Price

$200

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LeadSquared Marketing Automation REVIEW

Marketing Automation Software

26 user reviews
USER SATISFACTION 100%
OUR SCORE 9.1

What is LeadSquared Marketing Automation?

LeadSquared Marketing Automation is a cloud-based solution for the marketing needs of businesses of all sizes. It has a diverse user and clientele base from such industries as e-commerce, real estate, education, marketing, banking, finance, healthcare, consulting, consumer services, retail, hospitality, and travel. Its widespread usage stems from its comprehensive features and array of capabilities to help businesses streamline and optimize their marketing campaigns.

LeadSquared provides pre-programmed workflow and ready-made templates to help you through the automation process so you don’t have to build new sequences from the ground up, although you can create new workflows if you prefer to. How deep or sophisticated you want to implement your campaign is entirely up to you. LeadSquared can adapt and handle your workflows no matter how simple or complicated they may be. It helps you automate tasks, create marketing emails, design landing pages as well as collect, analyze and update data on lead interactions. You can even track and score lead activities to identify and prioritize the most active leads.

Utilizing the comprehensive tools of LeadSquared for campaign management, social media tracking, and lead management enable unprecedented control and utmost convenience in running an efficient marketing campaign. These translate to more conversions – from prospects to full customers – and result to better profitability for your business. Below are some of the benefits you can gain from using LeadSquared marketing automation software.

Overview of LeadSquared Marketing Automation Benefits

Automated workflows

Automation is the heart of LeadSquared. You can create interdependent workflows that work in-sync to automate complex business processes. An example of this is in funnel movements. When a lead moves down the sales funnel, you can set multiple nurturing paths to automatically trigger. Likewise, you can automate workflows to change lead stages or update any other lead field when a pre-defined lead activity occurs.

Connected systems

Again, you can use automation to update data in other CRMs or marketing apps that you use. LeadSquared integrates with over two dozen marketing and sales platforms such as Salesforce, Microsoft Dynamics CRM, Unbounce, Instapage, GoToWebinar and many others. This enables you to automatically capture leads from different sources and sync data with your CRM applications.

Personalized marketing

Every aspect of your email marketing campaign can be personalized to get higher open rates, click rates and responses. With a drag and drop builder and dozens of ready to use templates, you can create attractive emails and responsive landing pages. You can utilize an array of elements like images, content and buttons, and use the visual builder to produce vibrant designs with a personal touch. No coding skills are required, and no more emails and landing pages that look plain and uninviting.

Manage leads all the way

Lead management is an elaborate process that can easily get you disorganized and lost. You need proper tools to take stock of everything. LeadSquared keeps you in command, and its automation prowess can handle the following:

  • Sending instant notifications to the sales person every time a lead in the nurturing path requires a sales-relevant action. This ensures that the right leads are acted on immediately.
  • Sending relevant autoresponders to the offer on your landing page to keep prospects engaged until you connect with them.
  • Highlighting fresh deals on your website and display relevant offers based on visitors’ interests. Making them notice and act on your offers generate more leads for your website.
  • Tracking each move your leads make like page viewing and CTA clicking, and identify the most active leads with a handy, customizable scoring feature. This way you can focus on those leads that are more engaged.
  • Segregating your leads based on any variable you want such as demographic profiles, activities and interests so that you can send them highly-relevant and personalized offers. Targeted campaigns are more practical and effective.

Overview of LeadSquared Marketing Automation Features

  • Marketing Automation
  • Marketing Analytics
  • Lead Management
  • Drip Marketing
  • Email Marketing
  • Landing Pages
  • Lead Scoring
  • Website Tracking
  • List Segmentation
  • Integrations
  • Drag-and-Drop Builder
  • Website Widgets
  • Personalization

LeadSquared Marketing Automation Position In Our Categories

Position of LeadSquared Marketing Automation in our main categories:

10

LeadSquared Marketing Automation is one of the top 10 Marketing Software products

10

LeadSquared Marketing Automation is one of the 10
Marketing Software products


LeadSquared Marketing Automation is also listed in the following subcategories:

Category:Position:Category:Position:
Marketing Automation Software#7
Category:Position:
Marketing Automation Software#7

Since each enterprise has unique business needs, it is sensible for them to desist from searching for a one-size-fits-all faultless software system. Needless to say, it would be futile to try to find such a platform even among widely used software solutions. The clever thing to do would be to list the various essential elements that require consideration such as main features, budget, skill levels of employees, company size etc. Then, you should do your groundwork thoroughly. Read some LeadSquared Marketing Automation reviews and investigate each of the other apps in your shortlist in detail. Such in-depth groundwork can ensure you discard ill-fitting platforms and choose the solution that offers all the aspects you require for business success.

How Much Does LeadSquared Marketing Automation Cost?

LeadSquared Marketing Automation Pricing Plans:

Below are the LeadSquared marketing automation plans available. There is also a 15-day risk free trial with no credit card required. You can easily sign up for LeadSquared free trial here.

Basic – $200/month (billed annually)

  • 5,000 contacts
  • Drip Marketing
  • Email Campaigns
  • Landing Pages
  • Website Tracking
  • Lead Scoring
  • Developer API
  • Email Support

Standard – $600/month (billed annually)

  • 25,000 contacts
  • All Basic features, plus:
  • Rules & Notifications
  • Multiple Domains
  • Salesforce Integration ($)
  • Webhooks
  • Phone Support

Enterprise $1,800/month (billed annually)

  • 100,000 contacts
  • All in Standard, Plus
  • Custom Web Events
  • Contact Center Integration
  • Dedicated Account Manager
  • Developer Support

User Satisfaction

We realize that when you make a decision to buy Marketing Automation Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and LeadSquared Marketing Automation reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with LeadSquared Marketing Automation. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.

