Price

$1000

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AdRoll REVIEW

Marketing Automation Software

10 user reviews
USER SATISFACTION 97%
OUR SCORE 9.0

What is AdRoll?

AdRoll is a digital marketing technology platform that specializes in retargeting which aims to convert window shoppers into buyers of your product or service in your site. As the most widely-used retargeting solution, AdRoll utilizes different platforms such web, mobile, and even social media using advanced tools to achieve results.

AdRoll is a fast-growing, well-funded company based in San Francisco with offices in New York, Sydney, London, and Dublin. The firm was founded in 2007 and it has worked closely with clients to learn what is  effective for them and what doesn’t work.  Today more than 25,000 brands in 150 countries use the system.

The company’s stated mission is to help marketers collect, analyze and act on customer data to deliver effective marketing campaigns. The solution is part data geek and part marketing whiz. It helps both small and large businesses to convert their customer data into high performance marketing.

Overview of AdRoll Benefits

Across different platforms like web and mobile, AdRoll provides different tools for more effective retargeting, providing maximum reach, expert retargeting, and flexible segmentation that reaches high-intent customers with relevant ads at the right time.

AdRoll makes use of connections across devices, allowing you to retarget those high-intent desktop website visitors on their mobile devices as well. In-app retargeting is also available thanks to AdRoll’s partnerships with leading mobile analytics and measurement providers to make your campaigns easy and effective.

The system also offers dynamic, gorgeous ads that appeal to your customer’s preferences while tailored to match your brand. For email customers, AdRoll offers the SendRoll feature that bring your retargeting efforts to email, delivering precise and personalized email influenced by browsing behavior on your site.

AdRoll continues to develop its retargeting capabilities as it plans to offer retargeting via Prospecting and Instagram in the future. Currently these features are in beta development but you can request for access.

Open Access: You can reach your customers across any device, app, or browser, with access to more than 500 ad exchanges, including native inventory like Google, Instagram, Facebook, and Twitter.

Control and Transparency: You can conveniently place ads, track performance, and refine your campaigns with this easy-to-use platform. You can also seamlessly integrate the application with leading marketing solutions.

Performance Engineering: Do not miss out on customers or pay too much for ad space. Use AdRoll’s proprietary real-time bidding algorithm named BidIQ to ensure your ads get the right placement for the right price.

Partners in Success: The vendor offers the help of industry-specific experts who can provide best practices and strategic advice. Plus, you can also benefit from their high-quality creative services.

Overview of AdRoll Features

  • Flexible and capable segmentation
  • Expert retargeting
  • Cross-device reach
  • Predictive buying
  • Social targeting
  • In-app retargeting
  • Retargeting through email
  • Use of dynamic personalized ads

AdRoll Position In Our Categories

Position of AdRoll in our main categories:

50

AdRoll is one of the top 50 Marketing Software products

50

AdRoll is one of the top 50
Marketing Software products


AdRoll is also listed in the following subcategories:

Category:Position:Category:Position:
Marketing Automation Software#12 Social Media Monitoring Software#2
Category:Position:
Marketing Automation Software#12
Social Media Monitoring Software#2

Every business has its own characteristics, and may call for a special Marketing Automation Software solution that will be designed for their company size, type of customers and employees and even particular industry they deal with. It's not wise to count on finding a perfect solution that will work for every business regardless of their history is. It may be a good idea to read a few AdRoll reviews first and even then you should pay attention to what the software is intended to do for your company and your workers. Do you require a simple and straightforward app with just basic functions? Will you really make use of the complex tools needed by pros and large enterprises? Are there any particular features that are especially beneficial for the industry you work in? If you ask yourself these questions it is going to be much easier to find a trustworthy software that will match your budget.

How Much Does AdRoll Cost?

AdRoll Pricing Plans:

Weekly upfront charge based on number of monthly visitors:

  • No minimum – less than 10,000 monthly visitors
  • $1000 – 10,000-25,000 monthly visitors
  • $1875 – 25,000-50,000 monthly visitors
  • $3750 – 50,000-100,000 monthly visitors
  • $7500 – 100,000-200,000 monthly visitors
  • By quote – more than 200,000 monthly visitors

User Satisfaction

We realize that when you make a decision to buy Marketing Automation Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and AdRoll reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with AdRoll. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.

