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Hoovers Review

Hoovers
Our score: 8.7 User satisfaction: 95%

What is Hoovers?

Hoovers is an online B2B prospecting solution that utilizes Dun & Bradstreet business data for better and faster acquisition of B2B leads and prospects. Hoovers is also leveraged by many B2B companies to enhance the quality of their data, enabling them to fully maximize the impact of their marketing and sales efforts and ultimately get their desired campaign results or better.

Hoovers offers a directory of more than 85 million companies within 900 industry segments. Users are able to access company information and more, which helps them understand their industry better, become aware of their key competitors, identify and implement the best practices that work in their own industry. With Hoovers, companies have access to industry reports that provide them insights that they can use to better plan and execute sales calls, marketing campaigns, and more.

Overview of Hoovers Benefits

Hoovers gives users access to the biggest commercial database of company information, profiles, and company reports of 85 million companies as well as 100 million professionals across 900 industry segments. This access also includes the most significant and useful social media links and news feeds. Hoovers ensure users that they are getting and utilizing the most up to date and relevant data to help them steer their enterprise towards success.

Powered by Dun & Bradstreet, all data contained in Hoovers’ database are compiled by unbiased and very objective industry-specific business analysts. That means the data you work with are strictly straight and told as it is. Whether you need a financial report on a specific company or require an unbiased background information on a certain executive, Hoovers gives you all that.

Is your business planning to enter a new market but needs all the information it can get its hands on? Hoovers helps you get the industry insights you require to comprehend the markets you are targeting and develop and conduct effective sales calls. Key information including trends, challenges, and opportunities are all in your hands when you go with Hoovers.

If you need to build high quality lead lists, Hoovers has the lead builder you need. Set the qualifications of your leads and Hoovers will give you lists that are complete with emails and phone numbers. You can be sure that all the leads you get have satisfied the qualifications you specified, making it easy for you to perform your sales and marketing efforts and achieve the results you desire.

Overview of Hoovers Features

  • List Cleaning
  • Customer Analytics
  • List Building
  • Workflow Integration
  • Optimized for Mobile Devices
  • Triggers and Alerts
  • Social Media
  • Notes and Tags
  • Business Professional Profiles
  • Industry Profiles
  • Business Analyst Reports
  • News and Alerts
  • Social Media Feeds
  • List Building with pay-as-you-go Lead Builder
  • Company Reports
  • Industry Reports From First Research
  • IT Spotlight Reports

Hoovers Position In Our Categories

Since companies have particular business-related demands, it is reasonable they avoid paying for a one-size-fits-all, ideal software. However, it is nearly futile to try to find such an app even among sought-after software systems. The better thing to do would be to take note of the several chief factors which require careful thought including key features, costing, technical skill capability of staff, organizational size, etc. After which, you must do the product research through and through. Browse over some Hoovers evaluations and check out each of the software systems in your shortlist more closely. Such comprehensive product research can make sure you weed out poorly fit software products and pay for the system which delivers all the aspects your company requires.

Position of Hoovers in our main categories:

TOP 100

Hoovers is one of the top 100 Sales Software products

If you are interested in Hoovers it might also be a good idea to check out other subcategories of Sales Software gathered in our base of B2B software reviews.

Since each enterprise has unique business wants, it is sensible for them to desist from searching for a one-size-fits-all perfect software solution. Needless to say, it would be futile to try to find such an app even among popular software applications. The clever thing to do would be to catalog the various important elements that require consideration such as required features, finances, skill levels of staff members, company size etc. Then, you should do your homework thoroughly. Read some Hoovers Sales Software reviews and check out each of the other solutions in your shortlist in detail. Such in-depth research can make sure you weed out ill-fitting systems and select the system that presents all the elements you need for business success.

How Much Does Hoovers Cost?

Hoovers Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

Hoovers is a quote-priced system, meaning that each client receives a package tailored to his needs and expectations. Contact the company for enterprise pricing, and ask for your quote. You may also avail of a free trial which includes:

  • Customizable List Building – Use natural search queries to find your target audience out of 120M+ business records in over 1,000 industries gathered from 30,000 sources and updated 5 million times daily for accuracy.
  • Powerful Analytics – 175 segmentation filters to help pinpoint high-value targets.
  • Finding New Prospects – Establish a target audience, then let our algorithm deliver similar results.

