Price

$49

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Visual Website Optimizer REVIEW

Conversion Rate Optimization Software

11 user reviews
USER SATISFACTION 88%
OUR SCORE 8.3

What is Visual Website Optimizer?

Visual Website Optimizer is fondly referred to by many as VWO, and this tool makes A/B testing a tad easier and more effective. Parading an intelligent and easy to use interface, VWO is clearly an A/B testing platform that does not demand coding and HTML expertise from its users.

VWO offers businesses the capability to design and implement their own brand of A/B testing by letting them choose from several types of testing campaigns and allowing them to configure and add test criteria for more detailed results.

Overview of Visual Website Optimizer Benefits

VWO comes with basic A/B testing tools that are very common among other A/B testing solutions. But what makes VWO a cut above the rest are the following advantages it brings to your business:

  • Loaded with premium testing-related functionalities like heat maps and visitor surveying.
  • Intelligent new user interface coupled with a great test design wizard to facilitate and aid you with basic and advanced processes.
  • A useful ‘idea factory’ function allows you to maximize your creativity as can you create better test ideas depending on your preferences (e.g. by type/element etc).
  • All features included in monthly cost – no adding fees for greater functionality.

Ideas

  • Usability testing
  • Landing page analyzer
  • IdeaFactory

Testing

  • A/B testing
  • Multivariate testing
  • Split URL testing
  • Mobile A/B testing

Targeting

  • Geo-targeting
  • Behavioral targeting

Analytics

  • Heatmaps and clickmaps

Overview of Visual Website Optimizer Features

  • A/B Testing
  • Multivariate Testing
  • Split URL Testing
  • Heatmaps
  • Targeting
  • Mobile Website Testing
  • IdeaFactory
  • Visual Editor
  • Revenue Analysis
  • Up to 5 users
  • Up to 2 sub-accounts
  • Annual Visitor Quota
  • 20×5 Email Support
  • Geo-targeting
  • Segmentation of reports
  • Advanced Targeting
  • Website reviews
  • Enterprise security
  • On-site hosting option
  • API access
  • Unlimited users
  • Unlimited sub-accounts
  • 24×7 Phone Support
  • Onboarding & Training
  • Account Manager
  • Optimization Consultation

What Problems Will Visual Website Optimizer Solve?

  1. Shopping Cart Abandonment (eCommerce)

VWO helps companies identify the key pain-points behind cart abandonment for eCommerce business, using control and variation page analysis and user heat maps.

  1. High Bounce Rates

Using VWO’s highly intuitive tools like heatmaps and clickmaps, webmasters can easily gauge the reason behind high bounce rates on their webpages.

  1. Predictive Analysis

VWO’s definitive analysis declares ONLY clear winners between control and variation pages, based on which webmasters can strategize their design roadmap.

Visual Website Optimizer Position In Our Categories

Position of Visual Website Optimizer in our main categories:

50

Visual Website Optimizer is one of the top 50 Conversion Rate Optimization Software products

200

Visual Website Optimizer is one of the top 200 Marketing Software products

50

Visual Website Optimizer is one of the top 50
Conversion Rate Optimization Software products

200

Visual Website Optimizer is one of the top 200
Marketing Software products


If you are considering Visual Website Optimizer it could also be sensible to examine other subcategories of Best Conversion Rate Optimization Software collected in our base of B2B software reviews.

Every enterprise has different requirements and needs a software that can be customized for their size, kind of employees and customers, and the particular industry they are in. For these reasons, no software can proffer perfect functionality off-the-shelf. When you look for a software product, first be sure what you want it for. Read some Visual Website Optimizer reviews and ask yourself do you want basic tools or do you need sophisticated tools? Are there any industry-specific features that you are looking for? Obtain the answers to these queries to aid your search. There are multiple elements that you need to reflect on and these include your finances, particular business wants, your organization size, integration needs etc. Take your time, check out a few free trials, and finally select the platform that presents all that you want to boost your company effectiveness and productivity.

How Much Does Visual Website Optimizer Cost?

Visual Website Optimizer Pricing Plans:

Whether you’re running a growing business or a large corporation, VWO has the right plan for your A/B testing needs.

Standard Startup – $49/month (billed annually) or $59/month (charged monthly)

Standard Business – $129/month (billed annually) or $155/month (charged monthly)

Both plans work well for small agencies, individual bloggers, freelancers, and small business operators. Both are loaded with the following features:

  • A/B Testing
  • Multivariate Testing
  • Split URL Testing
  • Heatmaps
  • Targeting
  • Mobile Website Testing
  • IdeaFactory
  • Visual Editor
  • Revenue Analysis
  • Up to 5 users
  • Up to 2 sub-accounts
  • Annual Visitor Quota
  • 20×5 Email Support

Enterprise – $999/month (billed annually)

Perfect for large-scale businesses that require optimization and enterprise-level deployment. Comes with all Standard features plus:

  • Geo-targeting
  • Segmentation of reports
  • Advanced Targeting
  • Website reviews
  • Enterprise security
  • On-site hosting option
  • API access
  • Unlimited users
  • Unlimited sub-accounts
  • 24×7 Phone Support
  • Onboarding & Training
  • Account Manager
  • Optimization Consultation

User Satisfaction

We realize that when you make a decision to buy Conversion Rate Optimization Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Visual Website Optimizer reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with Visual Website Optimizer. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.