POSITIVE SOCIAL MENTIONS

21

NEGATIVE SOCIAL MENTIONS

0

Video

Technical details

Devices Supported
  • Windows
  • Linux
  • Android
  • iPhone/iPad
  • Mac
  • Web-based
Language Support
  • English
Pricing Model
  • Monthly payment
Customer Types
  • Small Business
  • Large Enterprises
  • Medium Business
Deployment
  • Cloud Hosted

What Support Does This Vendor Offer?

  • EMAIL
  • PHONE
  • LIVE SUPPORT
  • TRAINING
  • TICKETS

What are LeadSquared Marketing Automation pricing details?

LeadSquared Marketing Automation Pricing Plans:

Below are the LeadSquared marketing automation plans available. There is also a 15-day risk free trial with no credit card required. You can easily sign up for LeadSquared free trial here.

Basic – $200/month (billed annually)

  • 5,000 contacts
  • Drip Marketing
  • Email Campaigns
  • Landing Pages
  • Website Tracking
  • Lead Scoring
  • Developer API
  • Email Support

Standard – $600/month (billed annually)

  • 25,000 contacts
  • All Basic features, plus:
  • Rules & Notifications
  • Multiple Domains
  • Salesforce Integration ($)
  • Webhooks
  • Phone Support

Enterprise $1,800/month (billed annually)

  • 100,000 contacts
  • All in Standard, Plus
  • Custom Web Events
  • Contact Center Integration
  • Dedicated Account Manager
  • Developer Support

What integrations are available for LeadSquared Marketing Automation?

Open API allows LeadSquared to integrate with any software or service. Key integrations include: Zapier, Salesforce, Chat integration and Telephony. Here are other available integrations:

  • Gmail
  • Microsoft Outlook
  • GoToWebinar
  • Zopim
  • Live Chat
  • Olark live chat
  • CallRail
  • Ameyo
  • Facebook Lead Ads connector
  • Super Receptionist
  • Custom Dashlets Builder
  • Exotel & Twitter card connector
  • Zonetel
  • CallRail
  • RingCentral
  • SuperReceptionist
  • GoToWebinar
  • JustDial
  • Shopify
  • Magento
  • Bigcommerce
  • Salesforce
  • Microsoft Dynamics CRM
  • Contact Form
  • Unbounce
  • Instapage

User reviews


User reviews in total: 26

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The most favorable review

Ernest

1 month ago


Pros: Leadsquared has affordable price and great tools that meet all our needs. This platform does what it’s supposed to do. The support team is responsive, always willing to help and highly knowledgeable. I can track various things from our website.

Cons: They could improve the design of the Interface. Also, the email campaign requires HTML skills.

The least favorable review

Sabrina

3 months ago


Pros: LeadSquared has intuitive and simple interface, everything is in perfect order and all the featres are useful for your marketing strategies. In addition to that, it offers great integrations with Web Chat engines and telephony. The product is easy to set up and it can be used by everyone with little to no training. The support team is one of the best, they are cool, useful and knowledgeable.

Cons: It lacks SMS automation and custom report creation. Also, the fields of automation users need some improvements. But as far as I can tell, the team behind this product constantly works on product improvements.

Published 1 month ago
Verified
user
Leadsquared has affordable price and great tools that meet all our needs. This platform does what it’s supposed to do. The support team is responsive, always willing to...



What do you think about this review? Great Poor
Published 1 month ago
Verified
user
I like that we can create powerful landing pages with online forms and to customize the appearance and behavior when we need to integrate to some other page on online...



What do you think about this review? Great Poor
Published 1 month ago
Verified
user
On top of everything Leadsquared comes with reasonable price. I must say that this software meets all our needs and does what it’s supposed to do. The team is extremely...



What do you think about this review? Great Poor
Published 2 months ago
Verified
user
What I like most about LeadSquared is its support team and product’ simplicity. It reduces paper work and excel sheets. I like that the tool provides individual...



What do you think about this review? Great Poor
Published 2 months ago
Verified
user
You are able to create beautiful and powerful Landing pages with online forms and you can even customize the appearance and behavior if you need to integrate to some...



What do you think about this review? Great Poor
Published 2 months ago
Verified
user
LeadSquared is awesome program that is very intuitive and helpful especially when it comes to email marketing campaigns. You will immediately find a way how to create...



What do you think about this review? Great Poor
Published 2 months ago
Verified
user
We use Leadsquared to track performance of our emails, to track clicks on the website and to attrack new leads. This platform is great for my sales and marketing...



What do you think about this review? Great Poor
Published 2 months ago
Verified
user
Leadsquared has affordable price and great tools that meet all our needs. This platform does what it’s supposed to do. The support team is responsive, always willing to...



What do you think about this review? Great Poor
Published 3 months ago
Verified
user
LeadSquared has intuitive and simple interface, everything is in perfect order and all the featres are useful for your marketing strategies. In addition to that, it...



What do you think about this review? Great Poor
Published 3 months ago
Verified
user
Simple interface with great functionalities, such as: email automation, landing pages, website widgets, autoresponders and many others. You are even allowed to use your...



What do you think about this review? Great Poor

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