User Satisfaction

Positive Social Media Mentions 127
Negative Social Media Mentions 7

We realize that when you make a decision to buy Sales Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Hoovers reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with Hoovers. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.

Video

Technical details

Devices Supported

  • Windows
  • Mac
  • Web-based

Deployment

  • Cloud Hosted

Language Support

  • English

Pricing Model

  • Quote-based

Customer Types

  • Large Enterprises
  • Medium Business

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

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Hoovers Comparisons

Hoovers user reviews

Hoovers provides us with valuable information

Read full review >
Tracy
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 06.10.2019 Company Size: More than 100 Employees Industry: Commercial Real Estate

This is great tool for market research

Read full review >
Mike
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 01.10.2019 Company Size: More than 100 Employees Industry: Financial Services

Hoovers is a great research product

Read full review >
Steve
4/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 02.09.2019 Company Size: More than 100 Employees Industry: Information Technology and Services

Unethical and Illegal Contract Practices – Overpriced and Mediocre Data

Read full review >
Anonymous Reviewer
1/5

Overall impression

1/5

Customer Support

1/5

Value for Money

1/5

Ease of Use

Published on: 20.12.2018 Company Size: N/A Industry: N/A

It provides excellent data

Read full review >
Leona
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 18.09.2018 Company Size: More than 100 Employees Industry: Logistics and Supply Chain industry

What are Hoovers pricing details?

Hoovers Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

Hoovers is a quote-priced system, meaning that each client receives a package tailored to his needs and expectations. Contact the company for enterprise pricing, and ask for your quote. You may also avail of a free trial which includes:

  • Customizable List Building – Use natural search queries to find your target audience out of 120M+ business records in over 1,000 industries gathered from 30,000 sources and updated 5 million times daily for accuracy.
  • Powerful Analytics – 175 segmentation filters to help pinpoint high-value targets.
  • Finding New Prospects – Establish a target audience, then let our algorithm deliver similar results.

What integrations are available for Hoovers?

No information available.

Hoovers average rating:

Average score
4.3/5 (17 user reviews)
4/5

Overall impression

5/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Write your own review of this product

ADD A REVIEW

The most favorable review

Leona

PROS: Hoovers is quick and robust software that works perfectly. Data entry process can’t be easy enough.

CONS: To be honest, I don't like the idea of contact credit system, because in order to purchase e-mail addresses I need credits to cover each e-mail. And if there is a large company within my search list that has for e.g. 80 e-mail addresses for its employees then I’m going to need 80 credits in order to cover those. It takes so much time to perform simple task.

Reviewed 1 year ago

Read full review >

The least favorable review

Anonymous Reviewer

PROS: D&B has many companies in their database, though accuracy is very hit or miss.

CONS: Their contracts contain illegal auto-renewal clauses that trigger 60 days prior to your existing contract ending, and have no right to cancellation after that point.

Reviewed 1 year ago

Read full review >

More reviews from 17 actual users:

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  • Latest
  • Most useful
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  • Most negative

Hoovers provides us with valuable information

Read full review >
Tracy
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 06.10.2019 Company Size: More than 100 Employees Industry: Commercial Real Estate

PROS: We are able to do research into people’s titles before doing cold call. Our business development team loves working with this product because they get information they need for doing their jobs. Also, we are able to alert Hoovers team when someone changes positions or companies.

CONS: Sometimes One Stop Reports are not robust.

What do you think about this review? Great Poor

This is great tool for market research

Read full review >
Mike
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 01.10.2019 Company Size: More than 100 Employees Industry: Financial Services

PROS: I like the “Build a list” feature. Also, it offers lot of search criteria which is extremely valuable especially when searching for specific companies. It saves lot of time when it comes to scale the search to what I needinstead of filtering through huge data by myself. Also, there is an option to save the searches so you can execute them later.

CONS: As far as I can tell, the contact information is reliable, also someitmes the contact name and info are missing.

What do you think about this review? Great Poor

Hoovers is a great research product

Read full review >
Steve
4/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 02.09.2019 Company Size: More than 100 Employees Industry: Information Technology and Services

PROS: Hoovers is easy to use and it provides great information about every company. You can easily find out some company’s info by using its search engine, functions and features. It is great way to find information about the companies that are within some geographical locations and areas of the business.

CONS: Information about employee count and financial for private companies is not very accurate.

