MENU
GET LISTED
GET LISTED
SHOW ALLPOPULAR CATEGORIES

Looker Review

Looker
Our score: 9.6 User satisfaction: 95%

What is Looker?

Looker is a data-discovery app that provides innovative data exploration functionalities for businesses both large and small. With it, they can access a web-based interface where they can easily get real-time insights on their operations via data analytics. They can create reports on the go and make it accessible to all parties interested, so other team members can contribute to discussions about certain tasks and stay in-the-loop when it comes to any development in their project. Thus, Looker can help all companies use data to drive their business decisions and activities in the right direction.

With a little bit of SQL knowledge, you won’t have any issues making Looker work for you or building your own analytic modules. You can design visualizations with a single code, as complexity depends only on how far you intend to go to refine you experience. Looker’s ML code is there to help you produce and optimize your queries, which is particularly handy as most BI systems expect you to be an expert in the area.

Looker still works when you have no SQL knowledge, as they have a rich database of videos and learning materials, the same as live recordings and screen cast lectures. Documentation also includes interactive puzzles which would please creative teams looking to convert analytics into an enjoyable activity.

As you will read in the Benefits section, there is a lot Looker can offer in addition to open API integration blocks and flexible pricing. It analyzes both web-hosted and SQL information, and accommodates over 25 data variations, among which Hive, Vertica, and Google’s BigQuery. The platform is designed to end data chaos and bottlenecks, and does so in an intuitive interface employees take no time to understand. Currently, Looker is the preferred business intelligence application of over 700 companies worldwide, helping them keep customers satisfied and discover how to turn traffic into valuable eCommerce information. Before you’ve contacted them for a quote and made a purchase, we advise you to request a free demo and explore the features in advance.

Overview of Looker Benefits

Looker is a data-discovery platform that helps companies make better business decisions through real-time access to data. Data of all sizes can be analyzed within Looker’s 100% in-database and 100% browser-based platform. At the moment, Looker Analytics integrate with any SQL database or data warehouse such as Greenplum and Amazon Redshift. Developed with usability in mind, Looker meets the needs of startups, mid-sized businesses and enterprises.

But how exactly can Looker help your team? Let’s give a look to some of the most important benefits frequently associated with this system:

Ease of use

To start with, Looker is extremely easy to operate. You don’t have to be an experienced data analyst or have SQL knowledge to manage workflows from there, as most operations come down to a single, self-intuitive code. There is no complicated coding, and you can drill into the data across interactive and accurate charts and tables. The platform also includes self-service features such as filtering, pivoting, and the creation of visualizations and dashboards.

Handy visualizations

All general activities related to data exploration are collated in a left-hand side menu, where you can also administer your settings, and develop personalized workspaces. The creation of visualizations, there is a special data scheme where you can drag-and-drop the desired elements, and assign roles such as Administrators, Users, and Developers. A mapping feature is also available for inexperienced users to prepare highly technical visualizations, import, or export those outside Looker’s dashboard. Looker also makes it possible to use Webhooks to connect data objects with third-party workflows, which is how it eliminates the need to complement its functionality with external applications.

Strong collaboration features

To make matters even better, Looker enables and streamlines collaboration among users. The app is accessible on any browser as well as on mobile device, which means employees get notified and contribute also when out of office. As an example, data and reports can be shared via email or URLs, or be easily integrated into different applications such as Excel, Google Docs and even custom and third-party applications. Finally, data can also be manually exported in text or .csv files if the user prefers so.

A flexible LookML language

With Looker, your data analysts can use a flexible, easy-to-learn language called LookML to create mini-applications that add efficiency and power to data exploration. The LookML syntax simplifies the development of powerful models for any organization and enhances the capabilities of SQL. This language-based approach leads to faster query execution, and optimizes performance along the way.

Reliable support

Alongside the system’s rich self-service database, Looker makes sure you’ll always have access to a reliable tech support team, so that none of your questions would remain unanswered. You can contact experts via phone, email, or send a ticket directly from the platform.

