET LISTED
GET LISTED
SHOW ALLPOPULAR CATEGORIES

ExactTarget Review

ExactTarget
Our score: 7.7 User satisfaction: 98%

What is ExactTarget?

ExactTarget is designed to help businesses build and manage their 1:1 customer journeys. The tool power brand relationships along multiple channels to help businesses connect with their customers better.

Regarded as a powerful 1:1 digital marketing platform, the ExactTarget Marketing Cloud helps you make the most of every customer interaction—creating personalized, cross-channel customer journeys that deliver exceptional brand experiences.

ExactTarget provides marketing automation and analytics software for email, mobile, social and online marketing. The solution also offers consulting and implementation services.

Its software is offered in a hosted, online subscription model.

By bringing together the best products in digital marketing, ExactTarget is the 1:1 platform marketers need to combine what they know about their customers and apply the most relevant communications across various channels and devices their customers are using most.

Show More

Overview of ExactTarget Benefits

The numerous ExactTarget benefits are outlined below:

Because of its powerful platform, ExactTarget helps you automate real-time customer journeys, inspiring the world’s best marketers and delivering phenomenal results.

ExactTarget helps you stay relevant by transforming your business into a customer company, managing the customer journey, and building 1:1 customer relationships at scale.

It offers a trusted infrastructure for its cloud-based, secure, and highly available platform, giving you the flexibility and reliability you need to go further.

Build a 360-degree view of your customers with this tool, making it easier than ever for you to turn data into personalized customer conversations at any size, in any channel.

From basic email marketing solutions to sophisticated programs, your business will get access to literally hundreds of features to execute any possible use case. You can also engage your customers at your fingertips, increase app engagement, and drive mobile commerce with easy-to-use mobile messaging and targeted app alerts.

With the tool’s social offerings, you can gain insights about social conversations, reach your audience with relevant content, and create branded social experiences.

Gather real-time data around customer preferences and purchase habits with ExactTarget, and then act on that data to increase conversions and order values—while at the same time building loyalty.

Show More

Overview of ExactTarget Features

  • 1:1 content personalization
  • Intuitive interface
  • CRM and cross-channel integration
  • Pre-built templates and themes
  • API support
  • Drag-and-drop segmentation
  • Lead capture
  • Comprehensive, real-time tracking and reporting
  • Predictive analytics
  • Deliverability tools
  • Product recommendation engine
  • MMS and SMS
  • Guided selling tools
  • Advanced content management
  • Mobile app
  • Sophisticated automation solutions
  • Single platform
  • A/B and random-split testing
  • Roles and permissions
  • Email marketing

How Much Does ExactTarget Cost?

ExactTarget Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

Show More

What are ExactTarget pricing details?

ExactTarget Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

ExactTarget is now part of Salesforce Marketing Cloud. Contact Salesforce for pricing details.

User Satisfaction

Positive Social Media Mentions 124
Negative Social Media Mentions 2

We know that when you choose to purchase a Sales Tools it’s crucial not only to see how experts evaluate it in their reviews, but also to find out if the real users and enterprises that use this software are actually content with the product. Because of that need we’ve designer our behavior-based Customer Satisfaction Algorithm™ that aggregates customer reviews, comments and ExactTarget reviews across a wide range of social media sites. The information is then featured in an easy to digest format indicating how many users had positive and negative experience with ExactTarget. With that information at your disposal you will be ready to make an informed purchasing choice that you won’t regret.

Video

Technical details

Devices Supported

  • Windows

Deployment

Language Support

  • English

Pricing Model

  • Monthly payment

Customer Types

  • Small Business
  • Large Enterprises
  • Medium Business

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

What integrations are available for ExactTarget?

  • SurveyGizmo
  • Yahoo! eCommerce
  • Pipeliner CRM
  • AtTask
  • Shopify
  • Vidyard
  • Simply Measured
  • Salesforce Sales Cloud
  • ClickTale
  • Bungee
  • Bitium
Note

ExactTarget
is waiting for
your first review.

Arrow

Write your own review of this product

ADD A REVIEW

More reviews from 0 actual users:

women man women man man women

Join a community of 7,369 SaaS experts

Thank you for the time you take to leave a quick review of this software. Our community and review base is constantly developing because of experts like you, who are willing to share their experience and knowledge with others to help them make more informed buying decisions.

Sign in with LinkedIn Why we require LinkedIn?
  • Show the community that you're an actual user.
  • We will only show your name and profile image in your review.
  • You can still post your review anonymously.

OR

Sign in with company email

Sign in with company email

Popular ExactTarget Alternatives

Top Competitors To ExactTarget By Price

Trending Sales Tools Reviews

ExactTarget Comparisons

Nestor Gilbert

By Nestor Gilbert

Nestor Gilbert is a senior B2B and SaaS analyst and a core contributor at FinancesOnline for over 5 years. With his experience in software development and extensive knowledge of SaaS management, he writes mostly about emerging B2B technologies and their impact on the current business landscape. However, he also provides in-depth reviews on a wide range of software solutions to help businesses find suitable options for them. Through his work, he aims to help companies develop a more tech-forward approach to their operations and overcome their SaaS-related challenges.

Page last modified
Did you find this review useful?
Yes No

Thank you for your feedback

How can we make this page better?

TOP

Why is FinancesOnline free? Why is FinancesOnline free?

FinancesOnline is available for free for all business professionals interested in an efficient way to find top-notch SaaS solutions. We are able to keep our service free of charge thanks to cooperation with some of the vendors, who are willing to pay us for traffic and sales opportunities provided by our website. Please note, that FinancesOnline lists all vendors, we’re not limited only to the ones that pay us, and all software providers have an equal opportunity to get featured in our rankings and comparisons, win awards, gather user reviews, all in our effort to give you reliable advice that will enable you to make well-informed purchase decisions.

Share
Tweet
Share