QuestionPro is an online survey software that is used to conduct research in markets and industries, among employees in organizations, in the academic field, as well as in customer experience research. It uses NPS+ questions in surveys, which get feedback by asking customers for net promoter score (NPS) and drills down into the NPS by providing a set of reasons that customers can tick to explain their NPS. Upon identifying the reason behind the NPS, customers are asked to give additional info, or any suggestions, based on the feedback they provided.
QuestionPro is intended for all types of organizations, for profits and nonprofits, that put both internal and external customer experience first. The robust survey platform of QuestionPro digs deeper to get the right answers while at the same time empowering respondents. In the process, crucial touchpoints are addressed. By having the right data sets, businesses are able to understand customers on a deeper level, and experiences are improved.
The four products of QuestionPro include the survey software, a research suite, a customer experience survey software, and a workforce experience survey software. The research suite is an online market research platform that has the most advanced tools for data analysis. QuestionPro CX identifies and measures the quality of interactions between customers and businesses, with the aim of strengthening relationships with customers. Question Pro Workforce is an employee experience survey and analytics platform that helps companies identify and improve employee experience, and in the process build a positive work culture.
QuestionPro allows you to collect unlimited questions and surveys, There are 30 standards questions types to choose from depending on your survey design. In structuring survey questions, QuestionPro employs skip logic branching, and question and answer piping. basic statistical analysis is used for the free plan while advanced statistical tools are included in the paid plans. You can customize your survey colors, navigation, and even add your logo on the forms. QuestionPro can export survey data to CSV, XLS, and other similar formats and also integrates with Google Sheets and other business tools.
The core product of QuestionPro is a survey engine that powers the collection of customer sentiments, reactions, and opinions. It helps in collecting real-time data on sentiments and thought processes that largely influence how the members of an organization, or a community, make decisions. In determining these, QuestionPro helps teams and organizations formulate the right strategies based on the insights provided by the survey. With its 24/7 email and live chat support, you can easily ask for assistance anytime in designing surveys.
Show MoreRobust Data Collection Tools
QuestionPro gives you all the tools that you need to be able to design, send, and analyze online surveys quickly. With its unlimited questions and surveys plus, 30 standard question types, you can collect rich data sets. The NPS+ survey question combines NPS, root cause, comment, and question types that provide an in-depth look into customer feedback. It easily identifies which current company strategies need to be improved to provide superior customer experience. The QuestionPro platform has 30 standard question types that you can use for unlimited surveys. There is no limit to the number of questions that you can include in each survey.
Logically Structured Questionnaires
QuestionPro assists you in formulating not just the right questions, but also the right types of questions—multiple-choice, open-ended, and matrix table, among others—so you can get the right answers from respondents. The custom scripting and webhooks of QuestionPro use coding scripts in the survey design for custom logic. This ensures that each survey created contained validated questions that follow a logical sequence.
The advanced skip logic branching, question and answer piping, and custom scripting and webhooks, ensure that all surveys are designed logically. While QuestionPro offers a wide range of survey templates, you can also customize your surveys based on your unique requirements. You will be provided with feedback on each step of the creation process on whether the logic of your questions will be able to generate the responses that you need.
Wider Sample Reach
The more data that you are able to collect, the more insights you can generate. QuestionPro provides access to the right set of respondents to help you collect insights from the right group of people at the right time. Collect data through your in-house panel, or from a third party who has access to the right set of respondents. Based on your budget and research requirements, QuestionPro can integrate a panel into your survey for more robust research.
Tap More Respondents with Mobile App
The survey app for mobile of QuestionPro CX allows for the creation and collection of data, both online and offline. The iBeacon feature communicates with other mobile devices in the vicinity for a more targeted survey. QuestionPro survey easily adapts to any screen size. This ensures that your surveys always will be accessible, and will be able to get the right response from the right audiences.
Supports Your Branding Strategy
With QuestionPro you can customize survey links to promote your brand. This feature adds value to your organization because while making your customers feel that you are interested in what they think, you also have the opportunity to make your brand stick. Unlike generic surveys, branded surveys get higher response and completion rates. You can also customize navigation and survey colors and add your logo. Using HTML, you can also add custom headings and footers to your questionnaires.
Scale with Multilingual Survey
The multilingual tool feature of the QuestionPro gives you the capability to conduct surveys on a global scale. This feature allows you to change the language of each app to more than 10 languages. You can also create multilingual surveys using more than 95 languages. In addition, QuestionPro supports Right-to-left (RTL) languages.
