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ExactTarget REVIEW

Sales Software

No user reviews
USER SATISFACTION 98%
OUR SCORE 7.7

What is ExactTarget?

ExactTarget is designed to help businesses build and manage their 1:1 customer journeys. The tool power brand relationships across every touchpoint—whether email, social, mobile, web, and beyond—helping marketers put customers at the center of everything they do.

Regarded as a powerful 1:1 digital marketing platform, the ExactTarget Marketing Cloud helps you make the most of every customer interaction—creating personalized, cross-channel customer journeys that deliver exceptional brand experiences.

ExactTarget provides marketing automation and analytics software for email, mobile, social and online marketing. The solution also offers consulting and implementation services.

Its software is offered in a hosted, online subscription model.

By bringing together the best products in digital marketing, ExactTarget is the 1:1 platform marketers need to combine what they know about their customers and apply the most relevant communications across various channels and devices their customers are using most.

Overview of ExactTarget Benefits

The numerous ExactTarget benefits are outlined below:

Because of its powerful platform, ExactTarget helps you automate real-time customer journeys, inspiring the world’s best marketers and delivering phenomenal results.

ExactTarget helps you stay relevant by transforming your business into a customer company, managing the customer journey, and building 1:1 customer relationships at scale.

It offers a trusted infrastructure for its cloud-based, secure, and highly available platform, giving you the flexibility and reliability you need to go further.

Build a 360-degree view of your customers with this tool, making it easier than ever for you to turn data into personalized customer conversations at any size, in any channel.

From basic email marketing solutions to sophisticated programs, your business will get access to literally hundreds of features to execute any possible use case. You can also engage your customers at your fingertips, increase app engagement, and drive mobile commerce with easy-to-use mobile messaging and targeted app alerts.

With the tool’s social offerings, you can gain insights about social conversations, reach your audience with relevant content, and create branded social experiences.

Gather real-time data around customer preferences and purchase habits with ExactTarget, and then act on that data to increase conversions and order values—while at the same time building loyalty.

Overview of ExactTarget Features

  • 1:1 content personalization
  • Intuitive interface
  • CRM and cross-channel integration
  • Pre-built templates and themes
  • API support
  • Drag-and-drop segmentation
  • Lead capture
  • Comprehensive, real-time tracking and reporting
  • Predictive analytics
  • Deliverability tools
  • Product recommendation engine
  • MMS and SMS
  • Guided selling tools
  • Advanced content management
  • Mobile app
  • Sophisticated automation solutions
  • Single platform
  • A/B and random-split testing
  • Roles and permissions
  • Email marketing

ExactTarget Position In Our Categories

Position of ExactTarget in our main categories:

500

ExactTarget is one of the top 500 Sales Software products

500

ExactTarget is one of the top 500
Sales Software products


If you are considering ExactTarget it could also be a good idea to investigate other subcategories of Best Sales Software listed in our base of SaaS software reviews.Sales Automation Software, Sales Management Software, Sales Force Automation Software

Each company has different needs and needs a software that can be personalized for their size, type of staff members and customers, and the particular industry they are in. For these reasons, no platform can offer perfect features off-the-shelf. When you search a software system, first be sure what you require it for. Read some ExactTarget reviews and ask yourself do you want basic tools or do you need sophisticated features? Are there any industry-specific features that you are looking for? Obtain the answers to these questions to assist your search. There are plenty of factors that you need to reflect on and these include your finances, particular business requirements, your company size, integration needs etc. Take your time, try out a few free trials, and finally choose the platform that presents all that you want to boost your company efficiency and productivity.

How Much Does ExactTarget Cost?

ExactTarget Pricing Plans:

Here are the ExactTarget cost details:

ExactTarget offers subscription packages. Request to the company the package you want for pricing details.