What do you think about this review? Great Poor

Unethical and Illegal Contract Practices – Overpriced and Mediocre Data

Read full review >
Anonymous Reviewer
1/5

Overall impression

1/5

Customer Support

1/5

Value for Money

1/5

Ease of Use

Published on: 20.12.2018 Company Size: N/A Industry: N/A

PROS: D&B has many companies in their database, though accuracy is very hit or miss.

CONS: Their contracts contain illegal auto-renewal clauses that trigger 60 days prior to your existing contract ending, and have no right to cancellation after that point.

What do you think about this review? Great Poor

It provides excellent data

Read full review >
Leona
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 18.09.2018 Company Size: More than 100 Employees Industry: Logistics and Supply Chain industry

PROS: Hoovers is quick and robust software that works perfectly. Data entry process can’t be easy enough.

CONS: To be honest, I don't like the idea of contact credit system, because in order to purchase e-mail addresses I need credits to cover each e-mail. And if there is a large company within my search list that has for e.g. 80 e-mail addresses for its employees then I’m going to need 80 credits in order to cover those. It takes so much time to perform simple task.

What do you think about this review? Great Poor

I’m very satisfied with this product

Read full review >
Janis
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 11.09.2018 Company Size: More than 100 Employees Industry: Computer Software

PROS: This is wonderful tool and it is simple to use. I like that they breka down the reports in small pieces so they can be even more understandable. I really love doing my job through Hoovers, because the data is accurate, and you can search by lot of criteria.

CONS: Hm, I cannot think of something that I might dislike about this tool.

What do you think about this review? Great Poor

We are very satisfied with Hoovers

Read full review >
Sue
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 06.09.2018 Company Size: More than 100 Employees Industry: Information Technology and Services

PROS: With Hoovers I can quickly find website, a phone number, and email for the company I’m searching for. Its search engine tool is intelligent one and as soon as you start typing for a company it auto-populate with possible accounts you are searching for, and instantly provides headquarters location in first results.

CONS: What I don’t like is the contact data that is provided by the system, because it’s usually old, expired or no longer with the company. I have found that it doesn’t provide accurate information when it comes to phone numbers.

What do you think about this review? Great Poor

Great solution for prospecting

Read full review >
Sidney
4/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 11.05.2018 Company Size: More than 100 Employees Industry: Computer Software

PROS: List building on D&B is wonderful. I’m using it weekly when trying to prospect new accounts. I use drop down menu so I can hone in on industry and territory. It is great platofrm, because I always know whether the company is good fit or not. Also, I like the visual appereance of D&B. It is understandable and you can easily learn about its functions. Also, it allows me to export my data.

CONS: Sometimes there are duplicates of companies and this means that I have to go through every one in order to find the right company with recent information. Also, it would be great if they could update companies’ addresses and receive notifications about it.

What do you think about this review? Great Poor

Hoovers is our main data source

Read full review >
Gene
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 08.05.2018 Company Size: More than 100 Employees Industry: Computer Software

PROS: I’ve been using Hoovers for more than 10 years at lot of companies. It is great tool for prospecting and internal work. The good thing is that is easy to use and it provides seamless integration with Salesforce. Our sales development department is using Hoovers for pre-call research and it is our main part of our processes.

CONS: I really need Global source of data but I understand that their laws are only within US.

What do you think about this review? Great Poor

Hoovers provides us with accurate data

Read full review >
Naomi
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 15.04.2018 Company Size: More than 100 Employees Industry: Computer Software

PROS: I like that the browser tool is very intuitive and empowering when it comes to Marketing and Sales business cases. It’s easy to use and full-packed with information. We are able to perform research on company, contact and industry levels and we are able to create reports effortlessly. There are summaries like SWOT, reports and industry levels.

CONS: It would be great if they could be more focused on the contact side.

What do you think about this review? Great Poor

Helpful tool simply made for sales team

Read full review >
Kathleen
4/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 06.03.2018 Company Size: More than 100 Employees Industry: Information Technology and Services

PROS: Hoovers is great tool that is used by our sales team, they are able to explore their territories by using it. It is a great product for gathering important information about corporate locations, headquarters, company size, general information based on geographic location. We constantly use its search function to shift our stance and we are able to maneuver into territory quickly.

CONS: This product lacks simplicity, we constantly need to train our new sales team how to use some basic options and perform basic tasks. It would be great if they could make the interface more user-friendly.

