Zaius is a Business to Consumer (B2C) marketing software which combines Customer Relationship Management (CRM), marketing automation, and analytics. The platform is designed for e-commerce and retail brands operating in the SMB and mid-market arena. It empowers B2C marketers to optimize customer lifetime value, drive more repeat sales, and increase the average order value.
Zaius brings together single customer view, real-time multi-channel marketing automation, and cross-channel attribution to enable marketers to maximize customer lifetime revenue. It facilitates users to optimize and automate cross-channel marketing campaigns and spur great performance against the metrics. Also, this robust application makes it easy for marketers to deliver effective marketing campaigns across devices and channels in real-time to discover unique revenue opportunities.
Show MoreZaius is a robust marketing software built primarily for B2C marketers. It’s a reliable platform for marketers looking to capitalize on customer lifetime revenue, not just clicks, opens, and visits. It provides helpful tools that enable users to identify campaigns that stimulate customer loyalty, first purchases, average order value, and repeat sales. The backing by popular VC companies makes it easy for marketers to measure against marketing metrics to drive performance.
The software is built to the velocity and scale of the modern B2C marketer. It presents a single customer view as the backbone of your marketing. The platform processes and construes customer interactions across all devices and channels. It interprets identities to present every customer interaction including average order value, browsed product, demographic details, lifetime value, purchases, location and contact information in one view.
The software excel in grouping customers into real-time and dynamic segments based on their lifecycle stages. It enables marketers to understand shopping behaviors and guide customers towards loyalty more effectively.
With its intelligent marketing suite, marketers can orchestrate and automate real-time, behaviorally triggered messaging. This enables them to deliver relevant and effective marketing campaigns across devices and channels such as web, mobile, email, and social media. The behaviorally triggered messaging allows users to interact with customers in real-time to increase conversion.
Additionally, Zaius provides unmatched attribution and analytics capabilities. Whether it’s across channels, devices, categories, or properties, the platform unifies data from all channels. It allows marketers to compare a spectrum of on-demand attribution models including first touch, last touch, linear, and time decay models.
Show MoreBecause companies have specific business needs, it is sensible that they steer clear of choosing an all-encompassing, ”best” system. Regardless, it would be difficult to pinpoint such application even among recognizable software products. The reasonable step to do is to take note of the different essential factors that need consideration including critical features, costing, technical skill capability of the employees, business size, etc. After which, you should do your product research comprehensively. Browse through some Zaius evaluations and look into the other software programs in your shortlist more closely. Such all-encompassing research ensure you keep away from unsuitable software solutions and pay for the one that includes all the function your company requires in growing the business.
Position of Zaius in our main categories:
Zaius is one of the top 200 Marketing Software products
Enterprises have different wants and requirements and no software application can be perfect in such a condition. It is useless to try to find an ideal out-of-the-box software product that fulfills all your business wants. The smart thing to do would be to modify the solution for your specific requirements, employee skill levels, finances, and other elements. For these reasons, do not hurry and invest in well-publicized leading systems. Though these may be widely used, they may not be the perfect fit for your unique wants. Do your groundwork, look into each short-listed application in detail, read a few Zaius Marketing Software reviews, contact the seller for explanations, and finally select the app that provides what you need.
Zaius Pricing Plans:
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Zaius Pricing Plans:
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Zaius provides no pricing information. Contact Zaius to get more details on their enterprise pricing structure.
We are aware that when you make a decision to get a Marketing Software it’s important not only to learn how experts evaluate it in their reviews, but also to find out if the actual users and companies that bought these solutions are indeed content with the product. That’s why we’ve designer our behavior-based Customer Satisfaction Algorithm™ that aggregates customer reviews, comments and Zaius reviews across a vast array of social media sites. The information is then featured in a simple to understand way indicating how many people had positive and negative experience with Zaius. With that information at your disposal you should be ready to make an informed purchasing decision that you won’t regret.
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