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Emarsys REVIEW

Marketing Software

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What is Emarsys?

Emarsys is a comprehensive cloud-based B2C (Business to Consumer) marketing platform that fully maximizes customer value through data science and artificial intelligence marketing. With Emarsys, brands all over the world are able to deliver 1-to-1 personalized marketing to each customer so they can achieve and maintain truly personalized interactions.

Emarsys B2C Marketing Cloud provides businesses with a very versatile setup that can be configured to effectively address their varying business needs and requirements and ensure the highest customer conversion and retention rate. From efficient and quick data collection and merging to transforming raw information into actionable insights, Emarsys gives you a solution that lets you connect with your customers at a very personal level and use that to further grow your business.

Overview of Emarsys Benefits

Emarsys comes with powerful features that automate the data collection process from all sources, including all communication channels, behavior analysis, offline data, and CRM information among others. What you get is a very rich overview of your customers with all information centralized in a single profile and connects all interactions across every touchpoint attributed to that person.

Emarsys makes it easy for your to make sense of the tons of data, turning them into intelligent information that is easy for you and your team to comprehend. With Emarsys’ self-learning algorithms, the system automatically analyzes mountains of data and uncover insights that you could use to base all your subsequent business decisions and actions.

The platform enables you to automate the entire customer lifecycle. Emarsys helps you create relevant messages from the first contact throughout the whole journey; then automate your responses using Emarsys advanced programs. The system can be set to deliver the right content based on schedule and triggers.

Emarsys lets you engage your customers across all communication channels including Email, SMS, Push, and Social Audience. You can even drive contact them even they are offline and resume engagement whenever they are back online.

Powerful reporting and insights enable you to know your customers more so you can target them like never before. Emarsys comes with powerful and robust dashboards that offer rich and detailed information that helps you track all areas of marketing performance and instantly make decisions and act intelligently and immediately.

Overview of Emarsys Features

  • Multichannel response & behavior
  • Cross-channel & device
  • Match anonymous data to known contacts
  • Social & Web data enrichment
  • True Personalizations
  • Self-learning prediction algorithm
  • Cross-channel recommendations
  • Lifecycle Scoring
  • Geo, store & product affinity
  • Customer journey automation
  • Recurring & triggered campaigns
  • Real-time messaging
  • Cart recovery
  • Campaign reporting & Web engagement
  • Customer lifecycle analytics
  • Revenue impact report

Emarsys Position In Our Categories

Position of Emarsys in our main categories:


Emarsys is one of the top 100 Marketing Software products


Emarsys is one of the top 100
Marketing Software products

Emarsys is also listed in the following subcategories:

Campaign Management Software#24 Demand Generation Software#16
Email Marketing Software#24 Marketing Automation Software#29
Mobile Marketing Software#9 Search Marketing Software#18
Social Media Monitoring Software#26

It's important to realize that almost no service in the Campaign Management Software category will be a perfect solution that can match all the needs of various company types, sizes and industries. It may be a good idea to read a few Emarsys reviews first as some services might dominate exclusively in a really narrow group of applications or be created with a really specific industry in mind. Others can operate with an intention of being simple and intuitive and consequently lack complicated features desired by more experienced users. You can also find apps that support a broad group of users and provide a powerful feature set, however this frequently comes at a higher price of such a software. Make sure you're aware of your needs so that you choose a solution that offers exactly the functionalities you look for.

How Much Does Emarsys Cost?

Emarsys Pricing Plans For Enterprises & Small Business:

Contact Emarsys for enterprise pricing information and other product details. You can also submit a request for a demo to see if the software is a perfect fit for your business.

User Satisfaction

We realize that when you make a decision to buy Marketing Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Emarsys reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with Emarsys. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.






Technical details

Devices Supported
  • Windows
  • Mac
  • Web-based
Language Support
  • USA
  • UK
  • Canada
  • International
Pricing Model
  • Quote-based
Customer Types
  • Large Enterprises
  • Medium Business
  • Cloud Hosted

What Support Does This Vendor Offer?


What are Emarsys pricing details?

Emarsys Pricing Plans:

Contact Emarsys for enterprise pricing information and other product details. You can also submit a request for a demo to see if the software is a perfect fit for your business.

What integrations are available for Emarsys?

No information available.

User reviews

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