Overview of Looker Features

  • APIs for integration into custom or third-party applications
  • Browser-based interface and customizable dashboards
  • Easy to build dashboards that work on any device
  • Drag-and-drop mechanism
  • Collaboration features
  • Extensible modeling language (LookLM) defines dimensions and measures
  • Fully customizable and exportable reports, charts and graphs
  • In-database architecture, so transformations happen at query
  • Live connection to any SQL database, on any infrastructure
  • Modern IDE for agile development and embellishment
  • Powerful tools for real-time data exploration and collaboration
  • Reliable tech support and self-learning database

Awards & Quality Certificates

An award given to products our B2B experts find especially valuable for companies

Looker Position In Our Categories

Keeping in mind businesses have special business requirements, it is only reasonable they abstain from paying for an all-encompassing, “perfect” business program. Regardless, it would be futile to find such a software product even among branded software systems. The practical thing to do would be to narrow down the different essential functions which call for a analysis such as important features, costing, skill ability of staff, business size, etc. Next, you must follow through your research exhaustively. Have a look at some of these Looker evaluations and scrutinize the other software products in your list in detail. Such well-rounded research ensures you circumvent unsuitable software solutions and choose the one which offers all the function you require company requires.

Position of Looker in our main categories:

TOP 3

Looker is one of the top 3 Business Intelligence Software products

TOP 10

Looker is one of the 10 Data Analytics Software products

TOP 5

Looker is one of the top 5 Data Visualization Software products

If you are interested in Looker it could also be sensible to check out other subcategories of Business Intelligence Software listed in our database of SaaS software reviews.

Each business has its own characteristics, and can need a specific Business Intelligence Software solution that will be designed for their business size, type of customers and staff and even particular industry they cater to. We advise you don't count on getting an ideal software that will be suitable for each company regardless of their background is. It may be a good idea to read a few Looker Business Intelligence Software reviews first and even then you should remember what the solution is intended to do for your business and your employees. Do you need an easy and straightforward app with only essential functions? Will you actually make use of the advanced functionalities needed by experts and big enterprises? Are there any specific features that are especially practical for the industry you operate in? If you ask yourself these questions it will be much easier to locate a trustworthy app that will fit your budget.

How Much Does Looker Cost?

Looker Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

Looker’s SMB and enterprise pricing is available only upon request. Contact the company for more details, and ask for your quote.

User Satisfaction

Positive Social Media Mentions 134
Negative Social Media Mentions 5

We realize that when you make a decision to buy Business Intelligence Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Looker reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with Looker. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.

Video

Technical details

Devices Supported

  • Windows
  • Linux
  • Mac
  • Web-based

Deployment

  • Cloud Hosted
  • On Premise
  • Open API

Language Support

  • English
  • Dutch

Pricing Model

  • Quote-based

Customer Types

  • Small Business
  • Large Enterprises
  • Medium Business

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

Popular Looker Alternatives

Top Competitors To Looker By Price

Product name:
Price:
by quote

Trending Business Intelligence Software Reviews

Product name:
Score:
Satisfaction:
9.0
96%
7.3
92%

Looker Comparisons

Looker user reviews

This Analytics Solution Does Everything As Advertised

Read full review >
Felipe
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 28.09.2019 Company Size: 11-50 Employees Industry: Legal Services

Developers and business users will really enjoy using this.

Read full review >
Alyssa
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 09.09.2019 Company Size: More than 100 Employees Industry: Retail

Even novice users can use this.

Read full review >
Bradford
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 07.09.2019 Company Size: More than 100 Employees Industry: Not available

A tool that is data analytic and amazing to learn from.

Read full review >
Bob
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 29.09.2018 Company Size: More than 100 Employees Industry: Not available

Unexpectedly Powerful Platform

Read full review >
Katrina
4/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 22.08.2018 Company Size: 11-50 Employees Industry: Computer Software

What are Looker pricing details?

Looker Pricing Plans:

Free Trial

Quote-based Plan

Contact vendor

Looker’s SMB and enterprise pricing is available only upon request. Contact the company for more details, and ask for your quote.

What integrations are available for Looker?

Looker offers open APIs for integration with custom or third-party applications.

https://looker.com/platform/ecosystem

Looker average rating:

Average score
5/5 (20 user reviews)
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Write your own review of this product

ADD A REVIEW

The most favorable review

Felipe

PROS: Looker provides high quality chat support available from 9 to 6. This feature has saved me on multiple occassions and is one of the reasons why I encourage other developers to switch to Looker. The tool is very versatile and comes with a dashboard that can be implemented for operations and executive.

CONS: I can't say anything that I dislike about the software. That said, there is always room for improvement.

Reviewed 5 months ago

Read full review >

The least favorable review

Katrina

PROS: Looker gives you absolute control over your data and allows the democratization of data exploration and analysis. There are tools that I have checked previously that offer the same level of visibility but none of the offer the amount of control that Looker offers its users.

