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Salesforce Engage REVIEW

Marketing Automation Software

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What is Salesforce Engage?

Salesforce Engage is a marketing automation solution from Pardot that is powered by Salesforce. It bridges the gap between marketing and sales by aiding transparency and facilitating information across both teams. With the platform, marketing can empower salespeople to develop, execute, deliver and track their own personalized lead nurture campaigns. It gives your sales reps the power of marketing-curated content and insights through pre-built email templates, real-time alerts, as well as analytics and reports using interactive, graphical dashboards.

With Salesforce Engage, you get a full view into a prospect’s activity history, including what marketing assets a prospect has engaged with, what emails the prospect has opened and read, and what events have been attended, among others. The solution helps your team optimize their time and maximize their effort by concentrating on prospects likely to buy, and automating prospect nurturing early on in the customer journey. The marketing automation for sales enables your team to sell smarter and close deals faster through by effortlessly building tailored campaigns through content optimized for marketing.

Overview of Salesforce Engage Benefits

Salesforce Engage capitalizes on its name “engage” to highlight the benefits and advantages you gain through the use of the solution.

Engage campaigns

You’ll be able to deliver the right message every time with a library of marketing-approved templates to nurture your prospects. According to Salesforce, this method results in 38% increase in prospect engagement since it helps salespeople reach prospects first through rich context and insights that drive deals forward.

Engage alerts

With real-time alerts based on how prospects interact with your emails and content, your sales teams are able to engage with prospects quickly. Salesforce says this notification system increases sales revenue by 34% as teams are able to respond faster to any prospect interaction.

Engage reports

You get to uncover trends that close deals faster with interactive dashboards that allow your reps to monitor and control their campaign success. Having important engagement metrics, you are the position to better understand the factors affecting your pipeline and do adjustments to ensure that leads and prospects move through smoothly.

Engage for Gmail and Outlook

The capability of the solution to provide you deep visibility into your prospect’s digital engagement is delivered natively in the tools that your teams currently employ such as Gmail and Outlook. You can send targeted emails from the email interface you use while automatically logging all interactions in Pardot and Salesforce.

Engage for Salesforce Mobile

You’ll be able to engage prospects on the go and sell from anywhere with the solution’s mobile capabilities. It lets you respond at any moment of engagement, nurture leads, and drive campaigns direct from your mobile device.

Overview of Salesforce Engage Features

  • Card-based column view
  • Prospects filtering
  • Historical prospect activity
  • Real-time alerts
  • Alert cards
  • Pre-built email marketing templates
  • Analytics
  • Dashboard & reporting
  • Team reports
  • Context-rich content
  • Content editor
  • Email composer
  • Live customizable feed
  • Variable tagging
  • Integration
  • Mobile support

Salesforce Engage Position In Our Categories

Position of Salesforce Engage in our main categories:


Salesforce Engage is one of the top 100 Marketing Softwareproducts


Salesforce Engage is one of the 100
Marketing Software products

Salesforce Engage is also listed in the following subcategories:

Marketing Automation Software#33
Marketing Automation Software#33

Each enterprise has its own characteristics, and may need a specific Marketing Automation Software solution that will be fit for their business size, type of clients and staff and even particular industry they deal with. It's not wise to count on getting an ideal solution that will work for every company regardless of their background is. It may be a good idea to read a few Salesforce Engage reviews first and even then you should pay attention to what the solution is supposed to do for your business and your staff. Do you need a simple and intuitive solution with only essential features? Will you really use the advanced tools needed by experts and large enterprises? Are there any particular tools that are especially practical for the industry you operate in? If you ask yourself these questions it will be much easier to get a solid solution that will match your budget.

How Much Does Salesforce Engage Cost?

Salesforce Engage for Pardot goes for $50/user per month billed annually. Licences are on a one per person basis and offered in all Pardot editions with Salesforce Engage, and in the Professional, Enterprise, Performance, Unlimited, and Developer Editions of Salesforce Cloud.

User Satisfaction

We realize that when you make a decision to buy Marketing Automation Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Salesforce Engage reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with Salesforce Engage. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.





Technical details

Devices Supported
  • Windows
  • Linux
  • Android
  • iPhone/iPad
  • Mac
  • Web-based
Language Support
  • English
Pricing Model
  • Monthly payment
Customer Types
  • Small Business
  • Large Enterprises
  • Medium Business
  • Cloud Hosted

What Support Does This Vendor Offer?


What are Salesforce Engage pricing details?

Salesforce Engage for Pardot goes for $50/user per month billed annually. Licences are on a one per person basis and offered in all Pardot editions with Salesforce Engage, and in the Professional, Enterprise, Performance, Unlimited, and Developer Editions of Salesforce Cloud.

What integrations are available for Salesforce Engage?

Salesforce Engage connects with Salesforce CRM and Salesforce Mobile, and integrates with email clients Outlook and Gmail.

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