Ticketing System Enhances Customer Experience
The closed-loop ticketing system feature of QuestionPro CX management software enables teams to quickly act on customer issues. This results in enhanced customer relationships and at the same time boosts customer loyalty.
Facilitates Real-Time Collaboration
Even while the survey is still active, multiple users can access the survey data, collaborate, and make adjustments as needed. This uninterrupted workflow enables the team to respond to even the slightest sentiment change, and even handle sudden shifts in audience perception.
Effortless Reporting and Analysis
The fully customizable dashboards with advanced statistical tools of QuestionPro allow you to pick data sets at any given time and gather valuable insights. As your data requirements shift, you can easily customize your reporting dashboards to get the right data sets. QuestionPro also provides basic statistics for the free version. Seamlessly export your data to CSV, XLS, and other similar formats. QuestionPro paid plans allow integration with Google Sheets.
GPDR-Compliant Surveys
The ISO-compliant survey platform of QuestionPro ensures that your surveys are GPPDR-compliant. Boost customer loyalty by ensuring that all QuestionPro surveys are prepared by adhering to the highest standards in survey conduct. QuestionPro also has region-specific data centers that allow you to host your data in the United States, Europe, or Canada. The Respondent Anonymity Assurance feature prevents the saving of email addresses and other identifiable data, and you can also track respondents anonymously. This feature can be verified by every respondent by clicking on the link provided on each survey.
24/7 Support Access
QuestionPro provides 24/7 email and live chat support teams that are ready to assist you in preparing your survey. You can easily reach them for your questions and other inquiries as you design your survey. In this way, you can ensure low to no downtime when you encounter any technical difficulties.
Show MoreProblem #1 Lack of Market Research to Feed Marketing Strategies
Solution: QuestionPro surveys enable organizations to easily and instantly get customer feedback on what they want from their service or product, how much they are willing to pay for it, as well as identify from the survey the most important features that customers look for.
Problem #2: Low Customer Satisfaction
Solution: Using CSAT questions, QuestionPro gives your team the tools to conduct the right surveys to accurately measure customer sentiment and promptly address gaps in customer service.
Problem #3: Hard-to-Accomplish Customer Registration Process
Solution: QuestionPro helps you create low-effort registration forms, which already include all the standard elements, for customers to quickly fill out.
Knowing that companies have particular business requirements, it is only rational that they avoid getting a one-size-fits-all, “perfect” solution. However, it would be hard to find such a software system even among widely used software systems. The rational thing to undertake can be to set down the different significant aspects that call for a careful thought like key features, price plans, skill ability of staff, company size, etc. Then, you should perform your research to a full extent. Browse through these QuestionPro analyses and explore each of the software options in your shortlist more closely. Such well-rounded research guarantee you take out unsuitable applications and subscribe to the one which provides all the benefits your company requires.
Position of QuestionPro in our main categories:
QuestionPro is one of the Forms Automation Software solutions
QuestionPro is one of the 5 Survey Tools products
It's important to realize that hardly any service in the Survey Tools category is going to be an ideal solution that can meet all the needs of all company types, sizes and industries. It may be a good idea to read a few QuestionPro Survey Tools reviews first as some software may excel only in a very small group of applications or be designed with a very specific type of industry in mind. Others can function with an intention of being easy and intuitive and consequently lack complex functions desired by more experienced users. You can also find software that cater to a wide group of users and provide a powerful feature set, however that frequently comes at a more significant cost of such a software. Ensure you're aware of your requirements so that you buy a service that has exactly the features you look for.
QuestionPro Pricing Plans:
Free
$129/month
By quote
By quote
$2,000/month
$5,000/year
QuestionPro Pricing Plans:
Free
$129/month
By quote
By quote
$2,000/month
$5,000/year
QuestionPro offers four different pricing structures for its four products, which include Survey Software, Research Suite, Customer Experience, and Workforce.
Survey Software
Essentials: Free
Advanced: $129 per month
Team Edition: By quote
Research Suite: By quote
Customer Experience: starts at $2,000 per month
Workforce: starts at $5,000 per year
We know that when you decide to get a Survey Tools it’s crucial not only to learn how experts rank it in their reviews, but also to discover if the real clients and enterprises that use this software are indeed happy with the service. That’s why we’ve devised our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and QuestionPro reviews across a broad array of social media sites. The information is then displayed in a simple to understand way indicating how many clients had positive and negative experience with QuestionPro. With that information available you should be equipped to make an informed buying decision that you won’t regret.