Basic

  • most popular package
  • Multi-channel digital marketing platform
  • Campaign management
  • Email marketing
  • SMS & MMS mobile solutions
  • Mobile push messaging
  • Web personalization
  • Social media publishing
  • Transactional email
  • Conversion tracking
  • Tracking & reporting
  • 10 user log-ins – Up to 300,000 Super Messages per year

Professional

  • Automate 1:1 customer journeys
  • Includes all Basic features
  • Journey management
  • Marketing automation
  • Social media listening
  • Social media feed publishing
  • 25 user log-ins
  • Up to 1 million Super Messages per year

Corporate

  • Predictive and location-based offers
  • Includes all Professional features
  • Predictive Intelligence
  • Distributed marketing
  • Mobile location-based marketing
  • Discover reporting tool
  • 50 user log-ins
  • Up to 500,000 contacts
  • Up to 5 million Super Messages per year

Enterprise

  • Enterprise-wide marketing
  • Includes all Corporate features
  • Audience Builder data management tool
  • 100 user log-ins
  • Up to 2.5 million contacts
  • Up to 20 million Super Messages per year

Performance

  • Global digital marketing platform
  • Includes all Enterprise features
  • Most advanced email, mobile, social, & web editions
  • 250 user log-ins
  • Up to 10 million contacts
  • Up to 50 million Super Messages per year

Looking for a bundle tailored specifically to your business? Please contact the company.

For all the packages, additional user log-ins are available for purchase. A Super Message is a unit of customer experience that can be used as an email message, SMS message, MMS message, mobile push message, web impression, or landing page impression.

User Satisfaction

We realize that when you make a decision to buy Sales Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and ExactTarget reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with ExactTarget. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.

POSITIVE SOCIAL MENTIONS

80

NEGATIVE SOCIAL MENTIONS

2

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Technical details

Devices Supported
  • Windows
Language Support
  • USA
  • UK
  • Canada
  • China
  • Germany
  • India
  • Japan
Pricing Model
  • Monthly payment
Customer Types
  • Small Business
  • Large Enterprises
  • Medium Business

What Support Does This Vendor Offer?

  • EMAIL
  • PHONE NO.
  • LIVE SUPPORT
  • TRAINING

What are ExactTarget pricing details?

ExactTarget Pricing Plans:

Here are the ExactTarget cost details:

ExactTarget offers subscription packages. Request to the company the package you want for pricing details.

Basic

  • most popular package
  • Multi-channel digital marketing platform
  • Campaign management
  • Email marketing
  • SMS & MMS mobile solutions
  • Mobile push messaging
  • Web personalization
  • Social media publishing
  • Transactional email
  • Conversion tracking
  • Tracking & reporting
  • 10 user log-ins – Up to 300,000 Super Messages per year

Professional

  • Automate 1:1 customer journeys
  • Includes all Basic features
  • Journey management
  • Marketing automation
  • Social media listening
  • Social media feed publishing
  • 25 user log-ins
  • Up to 1 million Super Messages per year

Corporate

  • Predictive and location-based offers
  • Includes all Professional features
  • Predictive Intelligence
  • Distributed marketing
  • Mobile location-based marketing
  • Discover reporting tool
  • 50 user log-ins
  • Up to 500,000 contacts
  • Up to 5 million Super Messages per year

Enterprise

  • Enterprise-wide marketing
  • Includes all Corporate features
  • Audience Builder data management tool
  • 100 user log-ins
  • Up to 2.5 million contacts
  • Up to 20 million Super Messages per year

Performance

  • Global digital marketing platform
  • Includes all Enterprise features
  • Most advanced email, mobile, social, & web editions
  • 250 user log-ins
  • Up to 10 million contacts
  • Up to 50 million Super Messages per year

Looking for a bundle tailored specifically to your business? Please contact the company.

For all the packages, additional user log-ins are available for purchase. A Super Message is a unit of customer experience that can be used as an email message, SMS message, MMS message, mobile push message, web impression, or landing page impression.

What integrations are available for ExactTarget?

  • SurveyGizmo
  • Yahoo! eCommerce
  • Pipeliner CRM
  • AtTask
  • Shopify
  • Vidyard
  • Simply Measured
  • Salesforce Sales Cloud
  • ClickTale
  • Bungee
  • Bitium

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