CONS: While Looker gives you total control, there is a catch: LookML. It may be easy to learn and is immensely useful, it can be complicated at times and costly too because maintenance cost as data models change.

Reviewed 1 year ago

Read full review >

More reviews from 20 actual users:

Sort by:

Latest
  • Latest
  • Most useful
  • Most positive
  • Most negative

This Analytics Solution Does Everything As Advertised

Read full review >
Felipe
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 28.09.2019 Company Size: 11-50 Employees Industry: Legal Services

PROS: Looker provides high quality chat support available from 9 to 6. This feature has saved me on multiple occassions and is one of the reasons why I encourage other developers to switch to Looker. The tool is very versatile and comes with a dashboard that can be implemented for operations and executive.

CONS: I can't say anything that I dislike about the software. That said, there is always room for improvement.

What do you think about this review? Great Poor

Developers and business users will really enjoy using this.

Read full review >
Alyssa
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 09.09.2019 Company Size: More than 100 Employees Industry: Retail

PROS: It's really easy to use. Their customer support is amazing. It's actually one of those things that stand out most. Being an experienced developer, it's important to have a person to communicate with you right away. That way, you can save both time and patience. For the end user, it does a great job getting data insights.

CONS: There's nothing much to hate. Although there are some tiny inconveniences that I experienced along the way. One of them involves browsing documentation between the forums and the platform. Other than that, nothing else really.

What do you think about this review? Great Poor

Even novice users can use this.

Read full review >
Bradford
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 07.09.2019 Company Size: More than 100 Employees Industry: Not available

PROS: I love how I get to see the LookML for all the measures. This lets me verify that the calculations are done correctly. A majority of the procedures that we run are only understood by very few people. It's a big boost for me to ensure that we're making an accurate representation of our metrics.

CONS: There are certain navigational things that hasn't worked out in my favor. For instance, when I start working in Look, I would suddenly realize that I want it saved. Thing is, I don't want to overwrite the current Look I have. I still haven't figured out as to how I can "Save As" in that instance.

What do you think about this review? Great Poor

A tool that is data analytic and amazing to learn from.

Read full review >
Bob
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 29.09.2018 Company Size: More than 100 Employees Industry: Not available

PROS: I love the fact that Looker consistently tries to challenge to go further into data. It's very simple to use. I felt like this is an awesome tool for doing data analytics. If you use it intelligently, it can be a help boost your business as well your performance.

CONS: I hate how it doesn't offer me a lot of variables. You'll need to make a request just so you can get the ones you need and get things done. I feel like each user deserves to implement whatever variable is needed to accomplish things.

What do you think about this review? Great Poor

Unexpectedly Powerful Platform

Read full review >
Katrina
4/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 22.08.2018 Company Size: 11-50 Employees Industry: Computer Software

PROS: Looker gives you absolute control over your data and allows the democratization of data exploration and analysis. There are tools that I have checked previously that offer the same level of visibility but none of the offer the amount of control that Looker offers its users.

CONS: While Looker gives you total control, there is a catch: LookML. It may be easy to learn and is immensely useful, it can be complicated at times and costly too because maintenance cost as data models change.

What do you think about this review? Great Poor

Looker Takes Care Of The Hard Work

Read full review >
Megan
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 21.08.2018 Company Size: 11-50 Employees Industry: Hospital and Healthcare

PROS: Looker makes it easy for us to get tons of information out from our app, which contains lots of tables. We don't have to run anything. I love how LookML makes data manipulation and field creation a quick and painless process. It even makes it feel natural than me creating gross giant SQL queries by hand all the time.

CONS: Prior to working with Looker, I used to be an Excel-based analyst. With that experience, I can say Looker is a great applicaiton in terms tandardization and working off of a main model. However, I get frustrated when I can't the summary information if I won't build the logic into LookML.

What do you think about this review? Great Poor

This tool keeps us peeled in different areas of our business.

Read full review >
Sidney
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 28.05.2018 Company Size: 11-50 Employees Industry: Computer Software

PROS: After doing a bit of setup, Looker lets you model any relevant data/metrics swiftly for business. We're using it to be updated with information regarding engagement and SasS application use. Their displays and graphs are visually appealing. They can easily be set up and modified.

