Fract Territory is an intelligent territory management solution that helps franchisers drive sales across different locations. It automatically maps your territory to the interface together with parameters like demographics and income.
Additionally, Fract Territory helps you discover hidden factors that affect sales. Its AI (Artificial Intelligence) module delves into your data to give you comprehensive insights into your customers and locations. Thus, you can uncover what factors drive your consumers to buy your goods.
Furthermore, Fract Territory offers flexibility. With it, you can map and design territories on any of your devices. You can start on your laptop, continue on your tablet, and finish it on your phone.
Show MoreIdeal Customer Profile
Fract Territory delves into your data with its AI-powered W3 dataset to determine the characteristics of your ideal customers. It creates a profile based on demographics and behavior patterns and during the process, uncovers hidden factors that drive consumers to make purchase decisions. You can then leverage this in your decision-making regarding the locations of your franchises.
Territory Analytics & Scoring
Fract Territory’s territory scoring algorithm ascertains the ability of a location to bring in more sales and revenue. It does so by studying amplifiers, competitors, ideal customer profile density, and the overall demographics of the population in the area.
More than that, Fract Territory tells you whether you are selling well in a location and the reasons or factors why. Thus, you can apply mitigating actions to offset possible losses.
Predictive Analytics
Fract Territory offers predictive analytics built on machine learning to help you come up with smarter territory strategies. This feature also helps you foresee the demand for goods in your newly-opened branches. This way, you can build trade areas for your business and your competitors’ locations, which are founded on sales and peak hours.
Driving Factors Analytics
The weather, events, and places of interest in a location can either drive sales or lead to loses. Fract Territory assists you in learning how such variables can affect your sales and how much you can possibly earn or lose. You can see this according to time, area, by store, and other metrics. By knowing this information, you can find ways to attract more sales and to prevent loses.
Impactful Parameters
Fract Territory’s store analytics tells you what factors affect the sales of your store locations. It considers the opening year, store size, parking availability, product range, public feedback, and other parameters. Together, these let you know how much pulling power your stores have so you can improve them.
Granular Demographics Information
Fract Territory has a demographics engine that offers demographic information for all territories. These are not simple overviews. These are granularly detailed data that include lifestyle segmentation, market potential, and consumer expenditure so you can better align your strategies to a certain locality.
Show MoreUse Case 1: Franchise Expansion
A business already has some assumptions with regard to its target market based on available data and market research. The marketing team works on an advertisement campaign based on this data but they achieve only a low conversion rate. They complement their data with information from their POS system in Fract, which the AI interprets together with public geospatial data. The Fract AI then discovers that current assumptions are different from the actual revelations. With its findings, the company is able to find out who their customers really are and come up with enhanced targeting campaigns.
Use Case 2: Improved ICP
A company with an ICP based on their existing demographic and psychographic data yields an information tidbit that 50% of their ICP purchase a cup of coffee in the morning on their way to work. Since ICPs are modeled after real individuals, it can be assumed that half of their target market like to have coffee before their daily grind.
With this information, the said company can take advantage of the ICPs coffee habit by connecting it with their local salons in the targeted campaign. They collaborated with coffee shops that provided a win-win situation for all parties, something that would not have been possible without an in-depth ICP.
Use Case 3: Territory Creation
A commercial organization discovers that assigned zip codes to local franchises are being ignored, thus, high-potential areas are unserved. This is due to the updates on the zip codes. Fract Territory created a new process for building territories, which is adaptable to the variable demographics and can be relied upon to maximize revenues.
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Position of Fract Territory in our main categories:
Fract Territory is one of the top 500 Business Intelligence Software products
If you are considering Fract Territory it could also be a good idea to investigate other subcategories of Business Intelligence Software listed in our base of B2B software reviews.
Since each company has particular business requirements, it is advisable for them to refrain from seeking a one-size-fits-all faultless software system. Needless to say, it would be pointless to try to find such a platform even among popular software solutions. The intelligent thing to do would be to list the various important aspects that require consideration such as required features, budget, skill levels of employees, company size etc. Then, you should do your research thoroughly. Read some Fract Territory Business Intelligence Software reviews and investigate each of the other apps in your shortlist in detail. Such exhaustive homework can make sure you reject ill-fitting platforms and zero in on the system that offers all the features you need for business success.
Fract Territory Pricing Plans:
$299/month
$599/month
$1,199/month
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Fract Territory Pricing Plans:
Free Trial
Starter
$299/month
Pro
$599/month
Pro-Plus
$1,199/month
Enterprise
Contact vendor
Fract Territory offers four options for enterprise pricing: Starter, Pro, Pro-Plus, and Enterprise. The inclusions of these are outlined below to help you decide which one is the best for your needs.
Starter – $299/month (annual billing)
Pro – $599/month (annual billing)
Pro-Plus – $1,199/month (annual billing)
Enterprise – custom pricing
We know that when you choose to purchase a Business Intelligence Software it’s important not only to find out how professionals evaluate it in their reviews, but also to find out whether the actual users and companies that use this software are indeed content with the product. Because of that need we’ve designer our behavior-based Customer Satisfaction Algorithm™ that collects customer reviews, comments and Fract Territory reviews across a wide array of social media sites. The information is then featured in a simple to digest format revealing how many customers had positive and negative experience with Fract Territory. With that information available you will be prepared to make an informed business choice that you won’t regret.
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