What do you think about this review? Great Poor

Hoovers is a great research tool

Read full review >
Rex
4/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 15.02.2018 Company Size: More than 100 Employees Industry: Wholesale

PROS: Hoovers is great for both specific and prospective research. It allows you to take company information or even to e-mail them, it allows you to add various filters for making the research, you can export lists into Excel. The search engine is easy to use, and the product itself is not complicated.

CONS: I think that the information that is coming from Hoovers is not always accurate, I usually compare data with other system I use and the information is not same. They need to make the product more accurate and to provide accurate data, this is highly important.

What do you think about this review? Great Poor

Great tool for data gathering

Read full review >
Louise
3/5

Overall impression

3/5

Customer Support

4/5

Value for Money

3/5

Ease of Use

Published on: 13.02.2018 Company Size: More than 100 Employees Industry: Human Resources

PROS: This is large tool when it comes to amount of data available for companies and individuals. Their filters are nice and intuitive and we can easily find leads by company size, industry, job title and other type of criteria. It provides us with detailed information on companies and notification triggers.

CONS: Some of the lead data is not updated, but this is quite normal with any database tool. It is almost impossible to stay update all the time because things are changing all the time. The Salesforce plug-in is not straightforward when getting company information.

What do you think about this review? Great Poor

I recommend Hoovers to every type of business

Read full review >
Rene
4/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 30.01.2018 Company Size: 1-10 Employees Industry: Education Management

PROS: With this tool we are able to reduce our search times and presort qualified leads. I like that it provides us with full comapny hierarchy, which is extremely helpful. The data we get is great. We are able to submit change requests issues. The whole process with Hoovers is simple one. It offers great set of features.

CONS: The redundancy processes need improvements. Also, tracking business relationships needs some improvement and work around, because there are lot that are not tied together correctly.

What do you think about this review? Great Poor

Hoovers is user-friendly and effective solution

Read full review >
Ida
4/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 05.01.2018 Company Size: More than 100 Employees Industry: Information Technology and Services

PROS: Hoovers is full packed solution with every kind of information for the companies. It has great features like filters, advanced search engine, simplicity and access to information. I personally like the features like SWOT, signals, triggers and all of these help me to explore opportunities. The Crush reports are detailed reports of the company with valuable information on corporate strategies and organizational structures. Also, spending and risk data provide us with information about company’s financial and spending trends.

CONS: The tool doesn’t provide lot of data for Asia, Middle East. When gathering data of some companies, the data and contact information is not accurate. Also, if you want contact information then you have to buy other service.

What do you think about this review? Great Poor

Terrible product, company, & support

Read full review >
Anonymous Reviewer
1/5

Overall impression

1/5

Customer Support

1/5

Value for Money

1/5

Ease of Use

Published on: 15.09.2017 Company Size: 1-10 Employees Industry: Computer Software

PROS: They have data. It may be of limited use and they will mislead about the contents of that data but they do in fact have some.

CONS: They will mislead you in sales conversations and up-sell you to unnecessary products.

What do you think about this review? Great Poor

Mediocre product that’s not worth the high price tag. Consider a competing product.

Read full review >
Anonymous Reviewer
2/5

Overall impression

3/5

Customer Support

2/5

Value for Money

2/5

Ease of Use

Published on: 25.05.2017 Company Size: 1-10 Employees Industry: Online Media

PROS: It's a data aggregation tool. If you've used one before, you know what it does. Since Hoovers is owned by Dun & Bradstreet, they have access to tons of data about what's happening in the business world. Might be decent tool if you're chasing after big companies - tons of their records focus on employees of big companies like Wal-Mart, etc.

CONS: For a company with as much access to business data as they have, their data isn't nearly as quality as it should be. There are very FEW direct phone numbers for the contacts that they list. Worse, there are lots of duplicate contacts since they obviously don't use email addresses to weed them out when the person is listed under two different company names (e.g. Tom Smith working for Sun Printing LLC and then relisting him under Sun Color Management Products where both records have the same email "tom@sunprinting.com"). The user interface is HORRIBLE. I'm using their grid view, which I need to use based on the fact that I need to manually export data, due to their outrageous pricing and year long contract forcing us into the cheapest plan possible. In grid view, there are 5 scroll bars on the screen (3 vertical and 2 horizontal) just for me to be able to see all of the data. I'm using a 24" widescreen monitor, so there's no excuse.

What do you think about this review? Great Poor
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Reviewed By Louie Andre
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