Swoogo is an event management and planning solution that is extremely user-friendly and intuitive. Developed by event management experts and tech veterans, the software is designed to simplify all aspects of event planning and management with its fully loaded set of powerful features and functionalities that include event creation, marketing, and rich reporting and analytics. It is simple, fast, and intuitive that novice users will be able to fully maximize its potential right off the bat.
Swoogo is an ideal event management and planning tool for types of events, from creating custom event websites to handling event registration on-site and more. Attendees and clients see attractive and branded websites that are optimized for both desktop and mobile platforms while users at the back end have a complete view of all the important data at a single glance.
Show MoreSwoogo is not just another event management and planning platform. It is a powerful but extremely intuitive tool built on the knowledge and expertise of event management veterans who are well versed in the issues, complications, and problems event management professionals and agencies deal with on a regular basis. Swoogo is designed the whole process simple and productive from planning and conceptualization to sales and marketing to managing the actual event and finally to post-event analytics.
Swoogo comes with a user-friendly event website builder that lets you create event themes without breaking a sweat. The drag and drop interface gives you total control effortlessly in terms of content placement, widgets, as well as the information you want to share.
The software’s registration wizard helps you with setting the configurations of your event’s registration as well as clone the rules and guidelines of your previous events. From gathering attendee’s information to re-using their past details to speed up the process, Swoogo puts all your registrants’ data in one place for easy access and use.
Regardless of how your registrants or attendees access your websites or registration pages, Swoogo ensures that they enjoy smooth responsiveness and seamless navigation whether they use a desktop, a laptop, a smartphone, or a tablet. Even for back-end users, Swoogo is highly optimized for both mobile and desktop-based devices.
Show MoreScenario 1
Sonia works as an event marketer for a large publishing firm. Her responsibilities include working on hundreds of conferences & events per year. Her previous end-to-end event management software is incredibly expensive, not very user-friendly for the team and the experience for her attendees is not great.
With Swoogo, Sonia is able to create event websites quickly, and have total control over the look & feel and the branding. Swoogo gives Sonia high level of flexibility. She doesn’t want to pay per event or based on registrations. Sonia is always busy and in a rush, so she needs software that allows her to get things done quickly. She creates her first conference website in Swoogo, sets up the registration flow, connects Swoogo with her Hubspot CRM and sends out invites within the same day.
She sets up scheduled emails to her VIP delegates, tracks and reports on her stats within the Swoogo dashboard and shares a report with her manager. During the event, she can use Swoogo to check people in or she can use one of Swoogo’s integration partners which is part of the Event Tech Tribe. The best, she has full control over copy, language and look & feel. This way, she can drive brand awareness & revenue while standing out from the crowd. Swoogo puts her brand front and center and gives Sonia marketing tools that allow her to collect the most relevant data she needs from her attendees.
Features: Video and image content display on the website, log-in for private content, Swoogo Mobile, Check-In feature, communication tools.
Scenario 2
Kathrin is a corporate event planner. She leads a group of 200 and needs to ensure that everyone has up-to-the-minute information on registrations, attendee types and more – whether they’re in the office or on the go.
Features: Mobile responsive on front and back end. Real-time reporting
Scenario 3
Elena is the owner of an event marketing agency. Her goal is to make her clients look good. She juggles different accounts at once and her clients are stewards of the brand experience she creates for them. She needs to nail it.
Swoogo makes it easy for her to impress her clients with branded event experiences they will feel proud of. And when it comes to keeping them up-to-date with all of the important metrics they want to know about their events, Elena will delight and dazzle them with the numbers because the Swoogo dashboard makes it so easy for her to shine, day or night.
Features: Custom branding and analytics, Build own themes and sites, add and track analytics across all event site pages.


Knowing that businesses have special business-related demands, it is logical they steer clear of choosing a one-size-fits-all, ideal software solution. Still, it would be almost impossible to stumble on such application even among widely used software solutions. The best thing to do should be to jot down the several key aspects which need careful thought including major features, price terms, skill aptitude of the users, organizational size, etc. The second step is, you should perform the product research systematically. Browse through some Swoogo evaluations and look over the other software products in your list in detail. Such well-rounded product research guarantee you weed out poorly fit applications and choose the one that provides all the tools your company requires.
Position of Swoogo in our main categories:
Swoogo is one of the top 50 Event Management Software products
If you are interested in Swoogo it may also be beneficial to check out other subcategories of Event Management Software gathered in our database of SaaS software reviews.
Each business has its own characteristics, and might require a specific Event Management Software solution that will be fit for their company size, type of clients and staff and even particular niche they cater to. You should not count on finding an ideal app that is going to be suitable for each business no matter what their history is. It may be a good idea to read a few Swoogo Event Management Software reviews first and even then you should pay attention to what the software is intended to do for your business and your staff. Do you require a simple and intuitive service with only basic features? Will you really use the complex tools needed by experts and big enterprises? Are there any particular tools that are especially beneficial for the industry you work in? If you ask yourself these questions it will be much easier to find a trustworthy service that will match your budget.
Swoogo Pricing Plans:
$6,600/year
$12,000/year
$18,000/year
$24,000/year
Swoogo Pricing Plans:
Free Trial
One
$6,600/year
Two
$12,000/year
Four
$18,000/year
Eight
$24,000/year
Swoogo offers the following SMB and enterprise pricing packages for users to choose from. Give the details a look, and select the best plan for your business.
One-user packages are eligible for a rate of $6600 annually with a prepaid two-year agreement.
One – $7,800 (billed annually)
Two – $12,000 (billed annually)
Four – $18,000/month (billed annually)
Eight – $24,000 (billed annually)
Got a big team?
Swoogo’s got a big solution. Whether you’re a team of 10 or a hundred, chat with Swoogo’s sales team to learn more about their Enterprise pricing.
We realize that when you choose to get a Event Management Software it’s important not only to see how experts rank it in their reviews, but also to find out whether the actual people and companies that use this software are genuinely happy with the product. Because of that need we’ve created our behavior-based Customer Satisfaction Algorithm™ that collects customer reviews, comments and Swoogo reviews across a vast range of social media sites. The data is then presented in an easy to digest form indicating how many people had positive and negative experience with Swoogo. With that information at your disposal you will be ready to make an informed purchasing choice that you won’t regret.
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