POSITIVE SOCIAL MENTIONS

6

NEGATIVE SOCIAL MENTIONS

1

Video

Technical details

Devices Supported
  • Windows
  • Android
  • iPhone/iPad
  • Mac
  • Web-based
Language Support
  • USA
  • UK
  • Canada
  • China
  • Germany
  • India
  • Japan
Pricing Model
  • Monthly payment
  • Annual Subscription
Customer Types
  • Large Enterprises
  • Medium Business

What Support Does This Vendor Offer?

  • EMAIL
  • PHONE NO.
  • LIVE SUPPORT
  • TRAINING
  • TICKETS

Visual Website Optimizer User Reviews


Leroy 1 month ago
Verified
user



Alice 2 months ago
Verified
user



Oscar 4 months ago
Verified
user



Vicki 4 months ago
Verified
user



Diana 5 months ago
Verified
user


What are Visual Website Optimizer pricing details?

Visual Website Optimizer Pricing Plans:

Whether you’re running a growing business or a large corporation, VWO has the right plan for your A/B testing needs.

Standard Startup – $49/month (billed annually) or $59/month (charged monthly)

Standard Business – $129/month (billed annually) or $155/month (charged monthly)

Both plans work well for small agencies, individual bloggers, freelancers, and small business operators. Both are loaded with the following features:

  • A/B Testing
  • Multivariate Testing
  • Split URL Testing
  • Heatmaps
  • Targeting
  • Mobile Website Testing
  • IdeaFactory
  • Visual Editor
  • Revenue Analysis
  • Up to 5 users
  • Up to 2 sub-accounts
  • Annual Visitor Quota
  • 20×5 Email Support

Enterprise – $999/month (billed annually)

Perfect for large-scale businesses that require optimization and enterprise-level deployment. Comes with all Standard features plus:

  • Geo-targeting
  • Segmentation of reports
  • Advanced Targeting
  • Website reviews
  • Enterprise security
  • On-site hosting option
  • API access
  • Unlimited users
  • Unlimited sub-accounts
  • 24×7 Phone Support
  • Onboarding & Training
  • Account Manager
  • Optimization Consultation

What integrations are available for Visual Website Optimizer?

VWO supports integrations with the following business systems and applications:

Analytics integration

  • Google Analytics
  • SiteCatalyst
  • Mixpanel

CMS integration

  • Wordpress
  • Joomla
  • Drupal

Shopping cart integration

  • Magento
  • BigCommerce
  • Shopify

Phone tracking systems

User reviews


User reviews in total: 11

5
6
0
0
0

Average Rating:

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The most favorable review

Vicki

4 months ago


Pros:
I think VWO is a great app because we run multiple tests within the system and it gives accurate insight about the customer experience whether it is winning or losing.

Cons:
The app could do with some improvements. It could add a tracking feature that doesn’t need to be set up for each test, but captures details about each running test for revenue and conversions. This tracking feature can help us set up tests more quickly.

The least favorable review

Leroy

1 month ago


Pros:
VWO offers all the features needed for optimization. They include testings, user behavior analysis, and feedbacks. The wysiwyg editor is easy and simple to use. However, you need technical knowledge for high level tests. The vendor offers helpful customer support and the account managers sort out all our problems for us. To top it all, the vendor constantly updates the product with regular new roll-outs.

Cons:
A couple of areas need to be improved. There is no option to save goals and only frequently used goals are auto-saved. Second, integration with Omniture is offered only through synchronous-code. To be fair, this seems to be the case with competitor products also.

Published 1 month ago
Verified
user
VWO offers all the features needed for optimization. They include testings, user behavior analysis, and feedbacks. The wysiwyg editor is easy and simple to use. However,...



What do you think about this review? Great Poor
Published 2 months ago
Verified
user
I think VWO is better than other optimizers because it offers more ways to A/B test a landing. It is ideal for our company as we split URL test a lot. The customer...



What do you think about this review? Great Poor
Published 4 months ago
Verified
user
VWO offers excellent customer support and we would like to mention the stellar service provided by Rauhan and his team who have resolved our issues promptly every time we...



What do you think about this review? Great Poor
Published 4 months ago
Verified
user
I think VWO is a great app because we run multiple tests within the system and it gives accurate insight about the customer experience whether it is winning or losing.



What do you think about this review? Great Poor
Published 5 months ago
Verified
user
I rate VWO’s customer support as the best in the market. They called us themselves after we registered for the free trial and scheduled a video call in which they...



What do you think about this review? Great Poor
Published 5 months ago
Verified
user
VWO offers loads of useful features at a much more affordable cost compared to competitor products which we have also used. The features provide plenty of value to us.



What do you think about this review? Great Poor
Published 6 months ago
Verified
user
You can perform plenty of tasks with VWO including testing and measuring stuff. You can use the app to run a full scale CRO program and make smart iterative changes to...



What do you think about this review? Great Poor
Published 6 months ago
Verified
user
I like that the interface is simple and easy to use. The vendor keeps adding new features constantly, but has ensured the price stays the same. There is no other app that...



What do you think about this review? Great Poor
Published 7 months ago
Verified
user
I like that we can test all the changes we want to make on our website effortlessly and trust the results. My account manager is great and provides prompt help. VWO...



What do you think about this review? Great Poor
Published 7 months ago
Verified
user
VWO is flexible and easy to use. This conversion software offers vast possibilities. You can...



What do you think about this review? Great Poor

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