Firecart Review

Our score: 8.0 User satisfaction: 90%

What is Firecart?

Firecart is a marketing automation solution created to give e-commerce businesses the capabilities to efficiently manage their lead campaigns, automate their workflows, and enhance the effectiveness of their marketing strategies. The software comes with features and tools that help with email marketing, SMS marketing, referral marketing, drip marketing, lead nurturing and more.

With Firecart, businesses can effectively improve their sales and marketing, thanks to its automated personalized email and SMS marketing capability. Users can enhance customer retention via Firecart’s automated workflows, including Abandoned Cart Reminders, Birthday Offers, Referral Program, and more. On top of that, the system offers an easy 1-click integration to automate your eCommerce marketing activities. E-commerce businesses that use Firecart will find it easy to interact with customers, offer incentives to site visitors, and better understand and engage non-purchasing site users.

Overview of Firecart Benefits

How does Firecart gives your business that decisive edge? For one, Firecart helps in driving new qualified leads and provides the necessary tools to nurture those leads and effectively turn them into paying customers. The system is also equipped with capabilities to increase funnel conversion rates with lifecycle marketing campaigns.

Firecart can significantly improve the way you manage your leads. The solution comes with features that enable you to effectively segment and target your leads and ensure that leads are not lost, thanks to its centralized lead management system. With Firecart, growing your email and leads database is easy. You can simple add a newsletter signup widget or set an exit intent popup. You can also send an automated email response to leads that the system captures.

Firecart also helps businesses save significant time and improve staff efficiency with customer communication and marketing automation. Automation features help to reduce the workload of the staff and management, allowing them to focus more on important processes. Customer engagement tools and intuitive marketing analytics provide businesses visibility into their customers, enabling them to understand their clients better, improve the efficiency of their campaigns, and devise and implement smarter and more effective marketing strategies.

Overview of Firecart Features

  • Easily Sync Customer Data
  • Monitor Store Visitors
  • Segment Customers
  • Send Automated / Triggered Emails & SMS
  • Capture Leads through Exit Intent Popup
  • Drip Emails
  • Set up Abandoned Cart Email Reminders
  • Set up Referral Marketing Program
  • Set up Product Replenishment or Reorder Reminder
  • Set up Birthday Emails
  • Create Landing Pages
  • Collect Customer Feedback
  • Send Newsletters, Emails and SMSes

What Problems Will Firecart Solve?

Case Study:

  • The challenge: Email engagement not great, no holistic lifecycle engagement of customers
  • The solution: Complete integration of Firecart into LocalBanya’ platform
  • The results: After several experiments and tweaks to the program, the efforts seem to be paying off.
  • Abandoned Carts: 30% open and 5.5% click through rates in the abandoned cart emails
  • Referral Program: 20% additional new leads generated and 4% conversion rate to paying customers
  • Email marketing: 12% improvement in email open rates and  13.5% increase in email click through rates

Case Study: The Indian Bean

  • The challenge: Reaching the right target audience cost effectively
  • The solution: Customer referral program
  • The results: After several experiments and tweaks to the program, the efforts seem to be paying off. Roughly 50% of the buyers on the website are now making at least 1 referral right after they purchase.

Case Study: AVI Healthcare

  • The challenge: Email list quality and low engagement rates
  • The solution: Data cleanup, deliverability analysis, and email marketing
  • The results: After switching to Firecart, the AVI team achieved the following results: 65% reduction in bounce rates, 2X increase in open rates, 1.5X increase in click through rates

Firecart Position In Our Categories

Bearing in mind companies have distinctive business-related demands, it is only practical they abstain from settling on a one-size-fits-all, ”best” solution. Regardless, it would be almost impossible to try to discover such a software solution even among widely used software solutions. The right thing to undertake can be to spell out the several essential functions which necessitate analysis like major features, price plans, skill aptitude of staff members, business size, etc. Then, you must do the research thoroughly. Go over some of these Firecart review articles and explore the other software programs in your shortlist more closely. Such all-encompassing research ensure you stay away from unsuitable applications and subscribe to the one that provides all the tools you require company requires to achieve growth.

Position of Firecart in our main categories:

TOP 500

Firecart is one of the top 500 Marketing Software products

Firecart is also listed in the following subcategories:

Enterprises have diverse wants and requirements and no software solution can be just right in such a scenario. It is futile to try to find a perfect off-the-shelf software system that fulfills all your business needs. The intelligent thing to do would be to adapt the application for your specific requirements, employee skill levels, budget, and other aspects. For these reasons, do not hasten and subscribe to well-publicized leading applications. Though these may be widely used, they may not be the best fit for your specific wants. Do your groundwork, look into each short-listed system in detail, read a few Firecart Marketing Automation Software reviews, contact the seller for explanations, and finally select the application that provides what you require.

How Much Does Firecart Cost?

Firecart Pricing Plans:

Free Trial

Startup Plan


Small & Medium Business


Enterprise Plan


Startup Plan – $25/month

  • 300 Contacts
  • 3000 Emails
  • 100 SMS

Small & Medium Business (SMB) Plan – $85/month

  • 2000 Contacts
  • 12,000 Emails
  • 100 SMS

Enterprise Plan – $200/month

  • 5000 Contacts
  • 30,000 Emails
  • 100 SMS

User Satisfaction

Positive Social Media Mentions 9
Negative Social Media Mentions 1

We realize that when you make a decision to buy Marketing Automation Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Firecart reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with Firecart. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.


Technical details

Devices Supported

  • Windows
  • Linux
  • Android
  • iPhone/iPad
  • Mac
  • Web-based
  • Windows Mobile


  • Cloud Hosted

Language Support

  • English

Pricing Model

  • Monthly payment

Customer Types

  • Small Business
  • Large Enterprises
  • Medium Business

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

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What are Firecart pricing details?

Firecart Pricing Plans:

Free Trial

Startup Plan


Small & Medium Business


Enterprise Plan


Startup Plan – $25/month

  • 300 Contacts
  • 3000 Emails
  • 100 SMS

Small & Medium Business (SMB) Plan – $85/month

  • 2000 Contacts
  • 12,000 Emails
  • 100 SMS

Enterprise Plan – $200/month

  • 5000 Contacts
  • 30,000 Emails
  • 100 SMS

What integrations are available for Firecart?

Firecart integrates with the following business systems:

  • Shopify
  • Magento
  • Bigcommerce

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Reviewed By Jenny Chang
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