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Decibel Insight REVIEW

Conversion Rate Optimization Software

1 user review

What is Decibel Insight?

Decibel Insight is a suite of behavioral analysis tools that provide insight into your digital audience. You can use the insights to increase leads and your website sales. Research reveals that $4 trillion worth of products were abandoned in online shopping carts in 2014. Yet, websites spend very little to optimize on-site experience that can help convert those visitors into paying customers.

Conventional web analytics tools cannot find out the reasons behind your overall website performance. Decibel Insight does just that by visualizing user behavior in innovative ways. You can see what users do on your website and utilize that information to conduct split tests and perform website updates. Use the insights to improve your website, and then analyze the impact of the changes you make.

Decibel Insight surfaces user experience problems for the world’s biggest brands by detecting and visualizing real user behavior. It empowers marketers, web analysts, and conversion optimization specialists to put customer experience at the heart of what they do.

It allows you to see what your customers see with recordings of user sessions; zoom out for the bigger picture with dynamic heatmaps; and figure out exactly how to optimize for the critical moment with in-depth form analytics. These powerful tools, along with many more innovative features, ensure thier technology delivers insights that are impossible to ignore.

Overview of Decibel Insight Benefits

  • Decibel Insight can help you understand on-site behavior better, and this in turn can help you make the required changes to your website to improve conversion rate, sales, and profit.
  • The app brings visitor journeys to life through session replay
  • It shows trends in on-page behavior with dynamic heatmaps
  • Decibel Insight measures form effectiveness with form analytics
  • It allows users to focus on important audience with advanced segmentation
  • By understanding on-site visitor behavior better, you can improve your website optimization strategies and concentrate on making improvements that will deliver results.
  • Decibel Insight is enterprise-standard technology. It is quick and easy to integrate, and has been designed with the modern web in mind.
  • The app’s advanced behavioral analytics features work across responsive and dynamic websites, as well as single page and hybrid applications.

Overview of Decibel Insight Features

  • Adobe and Google Analytics integrated
  • Advanced segmentation
  • Behavioral alerts
  • Consultancy services
  • Dedicated account management
  • Dynamic heatmaps
  • Error reporting
  • Form analytics
  • Funnel visualization
  • Integrates with split testing tools
  • Tag manager deployment
  • Visitor session replay

Decibel Insight Position In Our Categories

Position of Decibel Insight in our main categories:


Decibel Insight is one of the top 500 Business Intelligence Softwareproducts


Decibel Insight is one of the 100 Conversion Rate Optimization Softwareproducts


Decibel Insight is one of the top 500 Marketing Softwareproducts


Decibel Insight is one of the 500
Business Intelligence Software products


Decibel Insight is one of the 100
Conversion Rate Optimization Software products


Decibel Insight is one of the 500
Marketing Software products

If you are considering Decibel Insight it could also be sensible to analyze other subcategories of Best Business Intelligence Software gathered in our database of SaaS software reviews.

It is essential to note that virtually no app in the Business Intelligence Software category is an ideal solution able to meet all the needs of various business types, sizes and industries. It may be a good idea to read a few Decibel Insight reviews first as specific solutions can excel only in a really narrow set of applications or be prepared with a very specific type of industry in mind. Others can function with a goal of being simple and intuitive and consequently lack advanced elements desired by more experienced users. You can also find software that support a broad group of users and offer a powerful feature toolbox, but that frequently comes at a more significant price of such a software. Make sure you're aware of your needs so that you get a service that has exactly the functionalities you search for.

How Much Does Decibel Insight Cost?

Decibel Insight Pricing Plans:
Free trial
Quote-based Plan
Contact vendor

Decibel Insight pricing is pageview related. Contact the vendor discuss to discuss your needs and budget. Their enterprise package is a comprehensive feature set for CX analytics with dynamic heatmaps, funnels, replays, reports, alerts, advanced segmentation and more.

User Satisfaction

We realize that when you make a decision to buy Conversion Rate Optimization Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Decibel Insight reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with Decibel Insight. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.






Technical details

Devices Supported
  • Windows
  • Mac
  • Web-based
  • Windows Mobile
Language Support
  • English
Pricing Model
  • Quote-based
Customer Types
  • Small Business
  • Large Enterprises
  • Medium Business

What Support Does This Vendor Offer?


What are Decibel Insight pricing details?

Decibel Insight Pricing Plans:
Free trial
Quote-based Plan
Contact vendor

Decibel Insight pricing is pageview related. Contact the vendor discuss to discuss your needs and budget. Their enterprise package is a comprehensive feature set for CX analytics with dynamic heatmaps, funnels, replays, reports, alerts, advanced segmentation and more.

What integrations are available for Decibel Insight?

Decibel Insight integrates with software from across the marketing technology stack, connecting datasets, and enabling simple deployment:

  • Google Analytics
  • Adobe Target
  • Maxymiser
  • Adobe Analytics
  • Tealium
  • Monetate
  • Optimizely
  • Google Tag Manager

User reviews

1 Review


Average Rating:

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Published 3 years ago

I have been using the enterprise version for a few months after switching from Crazy egg. I have managed several large websites and specialise in user experience. Decibel insight offers a lot more than crazy egg but then you do pay a lot more. Form tracking, heat mapping and session recording come as standard and gives a very in-depth analysis of the a users behaviour.

The problem with this tool is that it is very buggy and often does not match up with Google data. The heat maps are dynamic and so the click and hover data is also inaccurate. I have not used other suites that offer the same wealth of tools as Decibel Insight so i can’t compare exact like for like. But unless you are a full-time specialist, there isn’t much point in upgrading from crazy egg if you already have it. If you need form analysis, there are a lot of other cheaper options out there, or even given a little effort, configuring GA to tracking forms, will be a better option.

One key thing is to ask yourself, do you really need session replays. Sure it looks cool and you can wow your boss with being able to watch a users behaviour on your site, but the reality of this is you, sitting, watching hours of recordings of the same page and noting trends. You’ll end up back looking at the heat maps.

Having said this, the staff are very helpful and do genuinely want to help your business and make the product better.

So if you have time to help shape and improve the product then this is a great shout. However if you are looking for a more polished tool, then you will probably have to look to the aforementioned options for a fraction of the price.

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