eTrigue Review

PROS: eTrigue provides flexibility that's never seen in other third party MAP systems. From its user-friendly e-mail to landing page templates to its form builder, it has that all-around functionality. It's an MA system that can be utilized by just about about anyone who's keen in learning more about marketing automation. What pushed eTrigue to be highly successful is their responsive support.

CONS: Reporting is extensive. While it seems to be the case, it'd be nice to have packaged reports that will help offer a brief summary of where I'm currently at in my campaign. Right now I'm pulling a number of reports. I want to be able to make ad hoc reporting simpler.

PROS: A product that's easy to use. Comes with a ton of features. Offers integration with a majority of CRM tools. Reports are simple to read through.

CONS: It looks a bit old. But it retains all the features seen in Act-On and Marketo.

PROS: This is a great tool to have. It's recommended for those who want the flexiblity in designing their marketing automation. The tool's DemandCenter app knows how to be updated with the latest and most effective tools out in the market. It offers several important functionality that works reasonably well with its zippy UI.

CONS: At first, I was annoyed with DemandCenter's initial approach at enhanced reporting. Since I'm not at all familiar with report designing, I found such flexiblity to be a little too much to bear. Just recently, they've revamped their reporting. Now almost almost everything is straightforward (with some noticeable limitations).

PROS: Several positive things to take note of. Training and implementation are quick and backed with support. Great support. eTrigue Demand Cneter is robust and have gone through through rigorous tests for different companies regardless of size.

CONS: Back then, eTrigue Demand Center never catered to the typical small business budget. It's no longer nowadays. As a matter of fact, I've successfully carried out Demand Center for smaller companies. These same companies are reaping the rewards that mid-sized companies and enterprises have enjoyed over the years.

PROS: eTrigue's DemandCenter is user-friendly. It comes packed with features. The software can help meet one's needs in lead generation, lead nurturing, and marketing automation. It also caters to webinar registrations, follow-ups, and subscription management.

CONS: A hosted app operating with a ton of data. For the most part, there's not much issue in terms of performance and connectivity. There have been circumstances where the app would lag or time out for some unknown reason.

PROS: The people over at eTrigue appear to be responsive. Support has been excellent so far. We've migrated from third party marketing automation systems. These sysemts have been full of problems. But with eTrigue ensured process to be a smooth one and assistance every step of the way.

CONS: I wish we discovered eTrigue in the early days. Right now, we're still trying to unearth its rich functionality. We're looking forward to maximize the system. As much as possible, we want to use it to meet our business goals.

PROS: Easy to create email campaigns for lead nurturing, automated follow ups, and real time alerts to sales people who they should be calling and prospecting to. Allows you to track the exact people who come to your website, what they look at, how long they looked at content, and what content they interacted with most. You can then create automated campaigns to send them content email on a regular basis based on what they do. The emails will come from your sales team, who will also be notified when the prospect interacts with the emails. Fantastic sales tool. Connects to salesforce.com, microsoft crm, sugar crm and suite crm. Awesome live support team will help you create and verify your campaigns.

CONS: All works well for our use for our company, and for clients we work with.