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AVID Ad Server Review

AVID Ad Server
Our score: 8.0 User satisfaction: 100%

What is AVID Ad Server?

AVID Ad Server is developed and created to address the need for a more modern ad serving and marketing technology to help businesses maximize their advertising efforts. Built by veterans and pioneers of the Internet business, AVID Ad Server enables advertisers to fully leverage the marketing dollars of their clients so that maximum gains are realized with minimal effort.

Boasting a user-friendly yet very robust ad serving platform, AVID Ad Server makes it easy for advertisers to serve billions of ads and ad impressions across all display types and mobile ad networks and exchanges. For publishers, performance marketers, and marketing firms, AVID Ad Server gives the an ad management system that lets them handle things in real time.

Overview of AVID Ad Server Benefits

AVID Ad Server features a Native Ad Style functionality that enables users to build their own native ad styles based on their preference and requirements. These styles come with multiple ads all packed in a single container. Aside from templates for these styles being free, the whole system is so user-friendly that controlling and optimizing advertising campaigns is fast, simple, and effective.

AVID AD Server features a link tracking capability that is integrated into the platform that lets users closely monitor impressions and clicks. The system also lets them rotate their landing pages based on targeting parameters. For those who simply want to experiment the effectiveness of various landing pages to determine which ones are effective, AVID Ad Server lets them to that too.

Speed is essential in the advertising industry and speed is one of the big reasons why AVID Ad Server trumps the competition. With AVID Ad Server, ads load quicker compared to other similar platforms because of AVID’s massive network of dedicated servers. Quick-loading ads result in higher click-through rates and improved conversion rates.

The product is made with simplicity and efficiency in mind. AVID Ad Server features easy to use tools on top of an intuitive platform, making it extremely easy for any advertiser or publisher to handle and work their ad inventory and/or campaigns more effectively and productively.

Overview of AVID Ad Server Features

  • Custom Native Ad Style Builder
  • Robust and Real-Time Reporting
  • World-Class Support
  • Unified Solution
  • Image and Text Container Ads
  • Unique Link/Landing Page Tracker
  • Administrative Dashboard and Interface
  • Multi-Variable Drill-Down Reports
  • Postback pixel embed method
  • Tracking for upsell revenue
  • Track and drill down multiple SubIDs
  • HTML A tags for email campaigns
  • Rotate creatives on all HTML A tags
  • Bulk export campaign tags
  • IP/Domain Name black list
  • Clone/Duplicate at all levels from Publishers down to Ads

What Problems Will AVID Ad Server Solve?

Scenario #1:

An ad campaign that is successful is changed over to another traffic source or site but everything has to be done manually and all over again to get the same information into another place. AVID Ad Server helps migrate data automatically and painlessly.

Scenario #2:

Complicated or out-dated ad serving technologies that do the same or much less than AVID are no longer an issue! Speed and efficiency maximize the time of users to be able to accomplish much more in the day. Keep up with the times by switching over to AVID Ad Server.

Scenario #3:

Traffic comes to a site or landing page and then leaves without purchasing anything…AVID allows you to instantly re-target that traffic with an exit-intent splash as users are leaving your site. AVID users have seen a huge increase in conversions and sales as they have utilized this method! Also, become your own native ad network like Taboola, RevContent or Outbrain!

AVID Ad Server Position In Our Categories

Knowing that companies have unique business-related needs, it is wise that they steer clear of choosing a one-size-fits-all, ”best” system. Needless to say, it is troublesome to try to stumble on such application even among recognizable software products. The efficient thing to do would be to write down the varied chief factors which necessitate investigation including essential features, price terms, skill levels of the employees, company size, etc. Next, you must perform the product research exhaustively. Go over some of these AVID Ad Server evaluations and scrutinize each of the software solutions in your shortlist in detail. Such comprehensive research can make sure you keep away from unsuitable apps and pay for the one that offers all the benefits your business requires.

Position of AVID Ad Server in our main categories:

TOP 500

AVID Ad Server is one of the top 500 Marketing Software products

AVID Ad Server is also listed in the following subcategories:

It's important to realize that almost no software in the Marketing Automation Software category is an ideal solution that can fulfill all the needs of all business types, sizes and industries. It may be a good idea to read a few AVID Ad Server Marketing Automation Software reviews first as certain software may perform well just in a really narrow set of applications or be prepared with a very specific type of industry in mind. Others might operate with a goal of being simple and intuitive and as a result lack complex functions welcomed by more experienced users. You can also find apps that focus on a broad group of customers and provide a powerful feature toolbox, but this in most cases comes at a more significant cost of such a software. Ensure you're aware of your requirements so that you get a service that provides all the features you search for.

How Much Does AVID Ad Server Cost?

AVID Ad Server Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

Contact AVID Ad Server for enterprise pricing information and other product details. You can also submit a request for a demo to see if the software is a perfect fit for your business.

User Satisfaction

Positive Social Media Mentions 109
Negative Social Media Mentions 0

We realize that when you make a decision to buy Marketing Automation Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and AVID Ad Server reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with AVID Ad Server. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.

Video

Technical details

Devices Supported

  • Windows
  • Mac
  • Web-based

Deployment

  • Cloud Hosted

Language Support

  • English

Pricing Model

  • Quote-based

Customer Types

  • Small Business
  • Large Enterprises
  • Medium Business

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

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What are AVID Ad Server pricing details?

AVID Ad Server Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

Contact AVID Ad Server for enterprise pricing information and other product details. You can also submit a request for a demo to see if the software is a perfect fit for your business.

What integrations are available for AVID Ad Server?

AVID Server is Google certified and have been approved to run through all major DSPs and exchanges. The AVID ad tags use JavaScript and iframe and are compatible on all browsers and mobile devices.

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Reviewed By Jenny Chang
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