POSITIVE SOCIAL MENTIONS

110

NEGATIVE SOCIAL MENTIONS

3

Video

Technical details

Devices Supported
  • Windows
  • Android
  • iPhone/iPad
  • Mac
  • Web-based
  • Windows Mobile
Language Support
  • USA
  • International
Pricing Model
  • Quote-based
Customer Types
  • Small Business
  • Large Enterprises
  • Medium Business
Deployment
  • SaaS
  • Cloud Hosted

What Support Does This Vendor Offer?

  • EMAIL
  • PHONE NO.
  • LIVE SUPPORT
  • TICKETS

AdRoll User Reviews

What are AdRoll pricing details?

AdRoll Pricing Plans:

Weekly upfront charge based on number of monthly visitors:

  • No minimum – less than 10,000 monthly visitors
  • $1000 – 10,000-25,000 monthly visitors
  • $1875 – 25,000-50,000 monthly visitors
  • $3750 – 50,000-100,000 monthly visitors
  • $7500 – 100,000-200,000 monthly visitors
  • By quote – more than 200,000 monthly visitors

What integrations are available for AdRoll?

No information available.

User reviews


User reviews in total: 10

5
5
0
0
0

Average Rating:

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The most favorable review

Lillian

3 months ago


Pros:
AdRoll is easy to use and friendly system, its price is affordable. The website is easy to set up and offers friendly interface. The customer service is responsive, helpful and very professional.

Cons:
I do not have any issues with AdRoll. I am very impressed by this product.

The least favorable review

Terence

4 months ago


Pros:
It was very easy to start with. AdRoll’ UI is clean and easy to set up. It isn’t complicated to set campaings and to upload artwork. They provide great support and its team is always willing to help and answer the questions we have.

Cons:
What I had notice is the long response time during the sales process from the rep and from their support team. Also, I was very confused with setting up the conversion URL, and I had to restart the existing program in case I accidentally complete it. This was very confusing for me. It takes some time to understand some specific steps but I have found that the resources are very limited.

Published 3 months ago
Verified
user
AdRoll is easy to use and friendly system, its price is affordable. The website is easy to set up and offers friendly interface. The customer service is responsive,...



What do you think about this review? Great Poor
Published 3 months ago
Verified
user
AdRoll managers are excellent, knowledgeable and very helpful. They are always here to help and make it easy to set up the Facebook remarketing campaigns and Yahoo....



What do you think about this review? Great Poor
Published 4 months ago
Verified
user
It was very easy to start with. AdRoll’ UI is clean and easy to set up. It isn’t complicated to set campaings and to upload artwork. They provide great support and...



What do you think about this review? Great Poor
Published 4 months ago
Verified
user
When we finally reach within the Google inventory through AdRoll system we were able to tap into ad space easily and to use its interface. I am able to manage my...



What do you think about this review? Great Poor
Published 5 months ago
Verified
user
I use AdRoll for more than 3 years, over this period of time they’ve improved themselves especially when it comes to features. What I really like is


What do you think about this review? Great Poor
Published 6 months ago
Verified
user
The product is great and we were able to make cross channel remarketing with a single tracking code. And this is great. AdRoll’ interface is user-friendly and...



What do you think about this review? Great Poor
Published 6 months ago
Verified
user
Account managers make every effort to help you with the program and to show you how to start. They do not only want to help you how to run the system, but they are always...



What do you think about this review? Great Poor
Published 6 months ago
Verified
user
AdRoll is very understandable and knowledgeable about social networks and display. It is a great solution for marketing on Facebook Exchange, you should use this option....



What do you think about this review? Great Poor
Published 7 months ago
Verified
user
AdRoll provides remarketing algorithms and numerous channels for remarketing. The interface is great, intuitive and easy to set up. They implement demographic mapping ads...



What do you think about this review? Great Poor
Published 7 months ago
Verified
user
AdRoll is very easy to use and has on of the most user friendly interface I've come across in an app. You don’t need to wait long for uploading ads and editing them....



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