Devices Supported
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QuestionPro’s seamless data integration with Salesforce and robust API give you full control of your data. You can export data and reports to SPSS, Google Docs, Adobe PDF, Microsoft Excel, Word, and PowerPoint.
At the same time, QuestionPro integrates with business apps such as:
QuestionPro average rating:
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ADD A REVIEWThe most favorable review
PROS: I love the CX assessment tool! The tool allows us to measure the business’s customer experience and take necessary actions accordingly. It helps us assess four areas of the business – the Learning, Culture, Design and Vision. Collecting information is easy and figuring out what area of the business need improvement is a no brainer. The data we gather using this tool is really valuable to our team and generally to business growth.
CONS: I love the assessment tool. No complaints so far.
The least favorable review
PROS: It is a simple web platform for online surveying and questionnaires. It is pretty easy to use and implement in the process of the daily work.
CONS: Switching to QuestionPro was a bad decision! How can they ask for $2000 for a year and they don't have simple calculation of two fields!? I can't understand that. Customer support is really poor. They are extremely hard to reach!
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They don’t provide simple calculation of two fields!
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PROS: It is a simple web platform for online surveying and questionnaires. It is pretty easy to use and implement in the process of the daily work.
CONS: Switching to QuestionPro was a bad decision! How can they ask for $2000 for a year and they don't have simple calculation of two fields!? I can't understand that. Customer support is really poor. They are extremely hard to reach!
User-friendly platform with good analytical capability
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PROS: I like the platform’s ease of use and the speed of creating surveys. Only minor modifications are needed when creating duplicate surveys, saving me a lot of time doing the task.
CONS: The export process of the survey’s PDF version needs improvement as well as the printing process. Other than that, the platform is good.
Simple and easy to use survey tool.
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PROS: QuestionPro allows me to conduct surveys without unnecessary complications. Drafting questions, designing surveys, sending them out—these are all very easy tasks to do with QPro. And after all, has been done, it’s just as easy to extract reports and view the live statistics as well to see how many customers are engaging with the survey.
CONS: I’d like to be able to pose more clarifying questions to my respondents. However, QPro only offers basic questions to be added to our surveys. This might work for those who simply want a top-view look into the feedback of their demographics.
Create reports in a breeze and know the customers better
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PROS: What I like best about the product is the capability to create reports and customize it according to the requirements and my preferences. Besides, the platform is intuitive and has a user-friendly interface so it is easy to create and customize surveys. It is also easy to edit, re-arrange, and add questions to the survey. Last but not least, I like the ability to track survey results through the platform’s live statistic page.
CONS: I don’t like occasional server downtimes.
It is an amazing free tool for assessing customer experience
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PROS: I love the CX assessment tool! The tool allows us to measure the business’s customer experience and take necessary actions accordingly. It helps us assess four areas of the business – the Learning, Culture, Design and Vision. Collecting information is easy and figuring out what area of the business need improvement is a no brainer. The data we gather using this tool is really valuable to our team and generally to business growth.
CONS: I love the assessment tool. No complaints so far.
Easy and customizable tool for conducting services.
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PROS: If you are on the lookout for a straightforward and complete survey program, then this is the best option for you. It has a clean layout and all the tools you need are within reach.
CONS: I’d like the option to quickly review the survey without having to go through a mock trial.
Effective tool for conducting weekly pulse survey
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PROS: We use QuestionPro to conduct weekly pulse survey and it’s great. We can get immediate results and also can automate employee engagement. Through pulse survey, we can figure out things that are going on around the organization and take necessary actions. It’s very beneficial to the company.
CONS: There is no drawback. But the platform is just basic - offering functionalities and features to conduct surveys, create questionnaires, etc. I wish they will also provide something that will allow us to not only figure out the problems but also assist us in solving them
No more paid external vendors to conduct surveys for us! We can now do it ourselves.
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PROS: Much like all survey tools, QPro is, of course, just as good as the one who comes up with the survey questions. However, it is easy to use, reliable, and can give you actionable insights through their reports.
CONS: You need to be able to fully explore this first before you send out your first survey. It would be helpful if they provided design training as well.