CONS: In basic use cases, I was hoping Looker can automatically generate scheme for the end user. This would ensure the setup process would be much easier. At the same time, nothing would be left out or anything that would be concern wouldn't be missed.

What do you think about this review? Great Poor

Right now, Looker is leading the pack.

Read full review >
Sabrina
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 11.05.2018 Company Size: More than 100 Employees Industry: Not available

PROS: So far, it looks like Looker has employed the best employees and technology in the modern era. I came away impressed with their quality support and how they do things quickly. The company does care a lot about its employees and customers. It's obvious they've made a solid investment on both.

CONS: Sadly, Looker isn't something that you get for free. There's also that need to get acquainted with their new language. The language though is quick to learn and intuitive especially when you know your way around stuff with SQL.

What do you think about this review? Great Poor

An analytics software that does plenty and so much more.

Read full review >
Alfredo
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 23.04.2018 Company Size: 11-50 Employees Industry: Legal Services

PROS: I love how their support works. Turns out, Looker has chat support that works 24/7. This saved me a lot of occassions. It's one of the biggest reasons why I highly recommend this software to everyone. I like how flexible this software is. I like how this tool can be utilized for the executive dashboard and operations.

CONS: There's nothing much to hate. This tool will always have room for improvement. I like how it's organized when in terms of its dashboard/charts. The same goes for its fields that can be used for exploring. Other than that, this tool can really go a long way.

What do you think about this review? Great Poor

Data can now be accessed by the entire team.

Read full review >
Rene
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 14.04.2018 Company Size: More than 100 Employees Industry: Not available

PROS: There was never any friction with Looker. It's actually suitable for anyone regardless of technical background. A user can be up and running, collecting data, and extracting reports from wherever. There were a ton of times when we utilized Looker to validate and reinforce an asusmption of a team member.

CONS: It's difficult for me to say something bad about this tool. I know that the stuff I'll be experiencing will be as a result of configuration and not completely the fault of the product. With that in mind, I'm very much curious as to how I can gain access to data in real-time and automatically query an update from the dashboard.

What do you think about this review? Great Poor

Looker Review From a BI Analyst

Read full review >
Melody
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 10.04.2018 Company Size: More than 100 Employees Industry: Education Management

PROS: Looker is user-friendly and the interface is very comprehensible, allowing me and my team to just run with it and don't spend much tome writing queries all the time. Their customer support team is also responsive and very knowledgeable.

CONS: I feel that their visuals are inadequate and some features are lacking, such as conditional formatting.

What do you think about this review? Great Poor

A great tool to have!

Read full review >
Maureen
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 03.04.2018 Company Size: More than 100 Employees Industry: Consumer Services

PROS: The UI of this tool is so simple. It's also very easy to use. Looker comes with a plethora of online documentation. It makes easy to piece LookML together, making visualizations, and moving them to the dashboard. I was able to carry out Looker training sessions with my co-workers.

CONS: The only negative aspect I can encountered is that number of Explorers our team came up with. We had no clue which people are utilizing which. We had no idea which ones were deemed obsolete. That led us to have more than one view for similar things. Another downside is their specific use case. It's challenging to create a comprehensive explore capable of answering all KPI-related inquiries from our organization.

What do you think about this review? Great Poor

This tool is very accessible to the BI user.

Read full review >
Brent
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 26.03.2018 Company Size: 11-50 Employees Industry: Retail

PROS: Looker makes it so much easy to accees transactional and customer data. Whether it's making dashboards or charts, our team in the marketing department is capable of leveraging insights on our current customers, their trends, and purchase history compared to BigQuery.

CONS: It's really simple for a business user to navigate with the tool. But that will all come down to well the technical expert sets things up. To make modifications or include new measures or dimensions on how data can be grouped, you'll require the assistance of technical support. Sadly, they're frequently not available.

What do you think about this review? Great Poor

Innovative and versatile

Read full review >
Wade
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 15.03.2018 Company Size: More than 100 Employees Industry: Computer Software

PROS: Looker gives us unmatched flexibility and capability and it is quick to innovate, always adding new features. The premise of querying your database in real time is what we really love about Looker. This translates to transparency and easily shows us why a query isn't running or why results aren't as expected.

CONS: While their support team is fast and responsive, most of the time they stick to documentation when what we need are creative solutions to unique problems. I would also welcome more visibility into the feature road map.