Best tool to hear the voice of customers
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PROS: We can create complex surveys quickly. It’s easy to customize surveys and add company logo and themes as well as multimedia elements such as videos and graphics. If you don’t want to create a new survey, you can simply copy a professionally written template.
CONS: The functionalities and the type of questions that can be added in the surveys are limited. It would be nice if the vendor and developers would add more like social tools for sharing survey results.
Collecting student feedback has become easier
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PROS: Among the things I like about this platform include the variety of survey questions you could possibly ask, the suggested question types, the templates, and customization capabilities. The suggested question types will be very helpful for those who are creating new surveys for the first time or just need some ideas. The personalization features, on the other hand, allow us to give a personal touch to the surveys so our respondents know that it is us who are conducting the survey.
CONS: We usually randomly pick and give a prize to one respondent who completed our survey. With QuestionPro, we have to do the process manually. We manually discover who finished the survey and pick one who’ll win a prize. It requires too much work. So it would be great if the platform offers an ability to select a winning participant randomly and send the result to us via email.
Not the best in aesthetics, but it does its job well.
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PROS: What I love about QPro is that it gives you the freedom to create and conduct surveys, and obtain reports without unnecessary complications. They have helpful staff working behind the scenes too.
CONS: QPro surveys are too straightforward. To be honest, they can be downright drab to look at.
One of the top tools in the market!
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PROS: In terms of functionalities, I think that there are better ones out there. However, QPRo comes a close second to the one that I prefer, and at a fraction of the cost! So we went for the most value for our money and decided to go with QPro. So far, it hasn’t disappointed us. They are backed up by a team of competent representatives. They are equal parts friendly and useful, which I truly appreciate. There is that underlying genuineness in their response too, so you know that they aren’t just there to make a sale and then leave you hanging.
CONS: Giving access to multiple users seems to be an ongoing struggle for us. Every time we request for an additional user to our team, we have to go through a series of red-tape processes that can be quite tiring.
A tool that saved me a lot of time doing some of my tasks
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PROS: I am currently trying to use the system to finish an online interactive review process and I find it easy to use. I can easily find the basic tools and functionalities I need. There are also questionnaire samples that can serve as inspirations. I am looking forward to using it as I believe it will make the creation of questionnaires and other forms more seamless, which can be beneficial to both the employees from around the globe and to the company. It is also worth to mention the product’s excellent service. I like the team’s patience and willingness to help you solve your concerns.
CONS: There is no table of contents, index or something like that with lists of the location of particular information. For an old school person like me, this can be a drawback because I still have to guess what to click to find the information I am looking for. It would be wonderful if there is a manual that contains something like a table of contents.
Packed with features at a reasonable price.
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PROS: In terms of functionalities, I think that QPro is just as good as the next available tool in the market. However, what sets it apart is their customer support team. We have worked with various survey tools in our almost 4 decades in the business, and QPro’s team has been the most impressive. They can competently answer questions right away. And when you give suggestions for an added functionality, they don’t just add it to a pile and leave you with bated breath as you hope that they will integrate this into the tool. Their response rates to suggestions are swift, which I absolutely appreciate. There are no add-on fees as well.
CONS: Logging in to QPro can take quite a while. I hope that they would improve this part too. It would be nice if they allowed us to work with other teams outside of our company. Right now, access is limited to just people from our team. Hopefully, down the road, they look into this and give us more freedom in terms of giving out accessibility.
Requires technical know-how, but otherwise an excellent tool.
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PROS: We initially tried the free version to get a better feel of the tool. Impressed by its functionalities, we decided to upgrade our account—one of the best decisions we’ve made in the company. QuestionPro is reliable and it gives you freedom over the design of your surveys. The reports you can obtain from it are also very thorough and complete.
CONS: The functionalities are all there—you just have to know how to properly utilize each. It will help if you have the technical know-how as well. This is not the best option for beginners as they will likely have a steeper learning curve than the ones who have had prior training.
It got so many uses
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PROS: I am using this platform to collect information and it does give results. I can get and gather feedback from customers. Aside from that, the software is very easy to use. I didn’t go through any training or spent a significant amount of time and effort in learning how to use the platform.
CONS: This software is not a unique one. You can find many other platforms that offer the same functionalities. But so far, it performs fairly well and is useful.
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They don’t provide simple calculation of two fields!
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
User-friendly platform with good analytical capability
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
Simple and easy to use survey tool.
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
Create reports in a breeze and know the customers better
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
It is an amazing free tool for assessing customer experience
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
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