What do you think about this review? Great Poor

Data Analysis Platform That Makes Data Very Visible and Useful For All Levels

Read full review >
Colleen
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 02.03.2018 Company Size: 11-50 Employees Industry: Information Technology

PROS: Looker lets me create a model using lookml for data analysis without building tables and etl. I just love how flexibile I can be with this feature. The transparency is also another thing I love about Looker. The system makes all transformations easy and reusable.

CONS: Looker has some serious limitations, such as requiring more traditional data warehouse ETL and tables so I can add more advanced options to my models.

What do you think about this review? Great Poor

One of The Best BI Platforms Today

Read full review >
Derrick
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 18.02.2018 Company Size: 11-50 Employees Industry: Marketing and Advertising

PROS: If your business has graduated to Stage 2 in Business Intelligence, then Looker is the tool for you. Data exploration with Looker is very easy and doesn't feature any difficulty. The user interface is near perfect, making dashboarding rather a simple exercise.

CONS: I can say that they need to optimize the space management. I would love a greater restriction to space access.

What do you think about this review? Great Poor

Feature-rich, user-friendly tool

Read full review >
Taylor
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 11.02.2018 Company Size: 11-50 Employees Industry: Internet

PROS: Looker is definitely friendly and easy to use, with all the things your need is right at the tip of your fingers. I love the fact that I do not have to worry about spending too much time and effort getting others acquainted with Looker. It is fairly easy to understand, which means we can be up and running shortly off the bat.

CONS: We did have a few challenges but they were related to the data sources rather than with the platform. We would welcome a feature that allows us to point an API end point to it. A Parse integration would be nice.

What do you think about this review? Great Poor

Being able to effectively disseminate information across your organization.

Read full review >
Heidi
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 06.02.2018 Company Size: 11-50 Employees Industry: Computer Software

PROS: Looker has made things simple in keeping the whole team updated with a majority of our KPIs. The charting tool enabled us to get a visualization of data in so many ways. It lets us set up a dashboard that fills us in on what we need to know right away.

CONS: It took us a little longer to get things up and running for both Looker and LookML. It may need an additional one or two members in the team to get acquainted with the learning curve. That would mean getting around the tool and making dashboards.

What do you think about this review? Great Poor

Robust and user-friendly

Read full review >
Roger
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 29.12.2017 Company Size: More than 100 Employees Industry: Internet

PROS: As Looker is based on SQL, it is easy for me to develop and model new data sources. This is a huge deal since we are a startup and our application data models change multiple times. Looker makes it easy for our team to become acquainted and adapt with the changes.

CONS: Looker can be a challenging tool to learn. But recent developments and new features has made the application user-friendly.

What do you think about this review? Great Poor

A viable option for expanding businesses and startups

Read full review >
Scott
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 15.12.2017 Company Size: More than 100 Employees Industry: Financial Services

PROS: Development is quite easy with LookML. It may require some learning at first but once you get the hang of it, everything else is a breeze. The support is excellent as evidenced by their quick email response. We love that it has on-premise options and offers monthly release cadence. The developers are responsive and friendly too.

CONS: The visuals are lackluster compared to Tableau. I also don't like that the parameters are not well implemented. It has poor caching which means the system becomes slow and laggy because the vast majority of queries hit the database.

What do you think about this review? Great Poor
women man women man man women

Join a community of 7,369 SaaS experts

Thank you for the time you take to leave a quick review of this software. Our community and review base is constantly developing because of experts like you, who are willing to share their experience and knowledge with others to help them make more informed buying decisions.

Sign in with LinkedIn Why we require LinkedIn?
  • Show the community that you're an actual user.
  • We will only show your name and profile image in your review.
  • You can still post your review anonymously.

OR

Sign in with company email

Sign in with company email

Reviewed By Louie Andre
Page last modified
Award Winner
An award given to products our B2B experts find especially valuable for companies
Did you find this review useful?
Yes No

Thank you for your feedback

How can we make this page better?

TOP

Why is FinancesOnline free? Why is FinancesOnline free?

FinancesOnline is available for free for all business professionals interested in an efficient way to find top-notch SaaS solutions. We are able to keep our service free of charge thanks to cooperation with some of the vendors, who are willing to pay us for traffic and sales opportunities provided by our website. Please note, that FinancesOnline lists all vendors, we’re not limited only to the ones that pay us, and all software providers have an equal opportunity to get featured in our rankings and comparisons, win awards, gather user reviews, all in our effort to give you reliable advice that will enable you to make well-informed purchase decisions.